Dictionary of e-Business 2e - 2nd Edition by Francis Botto (Hardcover)

Book Synopsis

Der "Dictionary of E-Business" ist ein umfassendes Wörterbuch zu Begriffen aus dem Bereich des E-Commerce/E-Business. Jetzt erscheint dieses Nachschlagewerk in der 2.aktualisierten und überarbeiteten Auflage. Es bietet auf fast 400 Seiten ausführliche Definitionen und Erläuterungen zu Termini aus dem Bereich E-Business, Werbung, Online-Banking und Sicherheit. Die 2. Auflage wurde zusätzlich um Begriffe aus der drahtlosen und mobilen Kommunikation erweitert. Ausserdem sind über 350 neue Einträge zu Java, XML, Customer Relationship Managment, mCommerce sowie weitere fachsprachliche Ausdrücke aus dem Bereich E-Business hinzugekommen. Das ideale Nachschlagewerk für Fachleute und Manager gleichermaßen.

From the Back Cover

In a fast-moving technical and business environment like the Internet only exactitude can guarantee success. An 'almost correct' specification is a wrong specification. Make total accuracy your signature with this invaluable guide.

It offers detailed definitions of the bewildering array of terms and phrases relating to e-Business and the Internet, plus short articles to explain more complex topics. Covering both business-related and technology terms, you'll never fall victim to fuzzy thinking again. Fully updated to cover new and emerging areas such as wireless and mobile technologies, this new edition will be your constant companion. No need to risk disastrous misinterpretation when you can have total accuracy at your fingertips.
* Over 1500 references and many illustrations

* Explains new and emerging technologies

* Bridges the gap between definition and explanation

* Includes trademarks and symbols

* In-depth entries illuminate specific topics
New edition features:
* Extended coverage of wireless and mobile terms

* Numerous new entries on topics related to Java, XML, security, mCommerce and .NET
A one-stop reference for business managers, marketing specialists, consultants, business development analysts, IT project managers and anyone interested in the commercial potential of the Internet.

Review Quotes

"...Overall, this is a clearly set out and easy to use book...and will be of value to anyone wanting a quick reference guide..." (Reference Reviews, July 2003)

"...contains interesting information on technology and commerce...a useful source for business people without an extensive background in computers." (E-Streams, Vol. 6, No. 8)

"...a useful reference source in a dynamic and technical area..." (Managing Information, 2004)

About the Author

Francis Botto is the author of Dictionary of e-Business: A Definitive Guide to Technology and Business Terms, 2nd Edition, published by Wiley.