$9.99 when purchased online
Target Online store #3991
About this item
Highlights
- Sulfate-Free Thickening Shampoo: Promote thicker-looking hair with this strengthening anti-breakage shampoo for thin fragile hair prone to breakage; This formula is sulfate-free, salt-free, and surfactant-free
- Fortify Thin Hair: Sulfate Free Shampoo Formula with Rosemary Extract, EverStrong Hair Thickening shampoo and conditioner inject strength into thin hair, and are safe for use on color-treated hair; Try with EverStrong Break Proof Lotion for split-end repair, and defense against UV and heat damage
- The EverStrong Thickening System: For best results, use EverStrong Thickening shampoo and conditioner in tandem, for a nourishing hair care system that fortifies thin, fragile hair
- The Ever Collection: You can have a sulfate-free, salon quality color safe shampoo and conditioner hair care routine that’s tailor made for your specific hair care needs and concerns, including for dry, damaged, frizzy, thin or color treated hair
- L'Oreal Paris Beauty: A leading total beauty care company based in Paris, we offer innovative products and unique expertise from beauty experts in makeup, skin care, hair care, styling, and hair color
Description
Gentle On Color + 15x Stronger Hair: You don't have to choose between formulas that are gentle on color-treated hair and caring for your hair needs. Your color-treated hair can be fragile, thin. Elevate your hair care routine, EverStrong Thickening Sulfate Free Shampoo & Conditioner with Rosemary Leaf gently cleanses and purifies fragile, thin hair removing build-up and excess oil to promote thicker-looking, stronger hair. EverPure formulas are especially gentle on color. 100% Sulfate Free Shampoo and Conditioner, Paraben Free, No Harsh Salts, No Harsh Surfactants, Dye Free, Gluten Free, and Vegan Formula. Experience a purely sensorial lush, luxurious lather and a fresh fragrance that blooms. This scent features notes of Jasmine and Juniper Berry.
Why Sulfate Free: Sulfates are cleansing agents that help breakdown oil, dirt, and build up on the scalp and hair; But some sulfates can be harsh and stripping; Our sulfate-free shampoos and conditioners are non-stripping and made for color-treated hair.
Apply to wet hair and massage gently into a thick lather. Rinse thoroughly. Follow with EverStrong Thickening Conditioner.
Why Sulfate Free: Sulfates are cleansing agents that help breakdown oil, dirt, and build up on the scalp and hair; But some sulfates can be harsh and stripping; Our sulfate-free shampoos and conditioners are non-stripping and made for color-treated hair.
Apply to wet hair and massage gently into a thick lather. Rinse thoroughly. Follow with EverStrong Thickening Conditioner.
Scent: Juniper, Cedar, Lavender, Bergamot, Rosemary
Hair Type: Fine, Colored, Dry
Health Facts: Aluminum-Free, Dye-Free, Vegan, Phthalate-Free, Paraben-Free, Gluten-Free, Animal By-Product-Free, Sulfate-Free
Product Form: Liquid
Sustainability Claims: Cruelty-Free
Recommended Use: Daily, Every Other Day
Beauty Purpose: Detangling, Strengthening, Basic Conditioning, Thickening, Moisturizing
Net weight: 8.5 fl oz (US)
Features: Rinse-Off
TCIN: 14382351
UPC: 071249341322
Item Number (DPCI): 063-00-2674
Origin: Made in the USA or Imported
Ingredients:
aqua/water/eau, sodium cocoyl isethionate, disodium laureth sulfosuccinate, cocamidopropyl betaine, sodium lauryl sulfoacetate, sodium lauroyl sarcosinate, glycol distearate, glycereth-26, decyl glucoside, parfum/fragrance, sodium chloride, amodimethicone, ppg-5-ceteth-20, sodium hydroxide, citric acid, polyquaternium-7, peg-55 propylene glycol oleate, arginine, propylene glycol, carbomer, benzoic acid, benzyl salicylate, hexyl cinnamal, linalool, trideceth-6, tocopherol, benzyl alcohol, limonene, sodium benzoate, magnesium nitrate, 2-oleamido-1,3-octadecanediol, cetrimonium chloride, juniperus communis fruit oil, tetrasodium edta, methylchloroisothiazolinone, rosmarinus officinalis leaf oil / rosemary leaf oil, magnesium chloride, methylisothiazolinone.,' '
Shipping details
Estimated ship dimensions: 8.189 inches length x 2.126 inches width x 1.1811 inches height
Estimated ship weight: 0.6614 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: How does this differ from the volume Ever Pure?
