Weightless, baked powder blush with up to 12-HR wear*
Seamlessly blendable, easily buildable multidimensional color
Infused with skin-loving grape leaf extract and olive fruit oil
100% agree it instantly lights up skin and gives dimension**
100% agree it makes skin look radiant and healthy all day**
100% agree it feels silky smooth, blends effortlessly and builds easily**
100% agree it doesn’t look patchy, settle into creases or emphasize skin texture**
*Observed in clinical study / ** Observed in consumer panel study
Description
America’s #1 Baked Blush* is iconic for a reason. Slow baked on Italian terracotta tile, Milani Baked Blush offers a subtle mélange of hues in a single shade. Thanks to the unique baking process, each blush begins as a cream dough mixture infused with multidimensional shimmers and colors that swirl together and dry down into a silky-smooth powder that provides a natural, lit-from-within glow. Your easiest blush ever, the formula is so lightweight, buildable, and blendable, that application is fail-proof. Infused with antioxidant grape leaf extract & Vitamin E-rich olive fruit oil, this product is Italian craftsmanship at its best. Now with up to 12 hours of wear, this skin-loving blush will last all day**.
*Based on Neilsen $ sales for 52W ending 5/17/25
**Observed in clinical study
Suggested Age: 13 Years and Up
Health Facts: Vegan
Color Palette: Light Tones
Skin Tone: All Skin Tones
Product Form: Pressed Powder
Cosmetic Coverage: Buildable
Sustainability Claims: Cruelty-Free
Beauty Purpose: Blending, Brightening
TCIN: 94740431
UPC: 717489005456
Item Number (DPCI): 052-00-4293
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.
Ingredients:
talc, mica, synthetic fluorphlogopite, dimethicone, simmondsia chinensis (jojoba) seed oil, vitis vinifera (grape) leaf extract, pseudozyma epicola/olive fruit oil ferment filtrate, lauroyl lysine, cetearyl ethylhexanoate, caprylyl glycol, magnesium aluminum silicate, aluminum hydroxide, tin oxide, silica, calcium sodium borosilicate, calcium aluminum borosilicate, kaolin, hexylene glycol, polysorbate 80, sorbitan oleate, sorbitan stearate, polysorbate 20, acrylamide/sodium acryloyldimethyltaurate copolymer, octyldodecyl stearoyl stearate, nylon-12, isopropyl palmitate, tocopheryl acetate, isohexadecane, water / aqua / eau, propanediol, phenoxyethanol, sodium dehydroacetate, titanium dioxide (ci 77891), ultramarines (ci 77007), red 7 lake (ci 15850), red 30 lake (ci 73360), iron oxides (ci 77491, ci 77492, ci 77499).
Shipping details
Estimated ship dimensions: 1.14 inches length x 2.09 inches width x 2.18 inches height
Estimated ship weight: 0.08 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
A: Hello,
Thank you for contacting Milani, we appreciate you reaching out and understand how important it is to choose products that align with your skin needs.
We are unable to make claims that Milani Baked Blush is hypoallergenic. Because every individual’s skin is unique, we always recommend reviewing the full ingredient list and consulting with your dermatologist, who can best advise based on your personal sensitivities.
If you have any other questions or need help finding the right product for your routine, we are here to help.
Best, Milani Cosmetics.
submitted byMilani Team - 5 months ago
Brand expert
Q: Does this blush have shimmer
submitted by Steff - 6 months ago
A: Hi there! Yes, this blush has a slight shimmer. Thanks!
submitted byBrand Expert - 5 months ago
Q: is the blush a matte finish?
submitted by Maureen - 6 months ago
A: Hello,
Thank you for contacting Milani. We understand how important it is to find the perfect finish for your look.
The Milani Baked Blush has a luminous, slightly shimmery finish rather than a matte finish, giving a natural radiant glow to the cheeks.
We hope this helps you choose your ideal blush.
