$12.29 when purchased online
Target Online store #3991
About this item
Highlights
- 30g PROTEIN & 1g SUGAR: Each Ensure Max Protein shake has 30g protein to support muscle health and manage hunger
- 25 VITAMINS & MINERALS: Formulated with nutrients to support immune, bone, and brain health, as well as energy metabolism
- SUPPORTS DIGESTIVE HEALTH: Contains 4g fiber with a prebiotic to support digestive health
- IMMUNE SYSTEM SUPPORT: An excellent source of zinc, vitamins A & D, and antioxidants (vitamins C & E and selenium) for immune system support
- GREAT-TASTING VARIETIES: Including caffeinated flavors that have as much caffeine as a cup of coffee§
- #1 DOCTOR-RECOMMENDED BRAND: Ensure, the brand for strength and energy, is also the brand recommended most by doctors who suggest nutritional drinks to their patients
Description
Ensure Max Protein shakes have 30g protein to feed muscles up to 7 hours.* These nutrition shakes have 25 essential vitamins and minerals, including antioxidants (vitamins C & E and selenium) to support immune health, calcium and vitamin D to support bone health, B12 and folate for brain health, and 8 essential B vitamins to support energy metabolism. Ensure Max Protein shakes also have 4g fiber with a prebiotic to support digestive health. Available in delicious flavors like French Vanilla, Milk Chocolate, Creamy Strawberry, Café Mocha, and more. Enjoy a nutrition shake after a workout, as a snack, or on the go. From Ensure, the #1 doctor-recommended brand.† This product is gluten-free and suitable for lactose intolerance.‡ * Fast- and slow-digesting protein. † Among doctors who recommend liquid nutritional products to their patients. ‡ Not for people with galactosemia. § Contains 100mg of caffeine—as much as one 8-fl-oz cup of coffee.
Serving Size: 330.0 mL
Serving Per Container: 4
Amount :
Calories: 150
% Daily Value*
Total Fat 1.5g2%
Saturated Fat 0.5g3%
Trans Fat 0g
Polyunsaturated Fat 0g
Monounsaturated Fat 0.5g
Cholesterol 20mg7%
Sodium 250mg11%
Total Carbohydrate 7g3%
Dietary Fiber 4g14%
Sugars 1g
Added Sugars 0g0%
Protein 30g60%
Vitamin D 11mcg60%
Calcium 650mg50%
Iron 2.7mg15%
Potassium 380mg8%
Vitamin A mcg30%
Vitamin C mg50%
Vitamin E mg25%
Vitamin K mcg20%
Thiamin mg25%
Riboflavin mg45%
Niacin mg50%
Vitamin B6 mg30%
Folate mcg25%
Folic Acid 60mcg
Vitamin B12 mcg25%
Biotin mg25%
Pantothenic Acid mg25%
Choline Abbreviation Unknown15%
Phosphorus mg40%
Iodine mcg30%
Magnesium mg35%
Zinc mg45%
Selenium mcg45%
Copper mg40%
Manganese mg25%
Chromium mcg35%
Molybdenum mcg45%
Chloride mg10%
* Percentage of Daily Values are based on a 2,000 calorie diet.
Ingredients:
water, milk protein concentrate, calcium caseinate, cocoa powder (processed with alkali), less than 0.5% of: vitamins and minerals,† soluble corn fiber, short-chain fructooligosaccharides, natural and artificial flavor, high oleic sunflower oil, salt, cellulose gel, acesulfame potassium, cellulose gum, sucralose, and carrageenan, †vitamins and minerals: magnesium phosphate, sodium ascorbate, potassium phosphate, sodium phosphate, choline chloride, potassium hydroxide, zinc sulfate, dl-alpha-tocopheryl acetate, ferrous sulfate, niacinamide, calcium pantothenate, manganese sulfate, copper sulfate, thiamine hydrochloride, pyridoxine hydrochloride, riboflavin, vitamin a palmitate, folic acid, phylloquinone, sodium molybdate, potassium iodide, sodium selenate, vitamin d₃, biotin, vitamin b₁₂' '
Allergens & Warnings:
NOT FOR PEOPLE WITH GALACTOSEMIA., ‡Notice: IF USED for weight reduction, use only as directed at www.Ensure.com/mp. Do not use in diets supplying less than 400 calories per day without medical supervision., NOTICE: IF USED FOR WEIGHT REDUCTION, SEE BACK.‡, CONTAINS MILK INGREDIENTS.Dietary Needs: Gluten-Free, Kosher, Halal
Features: Lactose Sensitivity
Form: Liquid
State of Readiness: Ready to Drink
Package Quantity: 4
Caffeine claim: Non-Caffeinated
Net weight: 44 fl oz (US)
Protein type: Milk Protein
Beverage container material: Paper or Cardboard
TCIN: 53035734
UPC: 070074668970
Item Number (DPCI): 094-08-0540
Origin: Made in the USA or Imported
Grocery Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers. Any additional pictures are suggested servings only.