submitted by Mhg - 10 months ago
A: Hi there!! We will be happy to help, the Ever Strong Thickening shampoo focuses on strengthening thin fragile hair prone to breakage. The Ever Pure Volume Shampoo revives fine, flat hair and boosts body. We hope this information is helpful if you have further questions or concerns please call us directly at 1-800-322-2036, M -F 9am to 5pm.
submitted byL'OrealParisProductExpert - 10 months agoBrand expertA: Hey, Great question! The L'Oreal Paris Ever Strong Thickening shampoo focuses on strengthening thin fragile hair prone to breakage. The L'Oreal Ever Pure Volume Shampoo revives fine, flat hair and boosts body. For all your future beauty questions, get real-time answers using the “Chat with a Virtual Beauty Consultant” button, found on every product page.
submitted byTarget Beauty Consulting - 10 months agoBrand expert
Q: Is this safe for natural grey hair?
submitted by Red and black - 7 days ago
A: Hey, Great question! Yes, it's safe for natural grey hair. The EverStrong Thickening Sulfate Free Shampoo & Conditioner with Rosemary Leaf gently cleanses and purifies fragile, thin hair removing build-up and excess oil to promote thicker-looking, stronger hair. Get real-time answers to all your future beauty questions using the “Chat with a Virtual Beauty Consultant” button on every product page.
submitted byTarget Beauty Consulting - 6 days agoBrand expert
Q: Is L'Oreal Ever STRONG shampoo the same as L'Oreal Ever Pure shampoo?
submitted by Anita - 17 days ago
A: Hi there! Thank you for reaching out to us about the Ever Strong thickening shampoo and the Ever Pure Shampoo. No, the Ever STRONG shampoo and Ever Pure shampoo are not the same, although they are both part of the "Ever" collection and share some core characteristics. They are designed for different hair concerns and offer distinct benefits. While both may contain rosemary, Ever STRONG emphasizes strengthening components like amino acids. Ever PURE Moisture focuses on hydrating properties, while other Ever PURE focuses is more for clarifying. If your main concern is strengthening thin, fragile hair and promoting thickness and resistance to breakage the Ever Strong is for you. lf your main concern is dryness or vibrancy than the Ever PURE is the one for you. We hope you that you find the best one for your hair needs.
submitted byL'OrealParisProductExpert - 14 days agoBrand expert
Q: Can I use this shampoo daily?
submitted by Sabrina - 4 months ago
A: Hey Sabrina, Great question! Yes, the L'Oreal Paris Ever Strong Sulfate Free Thickening Shampoo is safe for daily use. For all your future beauty questions, get real-time answers using the “Chat with a Virtual Beauty Consultant” button, found on every product page.
submitted byTarget Beauty Consulting - 4 months agoBrand expert
Q: Is it give smooth texture to hair ?
submitted by Shobi - 1 year ago
A: Hi there Shobi! Thank you for reaching out to us about the Ever Strong Sulfate-Free Thickening Shampoo. The EverStrong Thickening Shanpo injects strength into hair from the 1st wash, making it stronger while being gentle on fine hair. There are no harsh sulfates, salts or surfactants that can strip, dull and damage hair. We hope that you give it a try and love your results!
submitted byL'OrealParisProductExpert - 1 year agoBrand expert
Q: Is this safe for color treated hair?
submitted by deb - 3 years ago
A: Hi there Deb! Great news…the EverStrong Thickening Shampoo with rosemary leaf has no harsh sulfates, salts or surfactants that can strip, dull and damage color treated hair. Get thicker looking locks and keep your color looking great!
submitted byL'OrealParisProductExpert - 3 years agoBrand expert
Q: Is this also supposed to be lighter in color and more transparent than the conditioner?
submitted by Shan - 4 years ago
A: Hi Shan! Our Ever Strong Sulfate-Free Thickening Shampoo will be more transparent than the conditioner.
submitted byL'OrealParisProductExpert - 4 years agoBrand expert
Q: Is this supposed to have much less of a smell than the conditioner? Is this supposed to have a lighter and lesser smell than conditioner?
submitted by Shan - 4 years ago
A: Hi Shan! Our Ever Strong Sulfate-Free Thickening Conditioner will have a more concentrated scent compared to the shampoo.
submitted byL'OrealParisProductExpert - 4 years agoBrand expert
Q: hi can men use this to get thick hair thak you
submitted by sh - 4 years ago
A: Hi there, Thank you for your interest in L'Oreal Paris EverStrong Sulfate Free Thickening Shampoo. Our products can be used regardless of gender or ethnicity. Please visit our website for more information about our products. We also recommend L:oreal Paris EverStrong Sulfate Free Conditioning Conditioner.
