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L'Oreal Paris EverPure Sulfate-Free Simply Clean Shampoo with Essential Oil - 8.5 fl oz
$9.99 ($1.18/fluid ounce)
In Stock
Eligible for registries and wish lists
At a glance
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About this item
Highlights
- Escape with Our Sensorial Hair Care Ritual: EverPure Simply Clean hydrating shampoo with luxurious lather envelops hair in nourishment; EverPure sulfate free shampoo renews softness and restores hair shine; Hair product suitable for all hair types
- Our Purest Respect for Your Hair: Paraben-free, sulfate-free with no synthetic fragrance, DMDM hydantoin, added phthalates, dye, and gluten ingredients; Vegan, color caring and powered by science; Formulated with moisturizing Rosemary Essential Oils
- Get Salon Hair at Home: Use the Simply Clean Sulfate Free Shampoo and Condition system for best results; Gently cleanse with EverPure Simply Clean Shampoo and follow with Simply Clean Conditioner to replenish moisture and restore smoothness; Use our Elastic Fiber Masque, instead of Conditioner, for more intense nourishment 1-2 times a week
- Custom Hair Care Solutions for All Hair Types: From expertly formulated hair treatments, masks and serums to nourishing leave-in conditioners and frizz-defying shampoo and conditioner, we've got what you need
- L'Oreal Paris Innovation: We are a total beauty care company that combines the latest in technology with the highest in quality for the ultimate in hair color, hair care, hair style, skin care and cosmetics
Description
Escape with Our Sensorial Hair Care Ritual - EverPure Simply Clean with luxurious lather and intense conditioning that envelops hair in nourishment. Sulfate Free Simply Clean Shampoo with Essential Oil is formulated without synthetic fragrance, sulfates, parabens, DMDM hydantoin, added phthalates, dye, and gluten ingredients. Always vegan, color caring, and powered by science.
Apply Simply Clean Shampoo and lather to gently cleanse. Follow with Simply Clean Conditioner. 1-2 times per week, replace conditioner with our Elastic Fiber Masque for more intense nourishment.
Apply Simply Clean Shampoo and lather to gently cleanse. Follow with Simply Clean Conditioner. 1-2 times per week, replace conditioner with our Elastic Fiber Masque for more intense nourishment.
Scent: Rosemary, Fresh
Hair Type: Normal, Colored, Dry
Health Facts: Paraben-Free, Animal By-Product-Free, Artificial Fragrance-Free, Vegan, Sulfate-Free, Dye-Free, Phthalate-Free, Gluten-Free
Product Form: Liquid
Recommended Use: Daily
Beauty Purpose: Basic Cleansing
Net weight: 8.5 fl oz (US)
Features: Rinse-Off
TCIN: 83276901
UPC: 071249657706
Item Number (DPCI): 063-00-7406
Origin: Assem USA w/foreign/dom. parts
If the item details aren’t accurate or complete, we want to know about it.
Ingredients:
aqua/water/eau, coco-betaine, disodium laureth sulfosuccinate, sodium cocoyl isethionate, sodium lauryl sulfoacetate, sodium lauroyl sarcosinate, glycol distearate, sodium chloride, decyl glucoside, sodium hydroxide, polyquaternium-10, amodimethicone, ppg-5-ceteth-20, citric acid, peg-55 propylene glycol oleate, propylene glycol, carbomer, acrylates/beheneth-25 methacrylate copolymer, ethylhexyl salicylate, benzoic acid, trideceth-6, salicylic acid, magnesium nitrate, cetrimonium chloride, tetrasodium edta, methylchloroisothiazolinone, rosmarinus officinalis leaf oil/rosemary leaf oil, magnesium chloride, methylisothiazolinone.
Shipping details
Estimated ship dimensions: 1.73 inches length x 2.2 inches width x 8.58 inches height
Estimated ship weight: 0.62 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: What is the main scent of the shampoo?
submitted by AI Shopping Assistant - 16 days ago
A: The shampoo has a fresh rosemary scent, providing a refreshing and aromatic experience.
submitted byAI Shopping Assistant - 16 days agoAi generated
Q: How often should the shampoo be used?
submitted by AI Shopping Assistant - 16 days ago
A: The shampoo is recommended for daily use to gently cleanse and nourish hair.
submitted byAI Shopping Assistant - 16 days agoAi generated
Q: What are the key benefits of using this shampoo?
submitted by AI Shopping Assistant - 16 days ago
A: The shampoo hydrates, renews softness, restores shine, and is suitable for all hair types.
submitted byAI Shopping Assistant - 16 days agoAi generated
Q: Does the shampoo contain any animal by-products?
