$42.55 sale price when purchased online
$75.00 list price
Target Online store #3991
About this item
Highlights
- Celebrating the story of G-SHOCK, a truly unique watch whose pioneering innovation, function, and versatile design has made it a cult-collectible worn by devoted fans across the globe as well as by cultural icons in the worlds of fashion, sports, music, and popular culture for the past forty years.
- About the Author: Ariel Adams is the founder of the influential blog, aBlogtoWatch, a published author, consultant, and voice of the global timepiece consumer community.
- 256 Pages
- Art, Fashion & Accessories
Description
Book Synopsis
Celebrating the story of G-SHOCK, a truly unique watch whose pioneering innovation, function, and versatile design has made it a cult-collectible worn by devoted fans across the globe as well as by cultural icons in the worlds of fashion, sports, music, and popular culture for the past forty years. Born at a time when watches were generally considered fragile instruments, G-SHOCK began as a dream of a young engineer, Kikuo Ibe, who wanted to create "a watch that doesn't break even when dropped." In 1981, Project Team Tough was formed to build it, and over two years and 200 prototypes later, the indestructible, shock-resistant G-SHOCK watch was crafted. This revealing volume takes readers through the journey, spirit, and evolution of this distinctive timepiece, whose form and function combined with constant innovation over the past four decades have cemented the watch as a symbol of strength and endurance. Worn by everyone from pro-athletes and military personnel, to skateboarders, surfers, musicians, and entertainers, this stylish and multipurpose watch has permeated the spheres of sports, design, music, and popular culture. Chapters include a history of the technological innovation, behind-the-scenes imagery from the brand's headquarters in Japan, interviews with some of the brand's diehard collectors, and advertisements and collaborations with sports figures, fashion designers, musicians, and artists including pro-surfer Kanoa Igarashi, musician Kid Cudi, designers Takashi Murakami and Nigo, and fashion brands like BAPE, Kith, Stüssy, Maison Margiela, and Supreme. Embodying the spirit of "Absolute Toughness," G-SHOCK's visceral connection to its collaborators and collectors make this book a must-have for watch connoisseurs and design aficionados.About the Author
Ariel Adams is the founder of the influential blog, aBlogtoWatch, a published author, consultant, and voice of the global timepiece consumer community.Dimensions (Overall): 12.6 Inches (H) x 9.76 Inches (W) x 1.5 Inches (D)
Weight: 5.2 Pounds
Suggested Age: 22 Years and Up
Sub-Genre: Fashion & Accessories
Genre: Art
Number of Pages: 256
Publisher: Rizzoli International Publications
Format: Hardcover
Author: Ariel Adams
Language: English
Street Date: September 26, 2023
TCIN: 88710979
UPC: 9780847873180
Item Number (DPCI): 247-05-3826
Origin: Made in the USA or Imported
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Shipping details
Estimated ship dimensions: 1.5 inches length x 9.76 inches width x 12.6 inches height
Estimated ship weight: 5.2 pounds
We regret that this item cannot be shipped to PO Boxes.
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO
Return details
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