Stop Talking, Start Influencing - by Jared Cooney Horvath (Paperback)

About the Book

Stop Talking, Start Influencing is a practical guide to imparting knowledge in a way that truly influences others. It outlines 12 scientific principles of how people learn, cutting to the core of education and showing you how to not just talk, but influence!

Book Synopsis

Love it or hate it, we are all teachers. Whether walking clients through a new program, guiding an audience through a novel proposition, or helping our children to kick a soccer ball, nearly every day we work to disseminate knowledge and wisdom to others. The problem is that very few of us have ever been taught how to teach!

Drawing on Jared Cooney Horvath's nearly 15 years of experience conducting brain research at prominent universities, teaching students from 10 to 80 years of age, and working closely with organizations and schools across 4 continents, Stop Talking, Start Influencing outlines 12 scientific principles of how people learn. The result is a book that shows readers how to impart their knowledge to others in a manner that sticks with and truly influences them - regardless of the situation or circumstance.

For every business leader sick of repeating themselves ad nauseam to colleagues and clients, for every coach tired of endlessly drilling athletes without seeing meaningful improvement, for every entrepreneur who's had enough of pouring their heart into presentations only to see no lasting impact among the audience it's time to stop talking and start influencing!

Review Quotes

"During the introduction, Jared Cooney
Horvath promises foundations explored in this book are supported by scientific
research, and everything will make perfect sense by the time you reach the end.
Both these promises were fulfilled, and I feel I am now better equipped to make
a lasting impact on my audiences. I highly recommend Stop Talking Start
Influencing to leaders, educators and professional speakers." - Unity Words

"Stop
Talking, Start Influencing" is a very stimulating new book ... providing
fascinating insights from brain science to help leaders, teachers, coaches and
just about anyone communicate better and enjoy life more. ... His chapter on
Stress alone was the best explanation I have ever read about how stress impacts
our brains both negatively and positively. Every chapter has "implications"
about how you can use this information in your work and life."

- Advanews.com

"This
is a book that I'll come back to again and again for the science, explanations
and practical tips. But I might also come back to it and read it again just
because I enjoyed reading it. And that was unexpected."

- TES

About the Author

Jared Cooney Horvath, PhD, MEd, is an award-winning cognitive neuroscientist and educator with expertise in human learning, memory, and brain stimulation. He has conducted research and lectured at Harvard University, Harvard Medical School, the University of Melbourne and over 100 schools around Asia and Australia. Jared currently serves as director of the Science of Learning Group and NeuroEducation: two teams dedicated to bringing the latest in brain and behavioral research to education and business alike. He has published four books, over 30 research articles, and has been awarded the Endeavour Scholarship. His work has been featured in numerous popular publications (including the New Yorker, the Economist, the Atlantic, the New York Times, Scientific American, New Scientist, WIRED, VICE, and Men's Journal) as well as television and radio programs (including NOVA: Science Now and Catalyst). Jared lives in Melbourne, Australia.