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The Ordinary Hyaluronic Acid 2% + B5 Hydrating Serum with Ceramides - 1 fl oz - Ulta Beauty
$9.90
In Stock
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At a glance
Sponsored
About this item
Highlights
- Replenishes dehydrated skin and minimizes the appearance of fine dry lines
- Smooths skin texture for healthy-looking skin
- Hyaluronic acid serum to hydrate, smooth and visibly reduce lines and wrinkles
- Lightweight serum texture that dries with a non-tacky finish
- Key Ingredients: Hyaluronic Acid, Ceramides, Pro-Vitamin B5 (Panthenol)
Description
The Ordinary's most-loved hydration serum, Hyaluronic Acid 2% + B5 Hydrating Serum with Ceramides instantly hydrates and plumps the skin, while smoothing texture and wrinkles. This next-generation serum reformulation provides instant and long-term plumping hydration to give softer, smoother, and healthy-looking skin, perfect for all skin types: normal, dry, combination, and oily.
Scent: Unscented
Trial/Mini/Travel Size: Yes
Health Facts: Animal By-Product-Free, Oil-Free, Artificial Fragrance-Free, Contains Ceramides, Vegan
Product Warning: Keep out of reach of children
Product Form: Liquid
Beauty Purpose: Plumping, Hydrating
Recommended Skin Type: Combination, Normal, Dry
TCIN: 90069519
UPC: 769915233490
Item Number (DPCI): 342-01-0372
Origin: Imported
Healthcare Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers.
If the item details aren’t accurate or complete, we want to know about it.
Ingredients:
aqua (water), sodium hyaluronate, propanediol, pentylene glycol, hydrolyzed hyaluronic acid, sodium hyaluronate crosspolymer, phospholipids, sphingolipids panthenol, ahnfeltiopsis concinna extract, glycerin, polysorbate 20, citric acid, sodium citrate, p-anisic acid, tocopherol, trisodium ethylenediamine disuccinate, caprylyl glycol, ethoxydiglycol, ethylhexylglycerin, hexylene glycol, phenoxyethanol, chlorphenesin.' '
Shipping details
Estimated ship dimensions: 1.31 inches length x 1.31 inches width x 4.5 inches height
Estimated ship weight: 0.18 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: Is this good for senior skin
submitted by jam - 9 months ago
A: I have dark spot on my face. Would this be helpful?
submitted byanne - 6 months ago
Q: Does this have an expiration date?
submitted by Jane - 10 months ago
A: Yes! Hyaluronic Acid 2% + B5 typically has a shelf life of 12 to 24 months when stored properly. Once opened, it’s best to use it within 12 months to maintain effectiveness.
submitted byGeorgia - 6 months ago
Q: Is this cruelty free?
submitted by Jp - 11 months ago
A: Yes! All of The Ordinary's products are cruelty-free, meaning it is not tested on animals and contains no animal-derived ingredients.
submitted byGeorgia - 6 months ago
Q: Is it good for your skin
submitted by Lala - 1 year ago
A: If you have dry and non-sensitive skin this product is good… just be careful and do not touch water after rubbing it in because your hands will become very sticky.
submitted bySavanahh - 11 months ago
Q: How many ml is the bottle?
submitted by Anonymous - 1 year ago
A: It is 1oz, which is equal to 30ml.
submitted byBMW - 1 year ago
Q: Is this good for kids?
submitted by AB - 3 months ago
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4.6 out of 5 stars with 1149 ratings
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Guests are saying
The Ordinary Hyaluronic Acid 2B5 is a popular choice among guests for its effective hydration and affordability. Many guests appreciate its lightweight texture and quick absorption, making it suitable for various skin types. Users have reported noticeable improvements in skin texture, glow, and moisture levels. However, some guests have experienced issues with pilling and irritation, particularly with the newer formula. Overall, it remains a go-to product for those seeking quality skincare without a hefty price tag.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.3 out of 5 stars with 841 reviews
67% would recommend
71 recommendations
5 out of 5 stars
Thumbs up graphic, would recommend
3 November, 2025Verified purchase
Great product! Extremely wasteful (shipping) packaging.
Love the product! Hate the packaging. Big box… large enough for a pair of shoes, for one tiny item. Do better Target.
5 out of 5 stars
Thumbs up graphic, would recommend
2 November, 2025Verified purchase
(no review title)
Use twice a day. Very hydrating and gentle!
