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The Pocket Universal Principles of Design - (Rockport Universal) by William Lidwell (Paperback)

The Pocket Universal Principles of Design - (Rockport Universal) by  William Lidwell (Paperback) - image 1 of 1
The Pocket Universal Principles of Design - (Rockport Universal) by  William Lidwell (Paperback) - image 1 of 1
$11.39 sale price when purchased online
$15.99 list price

About this item

Highlights

  • Whether a website, marketing campaign, museum exhibit, a video game or a complex control system, the design we see is the culmination of many concepts and practices brought together from a variety of disciplines.
  • About the Author: William Lidwell is the Chief R&D Officer at Avenues: The World School, where he leads teams tasked with conducting research in education and the learning sciences; the development of new educational curricula, programming, and technologies; and the architecture and design of new campuses around the world.
  • 320 Pages
  • Art, Graphic Arts
  • Series Name: Rockport Universal

Description



About the Book



This should be every designer's secret weapon. Portable and condensed, this reference guide covers everything museum exhibits to video games.



Book Synopsis



Whether a website, marketing campaign, museum exhibit, a video game or a complex control system, the design we see is the culmination of many concepts and practices brought together from a variety of disciplines. Now, there's a handy travel companion for any designer, so that you always have the essentials at your fingertips.

Portable, condensed, and armed with 150 principles, Universal Principles of Design, Pocket Edition is like a Swiss Army knife of design knowledge. Richly illustrated and easy to navigate, it pairs critical need-to-know design knowledge with visual examples of the principles applied in practice. An indispensable field reference for designers of all types, this pocket edition of the best-selling Universal Principles of Design will sharpen your design thinking and expand your sense of the possible.



About the Author



William Lidwell is the Chief R&D Officer at Avenues: The World School, where he leads teams tasked with conducting research in education and the learning sciences; the development of new educational curricula, programming, and technologies; and the architecture and design of new campuses around the world. The co-author of Universal Principles of Design and The Pocket Universal Principles of Design, he has written other books in a variety of disciplines, including design, education, and management. His online lectures on the psychology of color are available at TheGreatCourses.com, and his online courses on the universal principles of design and logo design are available at LinkedInLearning.com. He lives in Houston, Texas.

Dimensions (Overall): 4.9 Inches (H) x 5.0 Inches (W) x 1.0 Inches (D)
Weight: .85 Pounds
Suggested Age: 22 Years and Up
Number of Pages: 320
Genre: Art
Sub-Genre: Graphic Arts
Series Title: Rockport Universal
Publisher: Rockport Publishers
Theme: Commercial & Corporate
Format: Paperback
Author: William Lidwell
Language: English
Street Date: April 1, 2015
TCIN: 16895765
UPC: 9781631590405
Item Number (DPCI): 247-42-4690
Origin: Made in the USA or Imported
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Shipping details

Estimated ship dimensions: 1 inches length x 5 inches width x 4.9 inches height
Estimated ship weight: 0.85 pounds
We regret that this item cannot be shipped to PO Boxes.
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