XO
Milani Cosmetics
submitted byMilani Team - 6 months ago
Brand expert
Q: How should I apply this? Brush or fingers?
submitted by Ji - 7 months ago
A: Hey, thanks for your question. For the best results, we recommend using a brush rather than your fingers. Since our blush is sunbaked on Italian terracotta tiles, it has a unique silky texture that applies most beautifully with a soft natural bristle brush. Swirl your brush into the dome to pick up the pigment and sweep it onto the apples of your cheeks for a seamless luminous finish.
XO, Milani
The Milani Baked Blush is celebrated for its impressive pigmentation and buildable formula, making it suitable for various skin tones. Guests appreciate its lightweight texture and natural glow, which enhances their makeup looks without feeling heavy. Many find it versatile enough to use on both cheeks and lips, and its affordability adds to its appeal. However, some guests have noted issues with crumbling and color consistency in newer formulations.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.6
4.6 out of 5 stars
1050 star ratings
4.6 out of 5 stars with 1050 reviews
easy to apply
3.6 out of 5
easy to apply: 3.63 out of 5
easy to remove
3.8 out of 5
easy to remove: 3.75 out of 5
long lasting
3.4 out of 5
long lasting: 3.44 out of 5
quality
3.3 out of 5
quality: 3.31 out of 5
value
3.3 out of 5
value: 3.27 out of 5
47% would recommend
17 recommendations
5 out of 5 stars
23 August, 2026
originally posted on Milani
Best Blush
My favorite blush of all times, the colors are perfect ! Stays all day and gives a natural glow
Did you find this review helpful?
1 out of 5 stars
13 August, 2026
originally posted on Milani
(no review title)
PLEASE BRING BACK PETAL PRIMAVERA!!!! Nothing compares. I’m so sad it’s been discontinued
1 reply from Milani Cosmetics team - 19 days ago
Hello, Thank you for sharing your feedback. We’re sorry to hear this product didn’t meet your expectations. That’s never the experience we want for our customers. We’d love the opportunity to learn more and help make this right. Please reach out to customerservice@milanicosmetics.com with your order details so we can assist further. Best, Milani cosmetics
AG
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5 out of 5 stars
20 July, 2026Verified purchase
Skin type: Combination
Skin concern: Sun damage, Dark circles, Dullness, Aging
Skin tone: Medium
Hair color: Blonde
Eye color: Hazel
Glow up
This gives a really pretty glow like you just came from getting some sun at the pool or at the beach.
easy to apply
5.0 out of 5
easy to apply: 5 out of 5
easy to remove
5.0 out of 5
easy to remove: 5 out of 5
long lasting
5.0 out of 5
long lasting: 5 out of 5
quality
5.0 out of 5
quality: 5 out of 5
value
5.0 out of 5
value: 5 out of 5
Did you find this review helpful?
1 out of 5 stars
10 July, 2026
originally posted on Milani
WHERE IS PETAL PRIMAVERA
BRING BACK PETAL PRIMAVERA! No blush I’ve ever used compares. None of the new shades are even remotely comparable. As a lifetime Milani shopper, I’ll be refraining from any more purchases unless petal primavera is brought back. And I’m not alone in this!
1 reply from Milani Cosmetics team - 2 months ago
Hello, Thank you for sharing your feedback. We’re sorry to hear this product didn’t meet your expectations. That’s never the experience we want for our customers. We’d love the opportunity to learn more and help make this right. Please reach out to customerservice@milanicosmetics.com with your order details so we can assist further. Best, Milani cosmetics
Ex-Milani lover
3 guests found this review helpful. Did you?
5 out of 5 stars
3 July, 2026
originally posted on Milani
Bright Buildable Color
[This review was collected as part of a promotion.] Love this blush! It provides amazing, bright, and buildable coverage with a highlight that makes the skin glow. I even mix this with some Vaseline and use it on my lips! My skin didn’t break out or have any adverse reactions. It was perfect for my cheeks and lips for my engagement photos! received this product for free in exchange for my review!
ChelsieD
1 guest found this review helpful. Did you?
