The Visual Identity of the Book - (Chandos Information Professional) by Christina Banou (Paperback)
$98.99 when purchased online
Target Online store #3991
About this item
Highlights
- The Visual Identity of the Book: From the Renaissance to the Digital Age provides a framework that considers the 'materiality' of the book (from printed to digital/electronic), the aspects of the stakeholders in the publishing chain, the traditional and ongoing promotion strategies, reader engagement, and personalized publishing services.
- Author(s): Christina Banou
- 238 Pages
- Language + Art + Disciplines, Library & Information Science
- Series Name: Chandos Information Professional
Description
Book Synopsis
The Visual Identity of the Book: From the Renaissance to the Digital Age provides a framework that considers the 'materiality' of the book (from printed to digital/electronic), the aspects of the stakeholders in the publishing chain, the traditional and ongoing promotion strategies, reader engagement, and personalized publishing services. The aim of the book is to interpret current issues in the publishing industry and to provide an overview of the evolution of the visual appearance/identity of the book in order to approach and explain current issues and to discuss aspects of visual information and aesthetics of the book. Other sections introduce promotion strategies, publish policies, and provide a methodological framework that can also be used in the book business.Dimensions (Overall): 8.9 Inches (H) x 6.0 Inches (W) x 1.7 Inches (D)
Weight: 2.9 Pounds
Suggested Age: 22 Years and Up
Number of Pages: 238
Genre: Language + Art + Disciplines
Sub-Genre: Library & Information Science
Series Title: Chandos Information Professional
Publisher: Chandos Publishing
Theme: General
Format: Paperback
Author: Christina Banou
Language: English
Street Date: June 13, 2025
TCIN: 1001844741
UPC: 9780443191671
Item Number (DPCI): 247-10-2332
Origin: Made in the USA or Imported
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Shipping details
Estimated ship dimensions: 1.7 inches length x 6 inches width x 8.9 inches height
Estimated ship weight: 2.9 pounds
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