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Mastering Fashion Buying and Merchandising Management - (MacMillan Master) 14th Edition by Tim Jackson & David Shaw (Paperback)
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About this item
Highlights
- The first academic textbook covering European retail fashion buying and merchandising.
- About the Author: TIM JACKSON is Principal Lecturer at the London College of Fashion specialising in luxury brand management, fashion buying and marketing.
- 216 Pages
- Technology, Technical & Manufacturing Industries & Trades
- Series Name: MacMillan Master
Description
Book Synopsis
The first academic textbook covering European retail fashion buying and merchandising. It provides a unique insight into best practice across the fashion industry.About the Author
TIM JACKSON is Principal Lecturer at the London College of Fashion specialising in luxury brand management, fashion buying and marketing. Tim had previously worked in fashion retail management and buying for a number of UK brands including Burton, Jaeger, Dash and Harrods. He consults on fashion branding and writes as both a journalist and academic researcher on fashion business
DAVID SHAW is one of the UK's leading fashion marketing& retailing academics and writers, working freelance with many international universities including the Institute Marangoni and The Dublin Institute of Technology. He has worked from shop floor to director level for many of the UK's largest fashion companies including Bhs, Debenhams, Top Shop and Burton They are authors of Mastering Fashion MarketingTIM JACKSON is Principal Lecturer at the London College of Fashion specialising in luxury brand management, fashion buying and marketing. Tim had previously worked in fashion retail management and buying for a number of UK brands including Burton, Jaeger, Dash and Harrods. He consults on fashion branding and writes as both a journalist and academic researcher on fashion business DAVID SHAW is one of the UK's leading fashion marketing& retailing academics and writers, working freelance with many international universities including the Institute Marangoni and The Dublin Institute of Technology. He has worked from shop floor to director level for many of the UK's largest fashion companies including Bhs, Debenhams, Top Shop and Burton They are authors of Mastering Fashion Marketing
Dimensions (Overall): 9.15 Inches (H) x 6.39 Inches (W) x .45 Inches (D)
Weight: .72 Pounds
Suggested Age: 22 Years and Up
Number of Pages: 216
Genre: Technology
Sub-Genre: Technical & Manufacturing Industries & Trades
Series Title: MacMillan Master
Publisher: Red Globe Press
Format: Paperback
Author: Tim Jackson & David Shaw
Language: English
Street Date: November 16, 2000
TCIN: 94496506
UPC: 9780333801659
Item Number (DPCI): 247-16-4557
Origin: Made in the USA or Imported
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Shipping details
Estimated ship dimensions: 0.45 inches length x 6.39 inches width x 9.15 inches height
Estimated ship weight: 0.72 pounds
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