If the item details above aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 4.62 inches length x 4.85 inches width x 5.9 inches height
Estimated ship weight: 3.26 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup. If purchased online with SNAP EBT, this item must be returned within 90 days of the date it was shipped, delivered by a Shipt shopper, or made ready for pickup. This 90-day return window is required by SNAP.
See the return policy for complete information.
Q: Does the chocolate have caffiene in it.
submitted by KiKi - 17 days ago
A: Ensure Max Protein Milk Chocolate does not contain caffeine other than a small amount inherent to the cocoa powder in the milk chocolate flavor. We do, however, offer a separate product, Ensure Max Protein Milk Chocolate with Caffeine, which contains approximately 100 mg caffeine per 11 fl oz serving.
submitted byAbbott Nutrition Team - 3 days agoBrand expert
Q: Difference between Protality vs Ensure Max?
submitted by Judith - 6 months ago
A: The nutrition in PROTALITY is equivalent to Abbott’s successful Ensure Max Protein formulation and will serve as a base to continue further development. The brand is packaged to convey the benefits that weight loss-motivated consumers want-- high protein and muscle blend support. -The Ensure Team
submitted byAbbott Nutrition Team - 6 months agoBrand expert
Q: What is sodium content?
submitted by Mrs Ferreira - 10 months ago
A: There is 250 mg of sodium in each 11 fl oz serving of Ensure Max Protein Milk Chocolate Nutrition Shake. -The Ensure Team
submitted byAbbott Nutrition Team - 10 months agoBrand expert
Q: is there Ensure complete?
submitted by Tom - 10 months ago
A: We don't have details as it can vary based on Target's inventory. It would be best to reach out to the Target Customer Service team to see if they can provide details: 800-440-0680 -The Ensure Team
submitted byAbbott Nutrition Team - 10 months agoBrand expert
Q: What is this sweetened with
submitted by Rroth - 7 years ago
A: Splenda (sucralose.) Bad for you.
submitted bytxlady49 - 7 years ago
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Guests are saying
Ensure Max Protein is a popular choice among guests seeking a nutritious meal replacement or snack. With 30 grams of protein and only 1 gram of sugar, it offers a satisfying option for those on the go. Guests appreciate the variety of flavors, particularly the cafe mocha and chocolate, which are noted for their great taste. However, some have experienced issues with consistency and thickness, suggesting room for improvement in product formulation.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.6 out of 5 stars with 1138 reviews
flavor: 3.92 out of 5
quality: 4.5 out of 5
value: 3.82 out of 5
84% would recommend
19 recommendations
Don't know what I'd do without it
5 out of 5 stars
Tim K - 4 months ago
originally posted on ensure.com
I've been using this product every day for two years! I'm very active working twelve hour shifts in an ER. This product gives me the protein and vitamins I don't have time to get from eating right!
Great flavor and a very practical nutritional subs
5 out of 5 stars
Suma - 4 months ago
originally posted on ensure.com
I bought this for myself and I m really satisfied meal substitute
Best Shake
5 out of 5 stars
Best Shake By Far - 4 months ago
originally posted on ensure.com
I have been using Ensure Max Protein for 3 months now and wouldn’t dream of using anything else! It is a bit more expensive than some others but this is what my Bariatric Dr. insists on and I couldn’t be more pleased.
