If You're Not Out Selling, You're Being Outsold - by Michael St Lawrence & Steve Johnson (Hardcover)
About this item
Highlights
- Das bahnbrechende Verkaufs-Buch der letzten rund zehn Jahre!
- About the Author: MICHAEL ST. LAWRENCE & STEVE JOHNSON arepartners and cofounders of Outsell, a sales training and consultingbusiness.
- 272 Pages
- Business + Money Management, Real Estate
Description
About the Book
Thirty-something sales gurus Michael St. Lawrence and Steve Johnson draw upon their own experiences and those of 850 top sales pros to tell readers what it takes to be a high-impact player in today's business world. This hip, highly accessible guide will be a source of insight and inspiration for the swelling ranks of selling professionals seeking advice on how to sell, influence, and persuade in a tough business environment.Book Synopsis
Das bahnbrechende Verkaufs-Buch der letzten rund zehn Jahre! Eine Quelle von Einblicken und Anregungen für die wachsenden Reihen von Verkaufsprofis, die Hilfestellung für Verkauf, Einflußnahme und Überzeugungsarbeit auf einem harten, immer enger werdenden Markt suchen. Einfacher, knapper und übersichtlicher geschrieben als andere Bücher zum selben Thema! (11/97)From the Back Cover
"If You're Not Out Selling, You're Being Outsold is more than a 'how-to-sell' book. St. Lawrence and Johnson have approached the art of selling from a witty, entertaining, and inspirational view. The authors candidly recognize what ingredients are required for reaching success, and they have blueprinted a constructive approach that can apply to anyone, whether they are contemplating entering sales, or have made sales their career."
--Nicholas D. Wolkonsky, Director of Sales, High Volume Division, Western Region, ADT Security Services, Inc.
"If You're Not Out Selling, You're Being Outsold is an in-spiring book written by two professionals who actually do sell. I found the principles and techniques easy to follow and implement. I am buying copies of this book for all my sales managers."
--Robert Coakley, Divisional Director of Sales, Alamo Rent A Car, Inc.
SELLING ISN'T JUST FOR SALESPEOPLE
No matter what sort of business professional you are, you have to sell to succeed: make yourself heard, make your ideas known, convince others to act on them. No matter what you're selling, you need confidence, energy, and, above all, a positive attitude. If You're Not Out Selling, You're Being Outsold shows you how to energize your outlook, sell your ideas, produce top-quality work, and make others want to do business with you. This no-nonsense guide:
- Introduces OUTSELL, seven fundamental steps that will make your career take off
- Shows you how to develop and reach your goals
- Offers insights from hundreds of the world's top business professionals
- Teaches you how to sell your ideas and get results
- Helps you build enthusiasm, energy, a positive outlook, and confidence
- Concentrates on the skills and abilities you really need to succeed
Review Quotes
No. 5 on the Los Angeles Times Bestseller List, Sunday, September 13, 1998
About the Author
MICHAEL ST. LAWRENCE & STEVE JOHNSON arepartners and cofounders of Outsell, a sales training and consultingbusiness. Before they founded the business, St. Lawrence was vicepresident of product development and national accounts at DaleCarnegie. Steve Johnson was in the sales training field for 10years and also worked at Dale Carnegie. Their clients includeMerrill Lynch, Pacific Bell, Blue Cross, Dean Witter, The TraneCompany, and The Money Store.
