$6.69 when purchased online
Target Online store #3991
About this item
Highlights
- Ruffles thick ridges hold up to even the thickest of dips
- Try pairing with your favorite onion dip for a quick and easy appetizer
- Back in the day chips were flat and that was boring. So we made a chip that zigged and zagged and shared it with the world.
- When you have ridges, the crunches are crunchier and the dipping strength multiplies, and your chips become Ruffles
Description
Back in the day chips were flat and that was boring. So we made a chip that zigged and zagged and shared it with the world. Because when you have ridges, the crunches are crunchier and the dipping strength multiplies, and your chips become Ruffles. With crunchy ridges and epic inspired flavors, RUFFLES potato chips bring snack satisfaction and big taste to any moment.
Serving Size: 28 g
Serving Per Container: 13
Amount :
Calories: 160
% Daily Value*
Total Fat 10g13%
Saturated Fat 1.5g7%
Trans Fat 0g
Cholesterol 0mg0%
Sodium 150mg7%
Total Carbohydrate 15g6%
Dietary Fiber 1g5%
Sugars 1g
Protein 2g
Vitamin D 0mcg0%
Calcium 10mg0%
Iron 0.6mg2%
Potassium 350mg6%
Vitamin C 6%
* Percentage of Daily Values are based on a 2,000 calorie diet.
Ingredients:
potatoes, vegetable oil (canola, corn, soybean, and/or sunflower oil), and salt.
Contains: Does Not Contain Any of the 9 Major Allergens
Dietary Needs: Gluten-Free, Kosher
Form: Chip
State of Readiness: Ready to Eat
Package Quantity: 1
Net weight: 13 Ounces
TCIN: 13327225
UPC: 028400517737
Item Number (DPCI): 071-05-0776
Origin: Made in the USA or Imported
Grocery Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers. Any additional pictures are suggested servings only.
If the item details above aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 3.84 inches length x 9.27 inches width x 13.38 inches height
Estimated ship weight: 0.83 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup. If purchased online with SNAP EBT, this item must be returned within 90 days of the date it was shipped, delivered by a Shipt shopper, or made ready for pickup. This 90-day return window is required by SNAP.
See the return policy for complete information.
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Guests are saying
Guests appreciate the delightful taste and quality of these chips, often pairing them with dips or cottage cheese for a satisfying snack. Many highlight the chips' perfect crunch and ridged texture, making them ideal for dipping. However, some guests have experienced issues with freshness and packaging, leading to concerns about broken chips. Overall, these chips remain a favorite for their flavor and versatility in various snacking situations.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.8 out of 5 stars with 1902 reviews
quality: 4.36 out of 5
taste: 4.5 out of 5
value: 4.1 out of 5
94% would recommend
56 recommendations
chips
5 out of 5 stars
Thumbs up graphic, would recommend
PJ - 28 days ago, Verified purchaser
Good fresh product nice for dipping.
Check dates
1 out of 5 stars
Lee - 1 month ago, Verified purchaser
The sell by date is may 6 2025 today is may 22 2025
Must have them with dip! I love onion but sldo hoid with guacamole
5 out of 5 stars
Thumbs up graphic, would recommend
Cookbooksarefun - 2 months ago, Verified purchaser
Run out and get 2 large bags for $10.00 at target and 2 large tubs of Deans onion 🧅 dip and go to town. These are my favorite since I was a little kid 👧🏻
Ruffles
5 out of 5 stars
Thumbs up graphic, would recommend
Bathorybear - 3 months ago, Verified purchaser
If you’re a chip + dip person, Ruffles are basically your soulmate in snack form. The ridges? Perfect. They hold up like little flavor shovels unlike the other brands. I love them with French onion dip or tucked into a sandwich for that perfect salty crunch. They’re sturdy, crispy, and just the right amount of salty. Honestly, they’re the kind of chips that disappear *real* fast in my house.
Bad
1 out of 5 stars
Thumbs down graphic, would not recommend
Bee - 5 months ago, Verified purchaser
Very slow delivery from the company and then damaged in transit
Yum!