submitted byL'OrealParisProductExpert - 4 years agoBrand expert
Q: Does this help with hair loss too?
submitted by pmoua10 - 6 years ago
A: Hi there! Although our Ever Strong Thickening Shampoo is not targeted to effect hair loss, it fortifies fragile, thin hair to promote thicker-looking locks. We hope you give it a try soon!
submitted byL'OrealParisProductExpert - 6 years agoBrand expert
L'Oreal Paris EverPure Sulfate-Free Vegan Hair Care Collection
L'Oreal Paris EverStrong Sulfate-Free Collection
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Guests are saying
The L'Oreal Ever Strong Thickening Shampoo has garnered mixed feedback from guests, with many praising its ability to improve hair texture and promote thickness. Guests appreciate its pleasant scent and sulfate-free formula, which is gentle on the scalp. However, some have reported issues with hair loss and changes in formula leading to dissatisfaction. Overall, it is seen as a viable option for those seeking to enhance their hair's fullness and health.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.4 out of 5 stars with 432 reviews
effectiveness: 3.89 out of 5
quality: 4.04 out of 5
value: 4.07 out of 5
77% would recommend
61 recommendations
Loreal Ever Pure Thickening Shampoo VEGAN Formula
1 out of 5 stars
Thumbs down graphic, would not recommend
Brenda - 29 days ago
I used this shampoo for years for thickening and it felt like it was working, but then you change the original to VEGAN , that’s when I started having issues, hair feeling thinner, straighter, and already have straight hair. Please bring back the original, if you want to sell the Vegan, then at least offer both to buy, I will not buy anymore of the thickening shampoo with rosemary until we as customers can buy the one we want and works best for us, please don’t decide that we should use VEGAN, I want a choice of the first shampoo I used for years and helped my hair not the Vegan . Until then I will use another brand . Thank you
1 reply from L'OrealParisProductExpert team - 28 days ago
Hi Brenda. Thank you for reaching out to L'Oreal. We are sorry to hear about the experience you had with the Ever Strong Thickening Shampoo. We would like to speak with you directly about it. Please give us a call at 800-631-7358, M - F, 9am - 5:30 pm, ET for assistance and provide the case #42168317. Please have the product with you when you call. Looking forward to hearing from you!
The softest hair imaginabme
5 out of 5 stars
Thumbs up graphic, would recommend
nikki - 2 months ago, Verified purchaser
The best stuff I’ve ever put on my hair!
Best Shampoo Ever
5 out of 5 stars
Thumbs up graphic, would recommend
Livs - 2 months ago, Verified purchaser
This is the best shampoo I have ever tried and I’ve tried a lot of “luxury” ones. My hair stylist of 9 years told me at our last appointment how much thicker my hair was and what I was doing differently. I’m on my third bottle of this and the conditioner and will probably never switch. My hair rarely sheds now and has never looked so good.
Ugh..
2 out of 5 stars
Thumbs up graphic, would recommend
Gemma S - 4 months ago, Verified purchaser
I love how full my hair feels, it doesn’t smell bad and I do see the “fullness”. HOWEVER, the shedding! I usually do shed quite a bit of hair, most of it is breakage from heat tools, but the shedding now seems more than usual. For reference, I used to use the Luseta Biotin and Collagen Shampoo and conditioner, love the smell of it (reminds me of hair dye smell, which I do love, I’m a retired hairdresser’s daughter and the smell of hair dye to me is normal and it brings nostalgia from growing up). I do love the Luseta but it leaves my hair super flat so I decided to look for something to create fullness. So I found this L’Oreal shampoo and conditioner. I loved it, bought a second bottle when I finished the first, however, I thought the shedding was due to the season change and my hair phase. The shedding seems to be WAY more than usual and seasonal shedding which I thought would resolve and decided that maybe it wasn’t the shampoo which is why I bought the second bottle. I love the fullness but I’m gonna have to walk away. One star for the fullness and all the “negative” stars are for the shedding. Now I’m trying the Luseta Rosemary Mint, smells similar to this shampoo but sadly, my hair is flat again.
1 reply from L'OrealParisProductExpert team - 3 months ago
Hello Gemma S. We are so sorry to hear about your experience with our Ever Strong Sulfate-Free Thickening Shampoo. We want to learn more and speak to you directly about this. Please contact us at 800-322-2036 M-F 9:00 am – 5:30 pm ET for assistance. It would be helpful if you had the product with you when you call. We look forward to speaking with you!
