$69.99 when purchased online
Target Online store #3991
About this item
Highlights
- SPACIOUS & ORGANIZED with plenty of space and pockets for all of baby’s essentials
- QUICK AND EASY ACCESS with inner organizational pockets
- ON-THE-GO READY with detachable front pocket
- ADJUSTABLE shoulder straps
- STROLLER FRIENDLY with adjustable stroller attachments
- LUGGAGE STRAPS for easy carrying
- CHANGE & TOSS dispenser keeps baby fresh and clean
- FOLDABLE CHANGING PAD lets you change baby anywhere, anytime
- INSULATED BOTTLE POCKET to keep drinks cold
- PADDED TECH SLEEVE keeps laptops & tablets protected
- EASY-ACCESS WIPES pocket helps you clean up messes quick!
Description
Our Signature Hug Pack was designed by baby experts for wherever life takes you, baby. Made with 100% vegan leather, it has a spacious main compartment to fit all of the essentials, while functional interior pockets keep you organized. Complete with a padded tech sleeve to keep your laptop or big sibling’s tablet protected. The front pocket is detachable for easy, on-the-go use, and our dedicated wipes pocket is always within reach. Our insulated bottle pocket keeps your milk safe, baby! For quick and easy changes, we’ve included a foldable changing pad and our change-and-toss dispenser. Wherever you go, we got you, baby!
Dimensions (Overall): 18 Inches (H) x 10.5 Inches (W) x 7 Inches (D)
Weight: 3.5 Pounds
Industry or Government Certifications: No Certifications
Material: Nylon
Care & Cleaning: Spot or Wipe Clean
TCIN: 92118189
UPC: 196923688422
Item Number (DPCI): 030-04-7006
Origin: Imported
If the item details above aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 19.2 inches length x 14.9 inches width x 6.1 inches height
Estimated ship weight: 2.55 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Frequently bought together
Guests also viewed
Discover more options
Related Categories
- Diaper Bags
- Gifts for New Parents
- Up to 30% select Baby Travel A...
- Nursery Ideas & Inspiration
- Best Diaper Bags
- Mother’s Day Gifts for New Mom...
Guests are saying
This diaper bag impresses with its stylish design and practical features, making it a favorite among guests. With ample storage, including insulated pockets and a detachable front pouch, it caters to all your needs while on the go. The durable material and comfortable straps ensure it can handle daily use, while the thoughtful compartments keep everything organized. Ideal for parents looking for a chic yet functional solution for outings with their little ones.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.9 out of 5 stars with 54 reviews
100% would recommend
1 recommendations
Very helpful
5 out of 5 stars
calebs27_6638 - 6 months ago
originally posted on influenster.com

[This review was collected as part of a promotion.] This backpack diaper bag is crafted from high-quality vegan leather, offering durability and a stylish appearance. The spacious interior provides ample room for all your essentials, and the detachable front pocket adds versatility to its design. Additionally, it comes with stroller straps for convenient hands-free carrying. Beyond its function as a diaper bag, this versatile backpack can serve multiple purposes. I highly recommend this product for its quality, functionality, and stylish appeal.
Large and well made
4 out of 5 stars
abbyp185_4037 - 6 months ago
originally posted on influenster.com

[This review was collected as part of a promotion.] I think this will be a wonderful diaper bag for our next baby! It is fairly large and with a toddler I just need wipes and a few diapers when we go out so I have not full-on used it yet. However, we do use the diaper changing pad every day and love it! It even says “we’ve got you baby” on it, which I think is so cute 🥹. Overall I think this is a great diaper bag for littler babies because you need to take so much more with you. Or it could be useful with multiple littles when you have a lot to carry around!
My one and only diaper bag
5 out of 5 stars
rachell439_414 - 7 months ago
originally posted on influenster.com

