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Purina ONE SmartBlend True Instinct High Protein Natural Real Beef & Salmon Flavor Dry Dog Food
$12.99 ($0.21/ounce)
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About this item
Highlights
- Real beef is the number 1 ingredient in this high protein dog food
- Purina ONE dry dog food with added vitamins, minerals and nutrients
- 100 percent nutrition for adult dogs with 0 percent fillers
- Dog dry food, including natural sources of glucosamine to help support joint health for dogs
- High protein dog food with 2x the tender morsels compared to Purina ONE Lamb and Rice Formula
Description
Give your dog the nutrition he instinctually craves when you serve Purina ONE True Instinct With a Blend Of Real Beef and Salmon adult natural dog dry food with added vitamins, minerals and nutrients. This high protein dog food uses real beef as the number 1 ingredient and includes real salmon. Each serving of this Purina ONE dry dog food helps deliver 32 percent protein, which helps support your active dog’s strong muscles, including his healthy heart.
Feed your dog the way nature intended with Purina ONE True Instinct With Real Beef and Salmon dog food.
Feed your dog the way nature intended with Purina ONE True Instinct With Real Beef and Salmon dog food.
Pet Caution Statement: Not for puppies under 1 year of age
Intended Pet Type: Dog
Storage Instructions: Store in Dry Place
Used For: Joint Health
Dietary Needs: Naturally Flavored, High Protein
Features: No Artificial Preservatives, Meat as the First Ingredient, No Artificial Flavors, All Natural, No Animal By-Products, No Artificial Colors, Natural
Form: Dried, Cut, Kibble
State of Readiness: Ready to Eat
Package Quantity: 1
Pet Lifestage: Adult
Breed size: All Sizes, Small, Large
Pet food type: Dry
Net weight: 3.8 Pounds
Pets subtype: Dog Food
Country of Origin: United States
TCIN: 79196581
UPC: 017800183369
Item Number (DPCI): 083-06-0676
Origin: Made in the USA
If the item details aren’t accurate or complete, we want to know about it.
Amount :
% Daily Value*
Crude Protein (Min) 32%
Crude Fat (Min) 17%
Crude Fiber (Max) 3%
Moisture (Max) 12%
Linoleic Acid (Min) 1.6%
Calcium (Ca) (Min) 1%
Phosphorus (P) (Min) 0.8%
Zinc (Min) 150mg/kg
Selenium (Min) 0.35mg/kg
Vitamin A (Min) 15000IU/kg
Vitamin E (Min) 460IU/kg
Glucosamine (Min) 350mg/kg
Omega-6 Fatty Acids (Min) 1.7%
* Percentage of Daily Values are based on a 2,000 calorie diet.
Ingredients:
beef, chicken meal, soybean meal, whole grain wheat, beef fat preserved with mixed-tocopherols, corn gluten meal, soy flour, canola meal, corn germ meal, whole grain corn, glycerin, salmon, rice, natural flavor, soy protein concentrate, oat meal, salt, soybean oil, calcium carbonate, vegetable juice (color), potassium chloride, mono and dicalcium phosphate, vitamins [vitamin e supplement, niacin (vitamin b-3), vitamin a supplement, calcium pantothenate (vitamin b-5), thiamine mononitrate (vitamin b-1), vitamin b-12 supplement, riboflavin supplement (vitamin b-2), pyridoxine hydrochloride (vitamin b-6), folic acid (vitamin b-9), vitamin d-3 supplement, menadione sodium bisulfite complex (vitamin k), biotin (vitamin b-7)], minerals [zinc sulfate, ferrous sulfate, manganese sulfate, copper sulfate, calcium iodate, sodium selenite], choline chloride' '
Shipping details
Estimated ship dimensions: 9.5 inches length x 8.3 inches width x 3.6 inches height
Estimated ship weight: 4.2 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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Guests are saying
Purina One True Instinct High Protein Dry Dog Food is a favorite among dogs and their owners, praised for its high protein content and appealing flavors like beef and salmon. Many guests report improved energy levels and shiny coats in their pets. The food is well-received by picky eaters and is noted for its quality ingredients, making it a reliable choice for maintaining a healthy diet. However, some guests have expressed concerns about specific ingredients causing allergies in their dogs.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.8 out of 5 stars with 424 reviews
dog likes it: 4.17 out of 5
easy to digest: 5 out of 5
nutrition: 4.8 out of 5
quality: 4.64 out of 5
value: 4.45 out of 5
84% would recommend
13 recommendations
5 out of 5 stars
12 November, 2025
originally posted on purina.com
Great food
[This review was collected as part of a promotion.] My dog goes nuts for this food. We recently switched from diamond naturals. She had almost no interest in eating that food. Super happy dog with this food
5 out of 5 stars
9 November, 2025
originally posted on purina.com
My dog loves this food!