5 out of 5 stars
Thumbs up graphic, would recommend
28 October, 2025Verified purchase
(no review title)
If I could only choose one face product this would be it. It adds a level of hydration to my face that face creams cannot. I used to have very dry skin but that has disappeared after using this. For extra effectiveness, I usually apply while my face is still wet/damp.
5 out of 5 stars
28 October, 2025
originally posted on http://www.ulta.com
My Dry Skin Holy Grail!!!
I have dry skin, and its been hard finding a product that actually keeps my face FEELING hydrated. My nose has always felt dry and slightly itchy, and my cheeks had closed comedones everywhere! I consulted with one of the Ulta employees (who was SO helpful), and they told me to add some Hyaluronic into my routine for that extra hydration. While I was browsing, another employee came and told me this product was amazing! The price tag seemed good too, and I bought it. My nose is no longer feeling dry, and my comedones finally went away! If you have dryness on your skin, PLEASE get this, its so affordable and feels AMAZING! The bottle looks small, but you're only supposed to use a bit. Its been two weeks and mine hasn't budged! ⭐️⭐️⭐️⭐️⭐️
5 out of 5 stars
27 October, 2025Verified purchase
(no review title)
This is the best thing I’ve ever tried!!
3 out of 5 stars
26 October, 2025
originally posted on http://www.ulta.com
Likely it's only been a couple of weeks
Love the simplicity smoothness and texture of my face giving the fact I have mature skin
5 out of 5 stars
25 October, 2025
originally posted on http://www.ulta.com
Have bought several times in the past.
Works well on my sensitive skin.
5 out of 5 stars
Thumbs up graphic, would recommend
24 October, 2025Verified purchase
The Ordinary Hydraying Serum
After searching for a Hyaluronic Acid based serum to pair with my microcurrent beauty routine, this product caught my eye. The reviews were positive with high ratings, so I gave it a try with my free Target 360 membership delivery. The serum worked great with the beauty device and left my face feeling soft, lifted, luminous, and clean. The product was gentle on my skin, had almost no fragrance at all, and the drops were not too runny or thick when applied. Would highly recommend this hydrating skin serum by The Ordinary!
5 out of 5 stars
23 October, 2025
originally posted on http://www.ulta.com
I would by this product again
I would by this product again
5 out of 5 stars
23 October, 2025
originally posted on http://www.ulta.com
Excellent Product
My skin looks so great after using the Hyaluronic Acid 2% the first week! Excellent product!
5 out of 5 stars
22 October, 2025
originally posted on http://www.ulta.com
Been buying this product for the past 3 years
Love the product!
4 out of 5 stars
16 October, 2025
originally posted on http://www.ulta.com
I would buy this product again and again
Non
5 out of 5 stars
16 October, 2025
originally posted on http://www.ulta.com
LOVE!!!
An absolute staple in my everyday skincare routine, the only thing that clears my skin up! Higoy recommended for anyone with combination skin.
2 out of 5 stars
15 October, 2025
originally posted on http://www.ulta.com
Smells horrible!
I can not stand the smell of this! I will not use the rest of the bottle.
5 out of 5 stars
14 October, 2025
originally posted on http://www.ulta.com
I always reorder this!
It's very hydrating without clogging my pores. I use it in summer and winter cause it's not too heavy
5 out of 5 stars
12 October, 2025
originally posted on http://www.ulta.com
I would buy this again
I love this product, It keeps moisture in my face.
3 out of 5 stars
8 October, 2025
originally posted on http://www.ulta.com
Not for me (other hyaluronic serums do not do this)
Although I didn't experience the flaking that some other users mentioned, the serum absorbed well and felt fine. However, after a week of use, I noticed it caused small breakouts on my skin.
2 out of 5 stars
8 October, 2025
originally posted on http://www.ulta.com
Breakouts
Started using this serum for more hydrated skin. During the first week of use, my skin did appear more hydrated; but, after a couple of weeks, my skin started breaking out. I typically don't experience breakouts; and this serum has been the only recent change in my skincare routine.
5 out of 5 stars
Thumbs up graphic, would recommend
5 October, 2025Verified purchase
My favoroite line of skincare
My skin is hydrated and healthier and at an affordable cost.
5 out of 5 stars
3 October, 2025
originally posted on http://www.ulta.com
Love this sooooo much
This product was sooo good.