[This review was collected as part of a promotion.] I love this diaper bag. First off, there is a ton of room in this bag. There is a compartment for wipes, bottles, and two more large compartments for the basics. In this bag, I can fit 2 bottles with 2 ice packs; a pack of wipes, 2 changes of clothes, burp cloths, 10+ diapers, the changing pad (that it came with) and even my breast pump. It is so roomy, I love it
Highly recommend !!!
5 out of 5 stars
amandaf534_976744 - 7 months ago
originally posted on influenster.com

[This review was collected as part of a promotion.] I LOVE this bag! It has been very durable and it is the perfect size to fit everything you need on the go! It has a very trendy design as well! I definitely enjoy having this!
So many smart features
5 out of 5 stars
sydneym315_933440 - 7 months ago
originally posted on influenster.com

[This review was collected as part of a promotion.] I love this diaper bag! It’s very spacious and has the right amount of pockets and zippers. The diaper/poop bag pouch is brilliant along with the side pocket for wipes that does not require unzipping anything to get to the wipes. I also appreciate that the portable changing mat is larger than most other brands provide. The side pocket that’s insulated for bottles is very generous in size. The front pouch being able to be removed is brilliant! You can easy take it on or off and it doesn’t cause the bag to look incomplete without it. The straps are padded and adjustable making it fit both my husband and me. The zippers easily glide and the material is good quality. I imagine this will last many years.
Stylish and Functional
5 out of 5 stars
mclaes_242453 - 7 months ago
originally posted on influenster.com

[This review was collected as part of a promotion.] This diaper bag is a game changer! It offers ample storage space to keep everything organized and easily accessible. The stroller strap attachments are incredibly convenient, making it easy to hang the bag on the stroller. The water-resistant fabric ensures everything stays dry, even in the rain. I love the dedicated wipes pocket for quick access, and the detachable front pocket is perfect for keeping my personal items separate. This bag is both functional and stylish, making outings with my baby so much easier!
Good
5 out of 5 stars
caotrungn - 7 months ago
originally posted on influenster.com

[This review was collected as part of a promotion.] I have used this product, it is very good, beautiful design, many compartments, durable, sturdy packaging, very nice, suitable as a gift, light, soft, cheap, I like it and will buy it again.
Great diaper bag!
5 out of 5 stars
cassym11 - 7 months ago
originally posted on influenster.com

[This review was collected as part of a promotion.] The bag it self is really light and comfortable to have on. I really like the wipe pocket. I can actually take out wipes without having to remove the while wipe package out of it since the hole is big. I love that the front punch removes. I carry Diapers in there so sometimes its easier to just remove that front pouch and just take it with me instead of the whole bag. It has a mat and has come in handy. Overall I'd recommend the diaper bag.
All the extras to help make it easier.
4 out of 5 stars
lisab1b43 - 7 months ago
originally posted on influenster.com

[This review was collected as part of a promotion.] I've found this to be very durable and with the adjustable straps it has a good fit. I also like that it will keep drinks cold in the one pocket. I like the pull out changing pad. It's a nice looking bag with lots of extras.
Best baby bag but perfect for adults as well
5 out of 5 stars
newworld_reviewer - 7 months ago
originally posted on influenster.com

[This review was collected as part of a promotion.] This is the best all-in-one baby backpack for adults. Yes, this backpack is of premium quality. It design it such that it can used as a diaper bag or as laptop or travel bag. Its has spacious main compartment and multiple internal small compartments to keep your and baby stuff organised. It has padded laptop compartment as well. The side pockets are quite big. It comes with a detachable insulated front pocket to keep baby milk bottles which can be used detached and carried separately. It also includes foldable changing pad. It’s a complete bag you will ever need if you have a baby.
Convenient
5 out of 5 stars
travel2dream - 7 months ago
originally posted on influenster.com

[This review was collected as part of a promotion.] Super convenient. It has everything you need for a diaper bag. I love the stroller straps. It makes traveling with kids so much easier. The dedicated wipes pocket is very thoughtful. Easy to get, don't need to open the bag to find it. The bag is very organized.
This bag is amazing
5 out of 5 stars
leannal16 - 7 months ago
originally posted on influenster.com