Too thick, it is gross!
1 out of 5 stars
Thumbs down graphic, would not recommend
Sdj79 - 4 months ago
I used to love Ensure Max Protein and drank it for about three years, but recently, the consistency has changed. It's so thick now that it won't even pour if you tilt the bottle! The texture is off-putting, and it feels way too heavy to drink. At first, I thought I had a bad batch, but after checking the expiration date, I realized it wasn’t just me. Please bring back the original formula!
1 reply from Abbott Nutrition Team team - 4 months ago
We understand the concern and our team would like to learn more. Please give us a call at 800-850-7677, Monday-Friday from 8:30am-5pm, ET & reference customer# 04801252. Thanks and we hope to hear from you soon. -The Ensure Team
Low sugar high protein perfectness
5 out of 5 stars
MindyK - 5 months ago
originally posted on ensure.com
After speaking with a nutritionist, I was told to find a low sugar high protein supplement. This is the perfect flavor with a little caffeine for me that gets me through my day. If you love Cafe mocha you will love this product
Change in texture and is too thick
2 out of 5 stars
Pstb - 6 months ago
originally posted on ensure.com
I have been drinking this shake for years. I have tried chocolate, mocha and Carmel. All have been great. The last four pack I bought is very different. It is so thick and hard to drink. I finally had to throw it out. Please bring back the shake as it was before. It was great and did not need to be changed. The old saying, If it ain't broke don't fix it. It was NOT broke.
1 reply from The Consumer Relations Team team - 6 months ago
Our team would like to chat with you to learn more and see what we can do to help. Please give us a call at 800-850-7677, Monday-Friday from 8:30am-5pm, ET & reference customer# 04773617. Thanks and we hope to hear from you soon.
Maximum results !!
5 out of 5 stars
Howie - 6 months ago
originally posted on ensure.com
I’ve been drinking the max protein shakes since March of 2023 and I love the taste and the results. It’s almost like a meal and since I can’t have lots of sugar these work very well for me. I recommend these shakes to anyone!!
Awful texture
1 out of 5 stars
Nothx - 8 months ago
originally posted on ensure.com
I bought three cases of the creamy peach and all of the drinks I opened were thicker than pudding! The other flavors I got were ok, but the peach… 48 containers of trash.
1 reply from The Consumer Relations Team team - 8 months ago
We understand you're frustrated and want to help. We'd like to learn more and hope you can give us a call at 800-850-7677, Monday-Friday from 8:30am-5pm, ET. Be sure to reference customer# 04750167 when you call. Thanks, and we look forward to hearing from you soon.
No more
1 out of 5 stars
Zumbagirl51 - 8 months ago
originally posted on ensure.com
I have been drinking this Ensure Max for 3 yrs. Never had a problem until the formula changed couple months ago. Now it is too thick and lumpy and nasty. Please go back to original unclumpy formula.
1 reply from The Consumer Relations Team team - 8 months ago
We understand you're frustrated and want to help. We'd like to learn more and hope you can give us a call at 800-850-7677, Monday-Friday from 8:30am-5pm, ET. Be sure to reference customer# 04739081 when you call. Thanks, and we look forward to hearing from you soon.
Great product to use
5 out of 5 stars
Younglion87 - 8 months ago
originally posted on ensure.com
I love this product. It gives me so much energy and it tastes great
Just okay
3 out of 5 stars
pharmacydoc2005 - 9 months ago
originally posted on ensure.com
I love the 30 grams protein and low carbs and calories per serving. The texture was nice and smooth. Don’t love the vanilla taste (haven’t tried any other flavors yet). It was too sweet and the sweetener gave a bit of an aftertaste. But I paid too much to throw them out so I’ll be trying to add some unsweetened frozen strawberries and raspberries to balance out the sweetness. Won’t buy again simply based on taste for the cost.
1 reply from Consumer Relations Team team - 9 months ago
We understand the concern and our team would like to learn more. Please give us a call at 800-850-7677, Monday-Friday from 8:30am-5pm, ET & reference customer# 04735184. Thanks and we hope to hear from you soon.