5 out of 5 stars
Thumbs up graphic, would recommend
DaniD - 6 months ago
This is great for people who like chips but can't have or don't like the salt. Great to have with dips like onion or ranch.
Poorly packed carton
3 out of 5 stars
BillP - 6 months ago, Verified purchaser
Carton was undamaged but chips were open and scattered in carton
Linda
5 out of 5 stars
Thumbs up graphic, would recommend
Linda - 6 months ago, Verified purchaser
I buy them all the time
Perfect salty chip
5 out of 5 stars
Thumbs up graphic, would recommend
Dwms2640 - 6 months ago, Verified purchaser
Need a salty chip that hits, these are your best bet. Get some french onion dip while your at it 😉
Love
5 out of 5 stars
Thumbs up graphic, would recommend
Jayla - 10 months ago
These are one of my favorite brands of chips. They tatse WONDERFUL. When I but these specific brand of Ruffles chips I ALWAYS pair them with cottage cheese. Plain Ruffles and cottage cheese are the best type of snack when looking for something plain and easy.
Really good
5 out of 5 stars
Thumbs up graphic, would recommend
Targetgirl - 10 months ago, Verified purchaser
These are the only potato chips I will eat. I like the simple ingredients. Lays chips hurt my stomach.
charged full price
1 out of 5 stars
Thumbs up graphic, would recommend
Mark Steff - 11 months ago, Verified purchaser
2 for $10 online but charged full price
Delicious
5 out of 5 stars
Thumbs up graphic, would recommend
Tee Red - 1 year ago, Verified purchaser
So delicious definitely spend the extra money to buy the brand name chips!
Rotten potatoes
1 out of 5 stars
Thumbs down graphic, would not recommend
DVDshpr - 1 year ago, Verified purchaser
Recently I purchased two bags of these and discovered that 25-30% of the chips were made with rotten potatoes. There were black fungal spots all over the chips. Both bags were like this. Disgusting!
Expired pick up order
1 out of 5 stars
LP - 1 year ago
Expired chips were put in my pick up order. Over 1 month old.
Smashed chips
3 out of 5 stars
Debi - 1 year ago, Verified purchaser
Chips were shipped in same box as a 7 quart Crock-Pot. Chips were smashed or completely opened and spilled everywhere. Why did some feel it would be ok to send together?
Lays
1 out of 5 stars
Thumbs down graphic, would not recommend
Deneise - 1 year ago, Verified purchaser
I know you don’t expect me to eat this right. Because I’m not. It came busted just like this.
Chips are brown
2 out of 5 stars
Thumbs down graphic, would not recommend
Chip eater - 1 year ago, Verified purchaser
These are mostly brown and don’t taste good. It seems to happen too often from Target. When I go to a different store they’re not brown
Greasy and hard to chew texture
3 out of 5 stars
Thumbs down graphic, would not recommend
- 2 years ago
The texture of these has changed within the last year or so. I'm not sure WHEN date-wise because I don't buy them every day. They're super greasy, they don't have the crunch/snap they once did, and they're very hard. We have switched to Wavy Lay's - much better in taste and texture. Ruffles needs to fix the thickness/hardness of the chips Z& back like they were originally. Also - they come crumbled with twice or 3x fried - those pieces of will make you barf from the grease on your tongue/roof of your mouth. Don't eat the extra fried bits!! Sometimes those pieces aren't all the way down in the bag, so look before biting.
Way too hard
1 out of 5 stars
Thumbs down graphic, would not recommend
User - 2 years ago, Verified purchaser
I like these chips, but I have to eat them sparingly. They always injure the roof of my mouth…they are way too hard, or maybe I have sensitive gums. Either way, the roof of my mouth is cut up, sore and swollen after eating these chips. It always happens and that’s why I only eat them maybe once every two years. Right now I’m rinsing with peroxide to keep food particles out of the cuts so they can heal. I was only able to eat ramen noodles yesterday because my mouth is so sore 🤦🏾♀️.