[This review was collected as part of a promotion.] This bag has everything! If there’s something you need to carry with you, I guarantee you there is a pocket for it in this backpack! It’s super stylish but also incredibly efficient. The back pack style makes it easy to carry around. The material feels so soft and looks really cute as well. I absolutely love the insulated pocket on the side for bottles or other snacks/ drinks to keep them cold. It’s big enough to carry everything I need but also not too bulky to where I hate having to bring it with me like I’ve experienced with other bags in the past.
Lots of space for everything
5 out of 5 stars
karenf176 - 7 months ago
originally posted on influenster.com

[This review was collected as part of a promotion.] Diaper bag is great. I use it when I have my grandson on weekends. It fits everything I need for when we are going out for the day. The straps are very comfortable. The durability of the bag is very sturdy. I will not leave my house without this bag because it makes my life so much easier.
Sturdy
5 out of 5 stars
allenc6 - 7 months ago
originally posted on influenster.com

[This review was collected as part of a promotion.] This diaper bag is so cute. ITs also spacious and roomy. You can definitely fit allot in this bag. The pockets on the side has material to keep your baby bottles cool while you are traveling. It is definitely a great baby shower gift for a soon to be mom. I love the color as well. The straps are really thick. This is a great sturdy bag, that should last you until your little one is out of diapers. I didn’t even know Huggies made diaper bags.
The perfect diaper bag!
5 out of 5 stars
shelbyw133 - 7 months ago
originally posted on influenster.com

[This review was collected as part of a promotion.] I am in love with this Huggies Babywear Diaper Backpack! A side pouch for wipes that allows easy access when needed, an insulated side pouch for bottles. The small front pouch is very roomy & also includes more area for bottles. I like that the bigger area opens fully on the front making it easier to access the inner contents. Included is also a changing pad that fits in the bag without taking up extra room. I can’t wait to pack this full of baby essentials!!
Great to have
5 out of 5 stars
heathert305 - 7 months ago
originally posted on influenster.com

[This review was collected as part of a promotion.] This bag is super comfortable and has a wonderful design to it. It has been very durable for our family. The bag has plenty of space and pockets for everything you need to store.
Huggies Diaper Backpack
5 out of 5 stars
tessah3 - 8 months ago
originally posted on influenster.com

[This review was collected as part of a promotion.] Before using this as a diaper bag, I used it as an airplane carry-on. The backpack is made well and looks great. There's plenty of pockets for all the necessities you could possibly need. The thermal pocket meant for bottles was perfect for medication that I'm required to keep cool. I would definitely recommend this one.
Beautiful bag!
5 out of 5 stars
chickadee32888 - 8 months ago
originally posted on influenster.com

[This review was collected as part of a promotion.] This bag is beautiful! My kids are out of diapers but we still will use this bag all the time! We travel a lot, and all the pockets in this bag will be so nice to have. It’s also something my husband will like to carry, because it’s not super girly or uncomfortable like some of my other bags. It seems to be good quality and like it will be very durable, and is comfortable to wear. Love it!
100 points to this bag!
5 out of 5 stars
mehwishh3 - 8 months ago
originally posted on influenster.com

[This review was collected as part of a promotion.] PERFECT for a diaper Bag! I was so happy to get this diaper bag on time before my trip, it made me realize how much baby stuff it can hold ‘A LOT’. It’s a leather bag so the material is beautiful but it can get a little heavy(which I don’t have a problem with) as long as it hold everything to manage my baby outdoors.
Spacious, stylish and comfortable
5 out of 5 stars
maliakt13 - 8 months ago
originally posted on influenster.com

[This review was collected as part of a promotion.] Such a nice and comfortable diaper bag! I’ve been looking for a backpack type diaper bag and was really excited to claim this one! It is SO spacious compared to my one shoulder diaper bag I used previously. It has many pockets and the front one is even detachable, it also comes with its own changing pad which is a nice thick material that is easy to clean. I currently have it packed as my hospital bag for baby number 2 because it has so much space.