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Dyson Airstrait - Ulta Beauty

Dyson Airstrait - Ulta Beauty - 2 of 4Dyson Airstrait - Ulta Beauty - 3 of 4Dyson Airstrait - Ulta Beauty - 4 of 4
Dyson Airstrait - Ulta Beauty - 1 of 4
$549.99 when purchased online
Target Online store #3991

About this item

Highlights

  • BENEFITS 
  • Reduces time spent drying and styling by an average of 25%.⁴ 
  • Dries and straightens hair simultaneously to take hair from wet to a finished look – with one machine. 
  • Uses high-velocity airflow to straighten hair as it dries. Air is precisely heated and projected evenly through the tress as you style – with no heat damage.¹ 
  • Your machine senses when hair is between the arms and automatically drops to low airflow when it's not – for quieter, more efficient styling. Engineered to maintain hair strength and protect shine.³ 
  • FEATURES 
  • Airflow is projected downwards at a 45° angle to create the tension needed to align hair for a smooth end style – with less damage and breakage.² 
  • Glass bead thermistors, located in the machine arms, regulate airflow temperature up to 30 times per second to prevent heat damage and protect hair’s natural shine. 
  • Dyson Hyperdymium™ motor has a 13-blade impeller that spins up to 106,000rpm, propelling 11.9 liters of air through the machine per second. This generates 3.6kPa of air pressure, powerful enough to straighten hair as it dries. 
  • LCD screen features a high-definition color display that shows airflow and temperature settings for easy reference when styling. 
  • Lock feature allows you to slide the button to lock and unlock the arms of your machine. Use with the arms locked to gently pre-dry hair and create volume from the roots. 
  • Auto-pause occurs after three seconds of inactivity. Your machine will automatically pause to save energy. Simply move the machine to restart the airflow. 
  • KEY CONTROLS 
  • Two styling modes: Wet to Dry and Dry mode 
  • Three precise airflow speeds and heat settings in each mode 
  • Auto-pause after three seconds of inactivity 
  • STYLING TIPS 
  • Straightening from wet: 
  • Start with towel-dried hair and select Wet mode. Select maximum airflow and high temperature. 
  • Lock arms and rough dry the roots. 
  • Once roots are dry, unlock arms and select desired airflow and temperature. Straighten and style damp hair in sections. 
  • Straightening from dry: 
  • Select Dry mode to touch-up or refresh your style. Select desired airflow and temperature, Boost mode is available if required. 
  • Straighten hair in sections. 
  • INCLUDES 
  • Dyson Airstrait™ 
  • Non-slip heat mat
  • ¹When used in wet to dry mode. 
  • ²When used in wet to dry mode vs. hot plate straighteners which operate with extreme heat. 
  • ³When used in wet to dry mode vs. unstyled, untreated hair. 
  • ⁴Time vs. existing routine. Based on the responses of 250 US Airstrait owners after min. 30 days of use, surveyed by Dyson in August 2023. Actual time saved may vary depending on the individual’s hair and styling routine.

Description

Dyson Airstrait dries and straightens simultaneously from wet to dry. Engineered to create a natural straight finish for multiple hair types. No hot plates.No heat damage.¹ Your routine, simplified.
Hair Type: All Hair Types
Number of Pieces: 1
Barrel Size: No Barrel
Plate Size: No Plate
Includes: Heat-Resistant Mat
Number of Heat Settings: 3
Beauty Purpose: Straightening, Hair Styling
Heating Time: 60 Seconds
Material: Aluminum, ABS (Acrylonitrile Butadiene Styrene), Nickel
Features: Wet/Dry, Cold Shot, Adjustable Temperature Range, Automatic Shut-Off
Power Source: Electric
Battery: No Battery Used
Care & Cleaning: Spot or Wipe Clean
Warranty: 2 Year Limited Warranty. To obtain a copy of the manufacturer's or supplier's warranty for this item prior to purchasing the item, please call Target Guest Services at 1-800-591-3869
TCIN: 94266950
UPC: 885609034881
Item Number (DPCI): 342-03-2754
Origin: Imported

Shipping details

Estimated ship dimensions: 17.93 inches length x 5.24 inches width x 4.1 inches height
Estimated ship weight: 4.688 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.

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Guests are saying

The Dyson Airstrait has garnered enthusiastic praise for its innovative design that combines drying and straightening in one device. Guests appreciate its ability to transform wet hair into sleek, shiny styles in a fraction of the time compared to traditional methods. Many have noted significant improvements in hair health, with less frizz and damage. However, some guests have mentioned concerns about its size and effectiveness on certain hair types, particularly for travel and very thick or curly hair.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.4 out of 5 stars with 2540 reviews
    0% would recommend
    1 recommendations

    Great product

    5 out of 5 stars
    Sasenka - 5 days ago
    originally posted on Dyson
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    Easy use for my hair ,I happy bought this product
    Did you find this review helpful?