Do not use. It causes massive tangles
2 out of 5 stars
Heather - 4 months ago
originally posted on lorealparisusa.com
I used both shampoo & conditioner. They tangled my hair which is fine and thin. The tangles weren't baby tangles but massive tangles. The back of my head after showering was a huge wad of tangled nest. Like a brillo pad. The type of tangles that pull your hair out when you brush it or comb out the tangled. It made my hair drier. However it smells nice.
Feels clean but makes my scalp dry
3 out of 5 stars
Nefertiti - 4 months ago, Verified purchaser
I bought this shampoo because I’m loosing hair on my edges and I’m hoping it helps. I have a bout three weeks and I do like the texture of it, I have trouble with other shampoos making my hair feel clean and I like this one for that. The scent is not the greatest but it’s ok. The only thing I dislike as of now is that it leaves my scalp really dry, not itchy, just flaky white. I still have hair loss and don’t have much time with it so I can’t say if it works
1 reply from L'OrealParisProductExpert team - 4 months ago
Hi there, Nefertiti! We appreciate you taking the time to reach out about our Ever Strong Thickening Shampoo. Consumer feedback is very important to us and allows us to improve all our products. We will be sure to pass all your feedback along to the appropriate teams. We hope you will continue using more of our products soon with full satisfaction with the results!
Disappointed
3 out of 5 stars
db49 - 7 months ago
originally posted on lorealparisusa.com
I originally used Elvive volumizing Shampoo and conditioner, however, I started to notice hair loss only to find out it was removed from the market for this reason. I then switched to EverPure Thickening Shampoo and Conditioner. I really liked the product but after several weeks of use, I noticed hair loss again the same as with the Elvive product. This did not happen in the beginning. Other reviewers expressed the same problem with the EverPure product. Not happy with the latest results and may have to change products. I currently uses Loreal for all my hair products.
10/10!! Recommend!!!!
5 out of 5 stars
Boa333 - 7 months ago
originally posted on lorealparisusa.com
[This review was collected as part of a promotion.] I totally recommend this shampoo for your hair if your hair is thin or fry it leaves your hair really soft and it gives this shine that makes your hair look so good! Totally not oily it’s more like neutral, it made my hair grow and thick in 3 months! Of using the shampoo and conditioner totally love it for sure buying it again!
They changed the formula
1 out of 5 stars
LawyerKC - 8 months ago
originally posted on lorealparisusa.com
I was a faithful user of the thickening shampoo & conditioner for 4 years... Then they went and changed the formula and my hair started falling out. I am extremely angry!! Not only did L'Oreal ruin a fantastic product, my butt length hair paid the price for it. You'll know you have the newer formula because the cap on the tube is not dark green; it is light green! I have the old and new tubes and combed the ingredient list. It is different!! I cannot believe they destroyed such a good thing. They've lost my trust. I'll never purchase L'Oreal products again or any other brand they own. I am done!!!
Formula Also Change Along with Name Change
1 out of 5 stars
Thumbs down graphic, would not recommend
xxLyxx - 10 months ago, Verified purchaser
Agree with the previous review from Dee. My hair began falling out several years ago and I found this shampoo and conditioner - it worked! And my hair became fuller again. I’ve been using this for at least 5 years. There must have been a recent formula change along with the “slight” change in name because my hair has started falling out again using the new ones that says Ever Pure Thickening Shampoo instead of Ever Strong.
1 reply from L'OrealParisProductExpert team - 10 months ago
Hi there! We are sorry to hear about the experience you had with the Ever Strong Sulfate-Free Thickening Shampoo. We would like to speak with you directly about it. Please give us a call1-800-322-2036 m-F 9am to 5pm, and let us know you contacted us through a review. It would be helpful if you could have the product available when you call, as well as providing the agent with your username. Looking forward to speaking with you.
Shampoo
5 out of 5 stars
Thumbs up graphic, would recommend
Busymama - 11 months ago, Verified purchaser
Smells great, leaves my hair feeling clean and fresh
If your sensitive to smells dont this. Smells horrible!!!
1 out of 5 stars
Thumbs down graphic, would not recommend
CG - 11 months ago, Verified purchaser
It smells like mint, and sweat. Does not smell clean. Could not use long enough to see if it worked..
1 reply from L'OrealParisProductExpert team - 11 months ago
Hi there, CG! Thank you for reaching out about our Ever Strong Sulfate-Free Thickening Shampoo. We are so sorry to hear of your experience with the scent of our shampoo. We truly appreciate your feedback and will be passing it along to our team. We hope you will continue using more of our products soon with full satisfaction with the results!