5 out of 5 stars
Thumbs down graphic, would not recommendWould not recommend
27 June, 2026Verified purchase
Skin tone: Medium
Skin type: Normal
Hair color: Brunette
Eye color: Brown
(no review title)
The color is exceptional and complements your complexion beautifully. You will find this to be a worthwhile investment, surpassing the value of higher-priced alternatives.
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1 out of 5 stars
14 June, 2026
originally posted on Milani
crumbles!
Second time I bought it and I get maybe a quarter of the way through and it crumbles and brakes and then I have big chunks falling out on my carpet and my clothing and the counter. They’re making a mess. I have never bought a blush that I cannot use more of without it, turning into a big crumbling mess and tossing it in the trash. I noticed that it is hollow under the main cake of blush and maybe that’s why it just ends up breaking and turning into crumbling chunks. Sure wish I could add a photo..
1 reply from Milani Cosmetics team - 3 months ago
Hello, Thank you for sharing your feedback. We’re sorry to hear this product didn’t meet your expectations. That’s never the experience we want for our customers. We’d love the opportunity to learn more and help make this right. Please reach out to customerservice@milanicosmetics.com with your order details so we can assist further. Best, Milani cosmetics
Laura Lou
Did you find this review helpful?
4 out of 5 stars
Thumbs up graphic, would recommendWould recommend
13 June, 2026Verified purchase
Skin concern: Uneven skin tone
Eye color: Brown
Skin tone: Medium
Hair color: Brunette
Skin type: Combination
Pretty! But there's a gold highlight...
Great color pay off and value. I’m giving only 4 stars because there’s a golden on top that you can see in the pan but when you put it on your skin, it’s there! It’s very pretty but I wasn’t expecting that on top of the pink.
easy to apply
5.0 out of 5
easy to apply: 5 out of 5
easy to remove
5.0 out of 5
easy to remove: 5 out of 5
long lasting
5.0 out of 5
long lasting: 5 out of 5
quality
5.0 out of 5
quality: 5 out of 5
value
5.0 out of 5
value: 5 out of 5
1 guest found this review helpful. Did you?
2 out of 5 stars
10 June, 2026
originally posted on Milani
Brush
I’ve used this exact one for 7 years; I buy it by number and name, but this time it’s completely different. They changed the color—it looks nothing like the other one—so they really should have given it a different name and number. I didn't like it.
X
Did you find this review helpful?
5 out of 5 stars
10 June, 2026
originally posted on Milani
The BEST
BEST Blush I have EVER USED! Highly pigmented. Absolutely Beautiful.
Cher1818
Did you find this review helpful?
5 out of 5 stars
7 June, 2026
originally posted on Milani
Shiny
[This review was collected as part of a promotion.] The color is amazing with it being lightweight and purple on the cheeks and I found that it lasts all day since it is a powder it has no need to slide off the face
JoscelynS
Did you find this review helpful?
3 out of 5 stars
5 June, 2026
originally posted on Milani
Decent
[This review was collected as part of a promotion.] I wasn’t a huge fan of this blush. The color didn’t look good on my skin like I had hoped. I felt it also had a bit too much fall out when I applied it. Packaging is cute and simple. To me it didn’t have a scent which I liked.
CatieM
Did you find this review helpful?
5 out of 5 stars
1 June, 2026
originally posted on Milani
Great blush
[This review was collected as part of a promotion.] This blush is very pretty. The packaging is easy to open. The application is smooth as well. It can be build able if need be. I love the coverage and recommend it
TriciaT
Did you find this review helpful?
5 out of 5 stars
1 June, 2026
originally posted on Milani
High Quality and Beautiful Color!
[This review was collected as part of a promotion.] I love this blush and love even more that it’s made in Italy! The colors of this baked blush are absolutely beautiful and are of the best quality! A little truly goes a long way and it only takes a light sweep across the cheeks to add a soft, natural glow! I love even more that while it’s such a quality product, it’s also very reasonably priced and affordable! I want to try the other colors as well, and my daughter has asked for some, too! While I did receive this product complimentary in exchange for my honest opinion, I can assure you that you will not be disappointed and you will love it just as much!