Too Thick and Clumpy
1 out of 5 stars
W Twin - 9 months ago
originally posted on ensure.com
I have been drinking Ensure Max Protein for several months now. I recently purchased two packs of the Creamy Strawberry. I shook the carton well before opening it. It was so thick; I turned the carton upside down and nothing came out. When I squeezed the carton, the product came out in clumps. I threw it out and won't be purchasing the Max Protein in the future. The use by date was February 2025. I have switched to the Ensure Original which I like a lot. The butter pecan and vanilla are wonderful.
1 reply from The Consumer Relations Team team - 9 months ago
We would like to learn more about your experience with Ensure Max Protein and hope you can give us a call when you have a few minutes to spare. Our team can be reached at 800-850-7677, M-F from 8:30am-5pm, ET & be sure to reference customer#04732902 when you call.
So sorry, but I quit!
5 out of 5 stars
Former Café Mocha Lover - 9 months ago
originally posted on ensure.com
I love the flavor of Ensure Max Café Mocha! For over a year this has been my go-to breakfast protein shake. However, lately the coagulated wormy items in the shakes have become more and more frequent and larger. I now have to pout my protein shake through a strainer to be able to drink it. This is not acceptable! As much as I love the flavor and the vitamin and mineral support from this Ensure Max Protein shake, I can no longer tolerate the wormy items you allow to continue in each item. I quit!
1 reply from The Consumer Relations Team team - 9 months ago
We understand you're frustrated and want to help. We'd like to learn more and hope you can give us a call at 800-850-7677, Monday-Friday from 8:30am-5pm, ET. Be sure to reference customer# 04731834 when you call. Thanks, and we look forward to hearing from you soon.
Why is it congealed??
1 out of 5 stars
SBenevides - 9 months ago
originally posted on ensure.com
In a pack of four, two of the shakes I've opened are congealed and lumpy, regardless of how hard I shook them. It's really off putting. I'm just tossing the other two.
1 reply from The Consumer Relations Team team - 9 months ago
We understand the concern and our team would like to learn more. Please give us a call at 800-850-7677, Monday-Friday from 8:30am-5pm, ET & reference customer# 04730019. Thanks and we hope to hear from you soon.
Taste
4 out of 5 stars
Bunny barth - 9 months ago
originally posted on ensure.com
These pro max are very fast I do not taste the iron like the regular ones
Ensure Max Protein drink
1 out of 5 stars
Marsha - 9 months ago
originally posted on ensure.com
I love Ensure products (vanilla) EXCEPT for the Max Protein. I drink 1 or 2 drinks per day religiously (for years) but Max Protein thickens , thick as a milkshake or more, and is just nasty. I have tried to buy, but always thickens up. Have to put in garbage
1 reply from The Consumer Relations Team team - 9 months ago
We would like to learn more about your experience with Ensure Max Protein and hope you can give us a call when you have a few minutes to spare. Our team can be reached at 800-850-7677, M-F from 8:30am-5pm, ET & be sure to reference customer# 04728664 when you call.
Mocha cafe great flavor!
5 out of 5 stars
MSGS - 10 months ago
originally posted on ensure.com
actually stopped drinking coffee & enjoy this instead
Tasty
5 out of 5 stars
Redd - 10 months ago
originally posted on ensure.com
I enjoy all flavors of Ensure! I love the 30g of protein and only 1 gram of sugar, very filling. Coupons are also great, I like to drink one shake per day as one meal replacement. Thank you!
Great taste
5 out of 5 stars
LdtSc - 10 months ago
originally posted on ensure.com
My favorite protein drink. Best taste ever. Like the max.
Best tasting
5 out of 5 stars
Dy74 - 10 months ago
originally posted on ensure.com
I was told by my doctor that I needed to increase my protein intake after gastric bye pass surgery. I purchased one 6 pack of each kind. Mocha Cafe is by far the best tasting of all the flavors to choose from. I guess that's why it is sold out at most of the stores I try and purchase it from.