    Average

    2 out of 5 stars
    Emmmyy - 6 days ago
    originally posted on Dyson
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    For the price I would say I expected a lot better. The matte finish makes it harder to grip and the design is clunky as well as the PowerPoint. I don’t reach for this as much as I should, I more use this while on holiday and need to go from wet to straight. It’s not a daily use product like I hoped so unfortunately.
    Did you find this review helpful?

    Great features but faulty functionality

    4 out of 5 stars
    67676767 - 7 days ago
    originally posted on Dyson
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    I bought this like 6,7 months ago. It is really good and efficient but I have to use it in a very open area for it releases a lot of smoke and it once set of the smoke alarm making the whole boarding house evacuate.
    1 reply from Dyson Customer Service team - 7 days ago
    Thank you for your review. We're glad to hear you're finding it efficient. For any concerns about smoke or usage, please reach out to our Customer Care team at: http://ms.spr.ly/6423scfrf, so we can look into it further.
    Did you find this review helpful?

    (no review title)

    5 out of 5 stars
    Millie - 8 days ago
    originally posted on Dyson
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    I absolutely love this product, I wish it had came out years ago , now my Dyson hairdryer is redundant, it’s performance is great ,
    Did you find this review helpful?

    I love this!!

    5 out of 5 stars
    Linda - 8 days ago
    originally posted on Dyson
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    Absolutely the best purchase I made! It leaves my hair so straight & I was shocked how much wet mode works
    Did you find this review helpful?

    Cutting-edge technology with a great design

    5 out of 5 stars
    Lyla - 9 days ago
    originally posted on Dyson
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    I have fine, straight hair and I really enjoy using this as it allows me to dry and style my hair without any effort.
    Did you find this review helpful?

    Amazing

    5 out of 5 stars
    Jb2005 - 9 days ago
    originally posted on Dyson
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    Absolutely love use it nearly everyday makes my hair look so healthy like iv just been to a salon definitely recommend
    1 reply from Dyson NZ team - 8 days ago
    Thank you for your review! We're so happy to hear you're loving the results and using it daily healthy, salon-style hair at home is what we’re all about. Thanks for the recommendation!
    Did you find this review helpful?

    (no review title)

    4 out of 5 stars
    marie - 9 days ago
    originally posted on Dyson
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    I brought this one month it works for my curly hair but it’s heavy.
    Did you find this review helpful?

    Straightens hair beautiful, but not the roots.

    4 out of 5 stars
    Jenn - 9 days ago
    originally posted on Dyson
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    I have used the Airstrait several times. It does a fantastic job on my hair except for the 3” of roots near my scalp. I gave it a 4 because of this. I have to go and blow out my roots first with a round brush which to me, defeats the purpose of using one tool.
    Did you find this review helpful?

    Blown Away

    5 out of 5 stars
    Tduncan05 - 9 days ago
    originally posted on Dyson
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    I am a little blown away by the Airstrait! I do NOT have naturally straight hair. Therefore, it takes work to get the waves straightened. This device has literally cut the time in half to achieve that goal. I do have to section out my hair, but that has been necessary no matter what. I’m very impressed and do recommend the Airstrait. It is pricey but saving time is priceless.
    Did you find this review helpful?

    Its ok.

    3 out of 5 stars
    Chai - 9 days ago
    originally posted on Dyson
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    I still need a hair straightener to tame my hair. It is more or less like a hair dryer minus the brush.
    1 reply from Rubaid K team - 7 days ago
    Thank you for sharing your feedback. We regret to hear that you still require a hair straightener to achieve the desired level of smoothness. We understand the importance of effective styling tools that cater to individual hair needs and appreciate you bringing this to our attention. Our objective is to offer solutions that simplify styling while delivering lasting results. If you are open to it, we would be glad to assist by sharing techniques, recommending tools, or reviewing settings that may better suit your hair type. Please reach out to our chat or voice support team for further assistance. Your experience is important to us, and we remain committed to supporting you. Thank you once again for your valuable input.
    Did you find this review helpful?

    Review

    4 out of 5 stars
    Review - 10 days ago
    originally posted on Dyson
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    Love results. Only issue is it's very heavy and bulky.
    Did you find this review helpful?

    Love it

    5 out of 5 stars
    Jennip - 10 days ago
    originally posted on Dyson
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    Although it is incredibly expensive it’s worth it because it does a great job with my hair without damaging it like hair straighteners do.
    Did you find this review helpful?

