The Rise of Virtual Communities - by Amber Atherton (Paperback)

Book Synopsis

Uncover the fascinating history of virtual communities and how we connect to each other online. The Rise of Virtual Communities, explores the earliest online community platforms, mapping the technological evolutions, and the individuals, that have shaped the culture of the internet.

Read in-depth interviews with the visionary founders of iconic online platforms, and uncover the history of virtual communities and how the industry has developed over time. Featuring never-before told stories, this exploration introduces new ideas and predictions for the future, explaining how we got here and challenging what we think we may know about building online communities.

Readers will:

• Learn what a virtual community is and how it has become an integral part of modern society
• Review key insights into building virtual communities and platforms from the founders and pioneers who created them
• See what thecurrent developments and the potential challenges are related to the future of virtual communities

Who is this for:

Community managers, company founders and those who want to know more about the origins and future of virtual communities.

interviews Include:

• Randy Farmer & Chip Morningstar - Lucasfilm Games 'Habitat' and creators of the modern Avatar
• Howard Rheingold - Community expert and member of the WELL
• Stacy Horn - Founder of Echo NYC
• Jim Bumgardner - Founder of The Palace
• Philip Rosedale - Founder of Second Life
• Sampo Karjalainen - Co-founder of Habbo Hotel
• Lance Priebe - Co-Founder of Club Penguin
• Angelo Sotira - Co-Founder of Deviant Art
• Caterina Fake - Co-Founder of Flickr
• Alexis Ohanian- Founder of Reddit
• Kevin Rose - Co-Founder of Digg & PROOF Collective
• Jason Citron - Founder of Discord
• Trevor McFedries - Founder of FWB & Brud
• Cherie Hu - Founder of Water & Music
• Michelle Kennedy - Founder of Peanut

From the Back Cover

"Lots of people talk about community, but few know how to build it. To understand the history of internet communities, and be inspired to build your own, this is the book to read." - Mike Butcher, Editor-at-large, Tech Crunch

"Every start-up founder who goes through Y Combinator sees first-hand the power of being part of a community. Atherton's book provides a history of valuable insights for the next generation to build legendary communities upon." - Michael Seibel, Managing Director, Y-Combinator

"This book is an excellent read for any founder or leader looking to learn how to build community from the very best." - Jessica Sibley, CEO, TIME INC

"Reading this book is a masterclass in managing and designing communities.". - @GregIsenberg, Community Expert

Uncover the fascinating history of virtual communities and how we connect to each other online. The Rise of Virtual Communities, explores the earliest online community platforms, mapping the technological evolutions, and the individuals, that have shaped the culture of the internet.

Read in-depth interviews with the visionary founders of iconic online platforms, and uncover the history of virtual communities and how the industry has developed over time. Featuring never-before told stories, this exploration introduces new ideas and predictions for the future, explaining how we got here and challenging what we think we may know about building online communities.

• Learn what a virtual community is and how it has become an integral part of modern society

• Review key insights into building virtual communities and platforms from the founders and pioneers who created them

See what the current developments and the potential challenges are related to the future of virtual communities

About the Author

Amber Atherton is a British Entrepreneur and Investor based in Silicon Valley. A community building expert, Atherton began coding as a child, starting various internet businesses, and garnering an online following, before co-creating the hit TV show Made in Chelsea. In 2018 she took part in Y Combinator with her community software startup Zyper, which was later acquired by Discord. Atherton went on to join the early-stage venture capital firm Patron as a Partner in 2023.

Alongside investing her charitable initiative The Atherton Award recognizes entrepreneurial spirit in young women across the UK.