submitted by AI Shopping Assistant - 16 days ago
A: No, the shampoo is vegan and free from animal by-products, ensuring ethical hair care.
submitted byAI Shopping Assistant - 16 days agoAi generated
Q: Is this shampoo suitable for colored hair?
submitted by AI Shopping Assistant - 16 days ago
A: Yes, the shampoo is color caring and suitable for colored hair, helping to maintain vibrancy.
submitted byAI Shopping Assistant - 16 days agoAi generated
L'Oreal Paris EverPure Simply Clean Sulfate Free Hair Care Collection
About the collection
Escape with our luxurious cleansing ritual, EverPure Simply Clean by L'Oréal Paris. Our daily color care system is thoughtfully formulated with non-stripping ingredients for beautiful-looking colored hair everyday. Free of synthetic fragrance and instead purely fragrance with a natural, essential oil to leave your hair – and your mind – feeling cleansed & renewed. 100% free of sulfates, parabens, and harsh salts. Gluten-free, vegan. Validated by hair colorists.
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Guests are saying
This shampoo has received mixed reviews from guests. Many appreciate its mild scent, gentle formula, and effectiveness in making hair manageable and soft. However, some guests experienced issues such as hair loss, dryness, and residue buildup. The shampoo is praised for being sulfate-free and suitable for sensitive skin, but it may not be ideal for daily use or for those with specific hair concerns.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.4 out of 5 stars with 796 reviews
effectiveness: 4 out of 5
quality: 3.94 out of 5
value: 3.94 out of 5
64% would recommend
42 recommendations
5 out of 5 stars
26 October, 2025
originally posted on lorealparisusa.com
A terrific product
This is the best shampoo in the line for my hair! The other moisturizing ones leave a residue, weight my hair down and flatten it or make it stick out like a broom. I LOVE this product!
2 out of 5 stars
Thumbs down graphic, would not recommend
13 October, 2025Verified purchase
Heavy Build-Up
While I appreciate the cleaner ingredients, this shampoo left the most build-up on my scalp and hair than any shampoo I’ve tried in recent years.
1 reply from L'OrealParisProductExpert team - 14 days ago
Hi shleerich. Thank you for reaching out to L'Oreal regarding the EverPure Simply Clean Shampoo. We are sorry your results were not what you were expecting. We’d like to help! Please call us at 800-631-7358, M-F, 9am-5:30pm, ET and provide us with your case #43207423. Please have the product with you when you call. Looking forward to hearing from you!
1 out of 5 stars
Thumbs down graphic, would not recommend
28 June, 2025Verified purchase
Nasty smell, strips hair of all moisture
If I could give this negative stars, I would. I expected something better from L'Oreal. This definately has a fragrance. It smells of ozone (cheap laundry detergent) and toxic plastic, like it's been sitting in a hot warehouse on the top shelf with the plastic toxins leaching into it. I used it once and my hair felt like straw. Weeks later I tried it again and I had to immediately rinse it out. Not only because of how it was stripping my hair of all moisture, but because of that horrible smell. It went striaght into the trash.
5 out of 5 stars
7 June, 2025
originally posted on lorealparisusa.com
Finally scent free
I finally found a scent free, sulfate free shampoo and conditioner for my colored hair. Please keep it available
1 out of 5 stars
Thumbs down graphic, would not recommend
21 May, 2025
HOLY HAIR LOSS
MY HAIR IS FALLING OUT IN CHUNKS SINCE SWITCHING TO THIS SO CALLED 'GENTLY CLEANSING' SHAMPOO. MY SCALP IS ALSO ITCHY. RETURNING. I RECOMMEND SKIPPING THIS PRODUCT IF YOU DONT WANT TO RISK LOSING YOUR HAIR
1 out of 5 stars
Thumbs down graphic, would not recommend
21 May, 2025Verified purchase
HOLY HAIR LOSS
This might actually be the worst product I’ve used on my scalp. My hair was falling out in CHUNKS. RETURNED
1 reply from L'OrealParisProductExpert team - 5 months ago
Hi there! We are so sorry to hear about your experience with our EverPure Sulfate-Free Simply Clean Shampoo. We know how frustrating it can be when a product does not perform as expected. We would like to speak with you directly about it. Our Customer Service hours of operation are Monday – Friday, 9 AM – 5:30 PM (ET) at 1-800-322-2036. It would be helpful if you had the product available when you call. We look forward to speaking with you!
5 out of 5 stars
Thumbs up graphic, would recommend
16 May, 2025Verified purchase
:)
Perfectly non-scented and works great.
