EasterBlack-owned or founded brands at TargetGroceryClothing, Shoes & AccessoriesBabyHomeFurnitureKitchen & DiningOutdoor Living & GardenToysElectronicsVideo GamesMovies, Music & BooksSports & OutdoorsBeautyPersonal CareHealthPetsHousehold EssentialsArts, Crafts & SewingSchool & Office SuppliesParty SuppliesLuggageGift IdeasGift CardsClearanceTarget New ArrivalsTarget Finds#TargetStyleTop DealsTarget Circle DealsWeekly AdShop Order PickupShop Same Day DeliveryRegistryRedCardTarget CircleFind Stores

Sponsored

Innovator's Playbook - by Nathan Baird (Paperback)

Innovator's Playbook - by  Nathan Baird (Paperback) - 1 of 1
$21.34 sale price when purchased online
$24.00 list price
Target Online store #3991

About this item

Highlights

  • Take a Design-led Approach to Innovation Innovation drives growth in organisations and entire economies.
  • About the Author: Nathan Baird is an internationally experienced innovation consultant based in Sydney.
  • 240 Pages
  • Business + Money Management, Research & Development

Description



Book Synopsis



Take a Design-led Approach to Innovation

Innovation drives growth in organisations and entire economies. Yet innovation is hard, risky and rarely successful. Most innovations and startups fail because of a lack of focus on the front end of the innovation process where customer needs are researched, insights are distilled, solutions are ideated, prototyped and tested and business models are shaped. But innovation doesn't have to be this way.

In Innovator's Playbook, author and leading Design Thinking expert Nathan Baird shares his 20 years of hands-on experience, tools and methods for developing a winning customer-centric approach to innovation.

This book will teach you how to apply the design thinking method to innovation and help you to innovate better with five practical and proven stages:

1. Build the right team for innovation.

2. Better understand your customer through empathy.

3. Distill and refine customer-centric needs and insights.

4. Unleash your team's creativity to create fresh new ideas

to address customer needs.

5. Experiment and validate desirable, feasible and viable solutions.

Innovator's Playbook helps entrepreneurs, corporate teams, startups and leaders across all levels to use design-led methodologies for start-to-finish innovation success.



About the Author



Nathan Baird is an internationally experienced innovation consultant based in Sydney. In his 21 years experience in business Nathan has worked both client side and consultancy side, across most industries and continents. He founded and led innovation and culture firm Methodry. He has also previously acted as a Consulting Program Director for UTS, working with their Business School, Design Innovation & Research Centre and Innovation & Creative Intelligence Unit.

Dimensions (Overall): 9.21 Inches (H) x 6.14 Inches (W) x .51 Inches (D)
Weight: .75 Pounds
Suggested Age: 22 Years and Up
Number of Pages: 240
Genre: Business + Money Management
Sub-Genre: Research & Development
Publisher: Wiley
Format: Paperback
Author: Nathan Baird
Language: English
Street Date: April 13, 2020
TCIN: 88878019
UPC: 9780730383642
Item Number (DPCI): 247-53-1340
Origin: Made in the USA or Imported
If the item details above aren’t accurate or complete, we want to know about it.

Shipping details

Estimated ship dimensions: 0.51 inches length x 6.14 inches width x 9.21 inches height
Estimated ship weight: 0.75 pounds
We regret that this item cannot be shipped to PO Boxes.
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.

Related Categories

Get top deals, latest trends, and more.

Privacy policy

Footer

About Us

About TargetCareersNews & BlogTarget BrandsBullseye ShopSustainability & GovernancePress CenterAdvertise with UsInvestorsAffiliates & PartnersSuppliersTargetPlus

Help

Target HelpReturnsTrack OrdersRecallsContact UsFeedbackAccessibilitySecurity & FraudTeam Member Services

Stores

Find a StoreClinicPharmacyOpticalMore In-Store Services

Services

Target Circle™Target Circle™ CardTarget Circle 360™Target AppRegistrySame Day DeliveryOrder PickupDrive UpFree 2-Day ShippingShipping & DeliveryMore Services
PinterestFacebookInstagramXYoutubeTiktokTermsCA Supply ChainPrivacyCA Privacy RightsYour Privacy ChoicesInterest Based AdsHealth Privacy Policy