Pravana ChromaSilk VIVIDS Direct Dye Semi-Permanent Hair Color Chroma Silk Haircolor Creme Cream

Pack of 1

PRAVANA
Chroma Silk VIVIDS Original

PRAVANA'S ChromaSilk VIVIDS collection is semi-permanent, non-oxidative hair color that is designed to be used without developer. VIVIDS Clear-Dilute can be used to lighten or brighten any of your VIVIDS shades.

This direct dye features Keratin Amino Acids and pure Silk Amino Acids provide strength and durable shine when applied. Use VIVIDS Clear to lighten or pastel and VIVIDS Black to darken any VIVIDS shade.

• The industry's largest semi-permanent creative color collection.
• Intermixable with any VIVIDS shade for an array of color creations.
• No ammonia: extremely gentle
• Silk Amino Acids: act as a color carrier to help drive color deep into hair's cortex
• Keratin Amino Acids: strengthen hair's fiber and help color adhere to the hair shaft

How to use:

Pre-lighten hair using PRAVANA Pure Light Power Lightener to the desired level. For purity of VIVIDS color, follow the chart provided and pre-lighten hair to the level indicated for each shade.

Before applying VIVIDS, hair must be freshly shampooed and completely dried.

Taking 1 inch sections apply color directly to the hair, applying section-by-section to ensure complete and even coverage. No developer is needed.

Allow to process for 20-30 minutes at room temperature.

Once the processing is complete, lightly shampoo with ChromaSilk VIVIDS Color Protect and rinse with cool water until the water runs clear.

Apply ChromaSilk VIVIDS Color Protect Conditioner and rinse.

Style as desired. When lifting hair more than 3 levels we recommend performing a Silk Degrees Treatment after the lightening process, but before the ChromaSilk VIVIDS Application.