5 out of 5 stars
19 February, 2025
originally posted on lorealparisusa.com
Please don't stop making this
Please please please never stop making this. There not not many frag free products that are good, and even fewer which are inexpensive.
5 out of 5 stars
Thumbs up graphic, would recommend
11 January, 2025Verified purchase
Clean, soft locks
First time i used this shampoo, i noticed how soft and clean feeling my hair felt.
1 out of 5 stars
Thumbs down graphic, would not recommend
4 January, 2025Verified purchase
Dont use
Made my hair fall out and scalp is now irritated with sores. Don’t use
1 reply from L'OrealParisProductExpert team - 10 months ago
Hi Kate. Thank you for reaching out to L'Oreal. We are sorry to hear about the experience you had with our EverPure Sulfate-Free Simply Clean Shampoo. We would like to speak with you directly about it. Please give us a call at 800-631-7358, M- F, 9:00 am - 5:00 pm ET. Please supply us with your reference #39287821. It would be helpful if you could have the product available when you call. Looking forward to speaking with you.
5 out of 5 stars
Thumbs up graphic, would recommend
25 November, 2024
The BEST
Amazing! Please never discontinue this. It’s the perfect shampoo and conditioner. It works like a bond repair system thanks to the citric acid and amodimethicone, leaving my hair feels so silky and soft. And I LOVE that it’s fragrance free.
4 out of 5 stars
Thumbs up graphic, would recommend
17 November, 2024Verified purchase
Approved by my MIL!
MIL stayed with us for the month on her annual trip to the states. Picked this since it was on sale. She raved how nice this shampoo was, said it smells great and made her "menopausal: hair so soft. Win-win for me I guess!
5 out of 5 stars
17 November, 2024
originally posted on lorealparisusa.com
Please keep this around
Just a good shampoo. Cleanses throughly without stripping. Doesn't leave a waxy feel. And the lack of fragrance is amazing. Please never discontinue this!!!! I think if it were marketed better it would be a huge hit!!
5 out of 5 stars
Thumbs up graphic, would recommend
8 August, 2024
Holy grail
Oh my gah. This line is the literal best. Low to no scent and works like a dream. My hair has never felt this soft, bouncy, and moisturized without being weighed down. No hair fall either. L’Oréal if you are listening PLEASE don’t ever do us dirty and change or discontinue this shampoo and conditioner line.
5 out of 5 stars
23 July, 2024
originally posted on lorealparisusa.com
Great Shampoo for Sensitive Scalp
I love this shampoo. It has a very mild scent and it is gentle and does not make my scalp break out. It also does not hurt my eyes. It also makes my fine hair manageable without making it limp and too oily. I have tried many other brands, and this is the best.
5 out of 5 stars
Thumbs up graphic, would recommend
14 July, 2024Verified purchase
Great
I love the smell and I like that there are not a lot of ingredients especially with sensitive skin
1 out of 5 stars
27 June, 2024
originally posted on lorealparisusa.com
Not for me
I didn’t like this shampoo. Made my hair really drab and it didn’t look clean. Also, I didn’t realize when I bought it that it was UNSCENTED . I didn’t like that at all!!
1 reply from le care team - 1 year ago
Hi Ck160, We are sorry to hear EverPure Sulfate Free Simply Clean Shampoo with Essential Oil did not meet your expectation. We will pass your comments along. Thanks for sharing your thoughts!
5 out of 5 stars
Thumbs up graphic, would recommend
6 May, 2024Verified purchase
Love It
I love this shampoo for my chemically treated hair. It leaves my hair soft without any buildup. I love how it lathers up. My only disappointment is that my local Target does not sell it.
5 out of 5 stars
Thumbs up graphic, would recommend
26 April, 2024Verified purchase
Good bargain
This shampoo felt more like a clarifying. I felt like my scalp was much cleaner and free of buildup. With that being said the shampoo will make your hair feel stripped. The conditioner of the same adds the moisture back in. I would not recommend this for daily use. Weekly yes. Daily no. I can see why there are comments regarding hair loss if this is used everyday. Even though this is labeled “Simply” best to check ingredients for allergies. Overall a good weekly shampoo ( I cannot say about color safety but I would say test it out prior to your color is in need of being retouched
5 out of 5 stars
Thumbs up graphic, would recommend
22 March, 2024Verified purchase
Hair looks & feels clean
I’ve been using this specific shampoo for probably 2-3 years now. My hair looks & feels SO clean after using this, and I like the lather it gives. My hair tends to get greasy within 2 days, but I’m pretty sure that’s just my scalp because it gets oily fast no matter what shampoo I’ve used in the past lol. Just a bummer my Target doesn’t sell it anymore