    (no review title)

    5 out of 5 stars
    Jac58 - 10 days ago
    originally posted on Dyson
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    1 bought this 2 months ago. At first I wasnt sure it made a difference but as I have used it more alongside heat resistance products the results have been amazing. I am a more mature lady and my hair tends to be frizzy. The use of the airstraight has totally tamed it and I am delighted with the results. It is easy to use and the variation in temperature settings makes me feel it will do less damage to my hair compared to a conventional heating iron. I love it
    Did you find this review helpful?

    Love the idea of using air, but disappointed…

    3 out of 5 stars
    Lilli95 - 11 days ago
    originally posted on Dyson
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    I like the tool it is easy to use and does not damage hair. It is a little heavy and I find it difficult to work on the roots as the tool is quite bulky.I have naturally wavy curly hair and the finish does not last all day. Again due to the size of the tool I am unable to get perfectly straight roots as I normally do with traditional hot plate straighteners. Also my hair feels very flat, no shine to it after using this tool. I will continue practicing. I was in two minds about buying this tool or the Airwrap. Now I wish I had bought the Airwrap as it had more features and it seems that the straightening tool with the Airwrap perform similarly to these stand alone straighteners.
    1 reply from Dyson Customer Service team - 10 days ago
    Thank you for your feedback on the Dyson Airstrait straightener. We are glad to hear you find it easy to use and appreciate its no-heat-damage styling. The Airstrait uses high-pressure airflow to straighten wet to dry, helping maintain hair strength and reduce reliance on hot plates. We would be happy to share tips to help improve shine and finish.
    Did you find this review helpful?

    A bit of a let down

    3 out of 5 stars
    Blondelle - 11 days ago
    originally posted on Dyson
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    I bought this a month ago and I found the functionality a bit fiddly. Getting round the back of my head and trying to get my hair in the machine was very hard without glasses. With glasses you catch the machine on them. I found it too hot on my skin even at lower temperature. The plug is enormous and has a button on it with a cross on the instructions ? You definitely need glasses for the controls if you're eye's are not good. I found it hard to hold and maneuver I am in my 60's and my hands are a little stiff younger people will not have a problem. It is stylish and pretty to look at but didn't do a lot for my fine flyaway hair. I found it made it straight in a frizzy way. My Airwrap is much better for my hair and easier to use.
    1 reply from Dyson Customer Service team - 10 days ago
    Thank you for sharing your experience with the Dyson Airstrait straightener. We’re pleased to hear you found it stylish, though we’re sorry it hasn’t suited your needs as well as expected. The Airstrait is designed to straighten wet hair using high-pressure airflow, helping reduce heat damage and preserve hair strength. Your feedback is valuable and helps us consider how we can improve accessibility and ease of use.
    Did you find this review helpful?

    Disappointed

    2 out of 5 stars
    JMarie - 11 days ago
    originally posted on Dyson
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    It works (dries and straightens) but it leaves the roots uneven and the ends straggly. Really disappointing finished look, especially for the price. I’m better off blow drying and using a traditional flat iron.
    1 reply from Rubaid K team - 10 days ago
    Thank you for sharing your feedback. We are pleased to hear that the product is performing well in terms of drying and straightening, and we appreciate you taking the time to share your experience. We are genuinely sorry that the results at the roots and ends have not met your expectations, especially given your investment and trust in our brand. Your observations are valuable, and we understand how disappointing it can be when a product does not deliver the polished finish you were hoping for. If you are open to it, we would be glad to explore potential solutions, whether through styling guidance, troubleshooting, or identifying ways to enhance your experience. Please feel free to contact our chat or voice support team. Your satisfaction is important to us, and we remain committed to helping you find the right solution. Thank you again for your input and for giving us the opportunity to make things right.
    Did you find this review helpful?

    Great product

    5 out of 5 stars
    Carly-Wojcik - 12 days ago
    originally posted on Dyson
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    Easy to use, doesn’t require me to become a beauty expert to use. My hair feels healthier and straighter than with a traditional flat iron. My only criticism is the size of the cord. Takes up a lot of space in my cabinets and wouldn’t be able to travel with it. Still worth it!
    Did you find this review helpful?

    Recommend it

    5 out of 5 stars
    TQ99 - 13 days ago
    originally posted on Dyson
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    It is what I was looking for - it gives me the same effect as salons do - straight sleek hair (My hair is naturally thick frizzy and wavy)
    Did you find this review helpful?

    I’m in love!

    5 out of 5 stars
    LexofNC - 13 days ago
    originally posted on Dyson
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    I was worried i would regret it but it actually works wonders and I am obsessed. I have fine wavy/curly/frizzy hair that I am usually too lazy to blow out but this thing actually works on my wet hair just as described - i couldn’t believe it. And it was so quick! Expensive but worth every penny!
    Did you find this review helpful?

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