One Day of Clean Hair
3 out of 5 stars
Thumbs down graphic, would not recommend
Lisa - 1 year ago, Verified purchaser
Smell doesn’t bother me and has good lather. However, my hair feels dry not very soft, it gets greasy like the next day and just seems flat. Won’t purchase again.
1 reply from L'OrealParisProductExpert team - 1 year ago
Hi there Lisa! We are so happy to hear that you are enjoying the smell and lather of the Ever Strong Sulfate Free Thickening Shampoo, but we are sad to hear that you did not enjoy the way your hair felt after using. We will share this feedback with our team. We hope that you continue to try and use our products with satisfaction!
Was a holy grail, now I need medications
1 out of 5 stars
Thumbs down graphic, would not recommend
Dee c - 1 year ago
I've used this for years, everyday, even though about a year ago I saw a formula change still worked great. Then my most recent purchase with the updated bottle had a slight formula change again. Everything has remained constant (my water, my washing schedule, etc) but this new formula caused gaping sores on my head after 4 days of use. I'm not sure what happened to its most recent formulation but I had to discontinue use, use a medicated shampoo and cream, and come warn all of you to purchase with caution even if you have used this before.
1 reply from L'OrealParisProductExpert team - 1 year ago
Hi there Dee c. We are sorry to hear about the experience you had with the Ever Strong Sulfate-Free Thickening Shampoo. We would like to speak with you directly about it. Please give us a call at 1-800-322-2036 M-F 9am-5:30pm ET. Looking forward to speaking with you.
IT REALLY WORKS!
5 out of 5 stars
MayorDonna - 1 year ago
originally posted on lorealparisusa.com
I started using this product about 1 year ago. Prior to using it, I noticed that last summer when I pulled my hair back into a ponytail that my hair was so thin that you could see my scalp in rows. This year, I pulled my hair back into a ponytail and realized I no longer have to use a comb and hairspray to move my hair around to make it look fuller. This really works! I am the mayor of my small village and having my hair thicker is important to me. Thank you!
Shampoo
3 out of 5 stars
Thumbs up graphic, would recommend
Teena - 1 year ago
I like the smell, and wish there was more than less.
1 reply from L'OrealParisProductExpert team - 1 year ago
Hi there! We are so happy to hear that you are enjoying the smell of the Ever Strong Sulfate Free Thickening Shampoo and the way your hair feels when using. We will share this feedback with our team about the amount in the bottle and that you wish there was a bigger size. We hope that you continue to try and use our products with satisfaction!
Very happy!
5 out of 5 stars
Momof2 - 1 year ago
originally posted on lorealparisusa.com
I love this shampoo! I have been trying to find a shampoo that works for years, since I was 24. I am almost 40 and having a thickening shampoo really helps. I am very self conscious of my bald spot and my receding hairline. I used to hide it as best as I could. Never wore a hat because they can make the bald spot bigger. If I could give this 10 stars I would.
Bad Allergic Reaction
1 out of 5 stars
Thumbs down graphic, would not recommend
Pat - 1 year ago, Verified purchaser
I got a Horrible allergic reaction. After using this product I started to have a horrible itchy rash all over my scalp. It also thinned out my hair and it made my hair shed so much. I stopped using but still had to go to the doctor because the rash would not go away on its own.
1 reply from L'OrealParisProductExpert team - 1 year ago
Hi there Pat. We are sorry to hear about the experience you had with the Ever Strong Sulfate-Free Thickening Shampoo . We would like to speak with you directly about it. Please give us a call at 1-800-322-2036 M-F 9am-5:30pm ET. Looking forward to speaking with you.
Leaves my hair flat
1 out of 5 stars
Thumbs down graphic, would not recommend
xoxo - 1 year ago, Verified purchaser
Didn’t work for me. Smells amazing and lathers well but left my hair flat and didn’t clean my scalp well.
1 reply from L'OrealParisProductExpert team - 1 year ago
Hi there! Thank you so much for sharing your experience with our Ever Strong Sulfate-Free Thickening Shampoo. We are sorry to hear that this product did not meet your expectations. We appreciate you giving this product a try, and we will make sure this valuable feedback reaches the rest of our team. While this product might not be for you, we recommend checking out our Elvive Hyaluron + Plump Hydrating Shampoo, for bouncy, shiny, free-flowing hair. We hope you give this a try!
Not the best...
2 out of 5 stars
2 stars is being nice - 1 year ago
originally posted on lorealparisusa.com
Makes my hair soft, but it doesn't thicken. This is also the worst smelling shampoo I have ever used. It smells like old urine and perfume.