Ouidad Moisture Lock Extreme Hold Gel - Ulta Beauty: Curl Enhancing, All Hair Types
$26.00 ($2.36/fluid ounce)See 1 deal for this item
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3.5 out of 5 stars with 11 reviews
2 out of 5 stars
30 March, 2026
originally posted on http://www.ulta.com

Did nothing for me
Wasted a wash day with this product that gave me zero definition or hold. My hair was soft, yes, somehow it didn't get frizzy but it did not help hold my curl pattern for more than a few hours. The fragrance is super strong and feels cheap.
1 out of 5 stars
16 January, 2026
originally posted on http://www.ulta.com

Not for my curly hair
I could've purchased a cheaper brand that worked just as good. It may good for most hair but not mine. I found it was a waste of money. Thos gel leaves my hair sticky and hard. Whenever I comb it out there's sticky residue that gets on my brush and hands. Never purchasing this gel again
5 out of 5 stars
2 November, 2025
originally posted on http://www.ulta.com

I love it!!
I started wearing my hair curly several months ago, and I have spent a tremendous amount of money on many different products most not working well on my hair. This product, however, is the first gel that I found that actually works great with my hair and helps bring defined curls. I highly recommend it
1 out of 5 stars
24 April, 2025
originally posted on http://www.ulta.com

Zero hold
very hydrating yes but this has no hold at all. I tried to used it for a wash and go as well as a slick back and I hated all the results 😭 I have no idea who this would work well for, the texture is strange and it doesn't not dry down or add hold. for reference I have 3b-3c hair very dry with coils. I much prefer their purple gel instead !
5 out of 5 stars
14 January, 2025
originally posted on http://www.ulta.com

nice
I gotta agree with the other reviewers that the smell is insanely strong, and the scent continues to linger till wash hair again. However, my hair stayed defined while staying flexible, so I'm happy.
1 out of 5 stars
14 December, 2024
originally posted on http://www.ulta.com

Did not work for me
I have been a 20+ years Ouidad user. I was so thrilled to see this product as my hair has been changing due to hormones. My hair has needed some Xtra hold and I had been using hairspray for that support. I hate hairspray!! I used this product for a week and it does not work for me at all. I feel it is much to heavy for me and did not give me any extra hold or even give me a gel cast. On the good side, my hair was shiny.
3 out of 5 stars
3 November, 2024
originally posted on http://www.ulta.com

STRONG fragrance!
The fragrance of this gel is WAY too strong! The gel itself works well but the smell was enough to give me a terrible headache. The smell lingers too, even after your hair dries. Sadly had to return it.
5 out of 5 stars
24 October, 2024
originally posted on http://www.ulta.com

I like it!
I feel my 4a hair soft when i apply it and it also stays defined. Worth it :>!
5 out of 5 stars
22 October, 2024
originally posted on http://www.ulta.com

My hair looks amazing
My hair respond okay to the red bottle but it still gets frizzy no matter what, not with this. This is amazing, i forgot to wrap my hair last night and i still have no frizz
5 out of 5 stars
2 October, 2024
originally posted on http://www.ulta.com

I absolutely love Ouidad.
Another hit from the line and my fine 2c/3a curls love it. It offers great hold without being stiff, tames frizz, and is moisturizing enough that I don't personally need a leave in. It leaves a slight cast that completely comes out with a light scrunch ir two. It has a light clean scent, but nothing offensive and it doesn't stick around. It's somewhat pricey, but you definitely get what you pay for- the quality's on point. Highly recommend.