AprilV
1 guest found this review helpful. Did you?
4 out of 5 stars
30 May, 2026
originally posted on Milani
Nice blush
[This review was collected as part of a promotion.] This is a nice blush that is underrated and affordable. I love that the blush has a natural finish and color. The payoff is good and the blush is buildable.
RebeccaJ
Did you find this review helpful?
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
26 May, 2026Verified purchase
Skin tone: Light
Hair color: Blonde
Eye color: Blue
Skin concern: Sensitivity, Acne
Skin type: Oily
Recommend!
I love how buildable & natural this is! It lasts all day on oily skin!
Gwendalyn
easy to apply
5.0 out of 5
easy to apply: 5 out of 5
easy to remove
5.0 out of 5
easy to remove: 5 out of 5
long lasting
5.0 out of 5
long lasting: 5 out of 5
quality
5.0 out of 5
quality: 5 out of 5
value
5.0 out of 5
value: 5 out of 5
Did you find this review helpful?
1 out of 5 stars
Thumbs down graphic, would not recommendWould not recommend
26 May, 2026
Skin tone: Light
Skin type: Dry
Skin concern: Dark circles
So patchy
This is so patchy. It clung to random spots of my face. Immediate return.
1 reply from Milani Team team - 3 months ago
Hello, Thank you for sharing your feedback. We’re sorry to hear this product didn’t meet your expectations. That’s never the experience we want for our customers. We’d love the opportunity to learn more and help make this right. Please reach out to customerservice@milanicosmetics.com with your order details so we can assist further. Best, Milani cosmetics
Rachie
easy to apply
2.0 out of 5
easy to apply: 2 out of 5
easy to remove
2.0 out of 5
easy to remove: 2 out of 5
long lasting
1.0 out of 5
long lasting: 1 out of 5
quality
1.0 out of 5
quality: 1 out of 5
value
2.0 out of 5
value: 2 out of 5
Did you find this review helpful?
1 out of 5 stars
Thumbs down graphic, would not recommendWould not recommend
23 May, 2026Verified purchase
Skin tone: Light
Eye color: Brown
Hair color: Black
Skin type: Combination
NEW FORMULA - DON’T BUY
They recently updated their formula and now there’s less pigment and less shimmer too…why ruin a good thing Milani? So disappointed. PLEASE BRING BACK THE OLD FORULA!
1 reply from Milani Team team - 3 months ago
Hello, Thank you for sharing your feedback. We’re sorry to hear this product didn’t meet your expectations. That’s never the experience we want for our customers. We’d love the opportunity to learn more and help make this right. Please reach out to customerservice@milanicosmetics.com with your order details so we can assist further. Best, Milani cosmetics
R
easy to apply
1.0 out of 5
easy to apply: 1 out of 5
easy to remove
1.0 out of 5
easy to remove: 1 out of 5
long lasting
1.0 out of 5
long lasting: 1 out of 5
quality
1.0 out of 5
quality: 1 out of 5
value
1.0 out of 5
value: 1 out of 5
2 guests found this review helpful. Did you?
4 out of 5 stars
18 May, 2026
originally posted on Milani
Long lasting
this blush is great. it lasts all ay. Sadly, they changed the intensity of the color i use so I probably won't be buying t again.
Yoga girl
Did you find this review helpful?
3 out of 5 stars
Thumbs down graphic, would not recommendWould not recommend
14 May, 2026Verified purchase
Skin tone: Light
Skin type: Combination
Changed formula
Changed their formula. Not the same as last year. Bummed
1 reply from Milani Team team - 4 months ago
Hello, and thanks so much for taking the time to contact us. We're so sorry to hear this product did not meet your expectations. Please feel free to email us at customerservice@milanicosmetics.com to share any further questions or concerns.
