$10.49 when purchased online
About this item
Highlights
- Pure is a translucent, peachy pink tint polish in our Sheer Collection, which includes just that - sheer shades
- Applies smoothly with accurate brush that effortlessly coats nail for clean look
- "17-Free"" products do not contain: Acetone, Animal-Derived Ingredients, Bisphenol-A, Camphor, Ethyl Tosylamide, Formaldehyde, Formaldehyde Resin, Gluten, Glycol Ether of Series E (Gycol ethers derived from ethylene oxide), Nonylphenol Ethoxylate, Parabens, Phthalates (including DBP), Styrene, Sulfate, Toluene, Triphenyl Phosphate (TPHP/TPP), or Xylene
- Vegan product, free of animal products
- No animal testing, animal cruelty-free, and PeTA and Leaping Bunny certified
- Quick dry, chip resistant, creamy application, and long-lasting
- Made in the USA
Description
Flaunting a perfect manicure every day won't be hard with this Nail Polish Collection from ella+mila. With rich pigmentation and a smooth finish, the nail polish gives your fingernails a beautiful look whether it's a soft sheer or a bold pop of color. In addition, ella+mila's 17-free formulation offers a healthier alternative for DIY manis: beauty without the compromise. With its creamy application and quick-dry formulation, you will have salon quality nails at home. Use ella+mila's Nail Care products for optimal results.
Health Facts: Formaldehyde Donor-Free, Paraben-Free, Phthalate-Free, Propylparaben-Free, Vegan, Formaldehyde-Free, Camphor-Free, Nonylphenol Ethoxylate Free, Sodium Lauryl Sulfate-Free, Sulfate-Free
Color Finish: Sheer
Color Palette: Translucent
Sustainability Claims: Cruelty-Free
Beauty Purpose: Shine Enhancing
Net weight: .45 fl oz (US)
Features: High Shine
TCIN: 79961066
UPC: 818178022928
Item Number (DPCI): 052-06-1332
Origin: Made in the USA
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
butyl acetate, ethyl acetate, nitrocellulose, acetyl tributyl citrate, phthalic anhydride/trimellitic anhydride/glycols copolymer, isopropyl alcohol, stearalkonium hectorite, adipic acid/fumaric acid/phthalic acid/tricyclodecane dimethanol copolymer, citric acid, bis(glycidoxyphenyl propane/bisamino methylnorbornane copolymer, aluminum hydroxide, polybutylene terephthalate, polyethylene terephthalate, styrene/acrylates copolymer may contain (+/-): aluminum powder (ci 77000), iron oxides (ci 77499 / ci 77491), red 34 lake(ci 15880), red 6 lake (ci 15850), red 7 lake (ci 15850), yellow 5 lake (ci 19140), ferric ammonium ferrocyanide (ci 77510), mica (ci 77019), blue 1 (ci 42090), yellow 11 (ci 47000), titanium dioxide (ci 77891), violet 2 (ci 60725), yellow 10 (ci 47005), red 28 (ci 45410), red 22 (ci 45380)
Allergens & Warnings:
Caution: For external use only. Avoid contact with eyes. If contact occurs, flush with water. In case of ingestion, call a Poison Control Center immediately. Keep out of reach of children, and always have adult supervision while using product. Content is flammable. Do not use, store or discard near fire, flame or heat. Avoid Heat & FlameShipping details
Estimated ship dimensions: 2.72 inches length x 1.17 inches width x 1.13 inches height
Estimated ship weight: 0.1 pounds
We regret that this item cannot be shipped to PO Boxes.
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Alaska, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, APO/FPO, Virgin Islands, U.S., Hawaii, Guam (see also separate entry under GU), Northern Mariana Islands
Return details
This item must be returned to any Target store.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: do i need a top coat with this polish
submitted by Ang - 10 months ago
A: Hey Ang, Yes! It is recommended to use a top coat with the ella+mila Sheer Nail Polish Collection - Bold nail polish. Check out the ella+mila Nail Care Quick Dry Top Coat (In a Rush) to complete the manicure! For real-time answers to all your beauty questions, use the “Chat with a Virtual Beauty Consultant” button on any beauty product page.
submitted byTarget Beauty Consulting - 10 months agoBrand expert
This product is featured in a recent Target Finds story
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4.2 out of 5 stars with 130 reviews
72% would recommend
25 recommendations
value: 3.86 out of 5
easy to apply: 4.52 out of 5
long lasting: 4 out of 5
quality: 4.36 out of 5
easy to remove: 4.78 out of 5
My favorite!
5 out of 5 stars
Thumbs up graphic, would recommend
Mom - 15 days ago
Sheer nail polish can be tricky, but this brand is my favorite. I love a sheer natural pink and this one isn’t streaky, buildable, and is the perfect shade that goes with anything, anytime.
Sheer at its finest!
5 out of 5 stars
Heather P. - 21 days ago
originally posted on ella+mila
[This review was collected as part of a promotion.] I can wear this in a couple of ways! It can be a "natural manicure", a nice base for a French Manicure, or just a nice, sheer mani..
