Speak, Memorably - by Bill McGowan & Juliana Silva (Hardcover)

About the Book

"The business world has adopted the wrong definition of successful communication. For many years, being "on message" was considered the prime directive. The overwhelming majority of professionals today exist in a rigidly narrow range of bland rhetoric, throwing around industry buzzwords and empty jargon to create the impression of business savvy. But when everyone sounds messaged (and the same), no one stands out. And now, with more ways than ever to get your message across, it's never been harder to communicate clearly and have your message stick. Bill McGowan has devoted more than twenty years to helping people find their distinctive voice. From CEOs to White House staffers to television personalities, he has coached thousands of speakers to make theirnarrative more memorable and distinctive by breaking free from the challenges preventing them from selling their ideas with conviction, motivating their teams during challenging times, or clearly articulating a company's mission. Speak, Memorably offers concrete strategies and tools to help anyone, in any stage of their career, cut through the numbing sameness of cliches and boring business rhetoric and find their authentic voice. Inspiring and entertaining, it is a masterclass in interpersonal communication and an inspiring call to action for professionals to break free from forgettable "brand" speak and instead craft thoughtful and memorable messages"--

Book Synopsis

The media guru and bestselling author of Pitch Perfect helps professionals break away from canned communications and find their true--and most effective--voice no matter the workplace.

The business world has adopted the wrong definition of successful communication. For many years, being "on message" was considered the prime directive. The overwhelming majority of professionals today exist in a rigidly narrow range of bland rhetoric, throwing around industry buzzwords and empty jargon to create the impression of business savvy. But when everyone sounds messaged (and the same), no one stands out. And now, with more ways than ever to get your message across, it's never been harder to communicate clearly and have your message stick.

Bill McGowan has devoted more than twenty years to helping people find their distinctive voice. From CEOs to White House staffers to television personalities, he has coached thousands of speakers to make their narrative more memorable and distinctive by breaking free from the challenges preventing them from selling their ideas with conviction, motivating their teams during challenging times, or clearly articulating a company's mission.

Speak, Memorably offers concrete strategies and tools to help anyone, in any stage of their career, cut through the numbing sameness of cliches and boring business rhetoric and find their authentic voice. Inspiring and entertaining, it is a masterclass in interpersonal communication and an inspiring call to action for professionals to break free from forgettable "brand" speak and instead craft thoughtful and memorable messages.

Review Quotes

"From first impressions to lasting lessons, Speak, Memorably is the new bible for public speaking. Having been coached by Bill, I was prepared to learn a thing or two. But the stories, the science, and the secrets were so good, I ended up taking notes on nearly every page. When you finish reading it, you'll want to give it a standing ovation." -- Angela Duckworth, New York Times bestselling author of Grit: The Power of Passion and Perseverance

"Speak, Memorably should be essential reading for every founder in Silicon Valley. Bill McGowan has an unmatched ability to refine ideas and elevate communication. Having worked with him countless times, I can say firsthand--his tools give you superpowers." -- Reid Hoffman, co-founder of LinkedIn and Manas AI, New York Times bestselling author of Superagency

"If they gave Michelin stars for communication coaching, Bill and Juliana would be guaranteed recipients. Speak, Memorably will completely change the way you think about presenting yourself. It provides the ultimate recipe for telling your story clearly, confidently and memorably." -- Mark Bittman, lead food writer for The New York Times

"Having Speak, Memorably on your desk is like having Bill, the best communications coach in the business, by your side. Whether you're just starting your career or you're in the C-suite, this book is a treasure trove of strategies that will ensure your voice rises above the rest." -- Jennnifer Hyman, co-founder and CEO of Rent the Runway

"Speak, Memorably is deeply insightful and wildly entertaining. In it, Juliana Silva and Bill McGowan capture the full breadth of the wisdom they impart in their private coaching. This book will transform the way you speak, boost your confidence, and help you captivate your audience. It's a must-read!" -- Veronica M. Beard, co-founder of Veronica Beard