[This review was collected as part of a promotion.] We wanted something for our dog that was healthy and good for his beautiful coat!
5 out of 5 stars
7 November, 2025
originally posted on purina.com
Purina one true instinct beef broth
[This review was collected as part of a promotion.] Excellent source of vitamins infused with beef broth. Salmon flavor to enhance a tasteful flavor!
5 out of 5 stars
1 November, 2025
originally posted on purina.com
Would highly recommend!
[This review was collected as part of a promotion.] All of my dogs love this beef and salmon flavored food. Not only do the devour it every time they get it, but they are always looking for more the second they finish.
5 out of 5 stars
31 October, 2025
originally posted on purina.com
Would highly recommend!
[This review was collected as part of a promotion.] My dogs love the taste of this beef and salmon flavored food. Even my pickiest dog is excited to eat when I feed her this food.
5 out of 5 stars
31 October, 2025
originally posted on purina.com
Will definitely buy again!
[This review was collected as part of a promotion.] All of my dogs love the taste of this high protein beef and salmon flavored food and get excited for it at every meal.
5 out of 5 stars
26 October, 2025
originally posted on purina.com
Dog loves
[This review was collected as part of a promotion.] I have a very picky dog, and we've tried various kibbles. This is the first higher quality one we have actually gotten him to eat without any toppings or add-ins.
5 out of 5 stars
24 October, 2025
originally posted on purina.com
good
[This review was collected as part of a promotion.] my dog love the food first time used love she look the food and eat with out say nothing
5 out of 5 stars
24 October, 2025
originally posted on purina.com
Da best
[This review was collected as part of a promotion.] Fred said "da best kibble ever"Mom says as long as he likes it 😁And it's good clean ingredients
5 out of 5 stars
15 October, 2025
originally posted on purina.com
Dog loves it
[This review was collected as part of a promotion.] My dog really loves this brand, but the prices are getting really high. But its better than alot of brands
5 out of 5 stars
13 October, 2025
originally posted on purina.com
My dog loves this food!
[This review was collected as part of a promotion.] My dog loves the taste of this food and will devour it at every meal. Not only does my dog love the taste though, the high is perfect since he is very active and almost always moving around and burning calories.
5 out of 5 stars
12 October, 2025
originally posted on purina.com
Picky Husky
[This review was collected as part of a promotion.] My husky is so picky, she will eat half and bag and then won’t touch it again. This True Instinct has been the only food she finishes and will eat another bag. I do mix flavors and also use the same canned food in gravy to mix it up and she loves it!
5 out of 5 stars
10 October, 2025
originally posted on purina.com
Number one
[This review was collected as part of a promotion.] My 2 golden retrievers boys, absolutely go crazy for this food. It's their favorite. The most chunks is definitely the reason.
5 out of 5 stars
9 October, 2025
originally posted on purina.com
Nala food
[This review was collected as part of a promotion.] It’s is good and easy to prepare also fairly cheap as well I would recommend for any one with husky?
5 out of 5 stars
3 October, 2025
originally posted on purina.com
Great food for older dogs
[This review was collected as part of a promotion.] Dogs are older so need the protein big plus is no chicken that upsets their tummy. They love this food
5 out of 5 stars
3 October, 2025
originally posted on purina.com
What my buddy eats everyday
[This review was collected as part of a promotion.] A little hard to find at some locations but totally worth the price. My labrabull's coat seemed to get shinier and worked with some of the issues he was having when using the restroom.
5 out of 5 stars
2 October, 2025
originally posted on purina.com
Amazing
[This review was collected as part of a promotion.] We love this variety of Beef and Salmon True Instincts. Empty bowl every time.
5 out of 5 stars
29 September, 2025
originally posted on purina.com
Great high quality dog food
[This review was collected as part of a promotion.] I feed this dog to both my indoor dogs. They love this stuff. They price is also nice.
5 out of 5 stars
28 September, 2025
originally posted on purina.com
I love love my dogs tp eat this???
[This review was collected as part of a promotion.] I love to buy this dog food for my dogs .They eat this food better than other ones
5 out of 5 stars
21 September, 2025
originally posted on purina.com
High Quality
[This review was collected as part of a promotion.] Dogs love it! A lot of the freeze dried/dehydrated type meat pieces in it. Decent quality ingredients.