Color not as advertised/described
3 out of 5 stars
Thumbs up graphic, would recommend
sid - 1 month ago
I got the shade bold, which is advertised as a sheer purple/pink color. It is sheer, but the purple doesn’t really translate. It looks pink/natural, with just a hint of lilac if you catch it in the right light. Pretty but not what I wanted. If you’re looking for a true sheer purple, look elsewhere. It looks cute after about two coats. I did several because I wanted a more “jelly” look, and I wanted to see if more layers would bring out the purple. Didn’t happen but it’s still kinda cute.
perfect natural pink for tan skin
5 out of 5 stars
Thumbs up graphic, would recommend
astralkitten - 2 months ago, Verified purchaser
such a gorgeous sheer color. gives you effortless angel nails, you look so put together. the image shown looks very purple vs the bottle i purchased, seeing the online image shocked me! i bought this in store and it seemed like a natural perfect pinky color. obsessed with this shade. the purple tone is extremely subtle, but definitely there. bold compliments my tan skin like no other pink nail polish, i have a feeling it’s because of the purple tone to it. i did 4 coats of bold. this is also the shiniest nail polish i’ve ever had in my life.
Perfect Sheer Color
5 out of 5 stars
Susan C. - 2 months ago
originally posted on ella+mila
[This review was collected as part of a promotion.] This pale pink is the perfect sheer color for my nails and skin tone.
Great
5 out of 5 stars
Elsie K. - 2 months ago
originally posted on ella+mila
[This review was collected as part of a promotion.] I love these products so far. I have tried all kinds of products and it is looking like this one is a keeper, the best is it doesn't peel in 2 days. Had on over week and no peeling off., started using also the care kit. And the cuticle oil is wonderful. I will watch my progress now.
Not purple at all
4 out of 5 stars
Thumbs down graphic, would not recommend
NSRex - 3 months ago
This is quite confusing lol…the nail polish in person does not look at all like the picture. There is zero purple tint, it’s a very sheer pink that is a barely noticeable “your nails but better-ish” look. Almost looks like clear polish. When I was in the store I looked at it 10 times to make sure it’s the right one because of the complete absence of purple tint. With that said, it’s still a good polish. Goes on smooth, dries quickly. Wish it was more noticeable but would be super pretty with some designs underneath or a French tip.
Perfect sheer neutral
5 out of 5 stars
Krystal R. - 3 months ago
originally posted on ella+mila
[This review was collected as part of a promotion.] This is the perfect sheer neutral color. Two coats gave me a good color coverage.
Not color as depicted
1 out of 5 stars
Thumbs up graphic, would recommend
Nail polish - 3 months ago
Polish itself is good. However, the color is orange toned, not pink, as shown. Very disappointed.
Sheer polish
5 out of 5 stars
Marilyn C. - 3 months ago
originally posted on ella+mila
[This review was collected as part of a promotion.] I like the sheer polish. It’s easy to apply and forgiving if it isn’t perfect. Gives a nice color without being jeavy
It has it all
5 out of 5 stars
- 3 months ago
originally posted on ella+mila
Sheer just as natural as it should be; dries fast; lasts long when you do a top coat the day after (but that’s for all nail polishes) Just absolute perfection
Great for natural look or background
5 out of 5 stars
Chelsea B. - 6 months ago
originally posted on ella+mila
[This review was collected as part of a promotion.] This was adorable on my daughter's nails. One coat was enough when using it as a background color for some nail art that we wanted to be the focus. But I think it would look great with two coats as a natural nail look. It adds the faintest hint of pink to her and my nails which is flattering.
DOES NOT DRY
1 out of 5 stars
Thumbs down graphic, would not recommend
Milo - 6 months ago, Verified purchaser
Does not dry down I did everything to get this to dry never worked I gave up and trashed it
favorite!
5 out of 5 stars
JJ - 6 months ago
originally posted on ella+mila
This color is my all time favorite polish color. As a brown girl, it's so hard to find a sheer pink that looks good on my skin color, and this color is absolutely gorgeous on me.I hope they offer it permanently, because I'll want this one for life!
Pinkie
5 out of 5 stars
Cathy F. - 6 months ago
originally posted on ella+mila
[This review was collected as part of a promotion.] Love this color and the way it goes on. I love this polish!
Nail polish
5 out of 5 stars
Paulette S. - 6 months ago
originally posted on ella+mila
[This review was collected as part of a promotion.] I love the way it goes on so easy .looks beautiful.
Nail polish
4 out of 5 stars
Marianne M. - 6 months ago
originally posted on ella+mila
[This review was collected as part of a promotion.] Seems like regular polish...surprised how strong the smell was?
Color
3 out of 5 stars
Lynn C. - 6 months ago
originally posted on ella+mila
[This review was collected as part of a promotion.] Thought it was going to be more pink. It is basically clear.
Pretty, Natural Look
5 out of 5 stars
LAUREN K. - 6 months ago
originally posted on ella+mila
[This review was collected as part of a promotion.] Pretty sheer pink color, add more coats for deeper color. Very nice look.
Pure no colour
1 out of 5 stars
JoAnn M. - 7 months ago
originally posted on ella+mila
[This review was collected as part of a promotion.] I really did not like the colour of Pure on my nails