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Ubbi Fleuri All-Day Diaper Backpack Bag - 2 of 4Ubbi Fleuri All-Day Diaper Backpack Bag - 3 of 4Ubbi Fleuri All-Day Diaper Backpack Bag - 4 of 4
Ubbi Fleuri All-Day Diaper Backpack Bag - 1 of 4

Ubbi Fleuri All-Day Diaper Backpack Bag - Licorice

$149.99

ColorLicorice

In Stock

Free & easy returns

Free & easy returns

Return this item by mail or in store within 90 days for a full refund.
Eligible for registries and wish lists

About this item

Highlights

  • ALL-IN-ONE DIAPER BAG SET – Includes insulated bottle bag, waterproof wet bag, stroller straps, washable changing mat, and protective dust bag. Everything you need for organized, stress-free outings with baby from newborn to toddler stage.
  • MADE FROM RECYCLED MATERIALS – Thoughtfully designed using durable recycled fabric, this eco-conscious diaper bag backpack supports sustainable parenting without sacrificing quality, strength, or style.
  • GENDER NEUTRAL & FAMILY FRIENDLY DESIGN – Modern, minimalist look made for mom, dad, and grandparents. A versatile unisex diaper bag that transitions seamlessly from baby bag to everyday travel backpack.
  • MULTIPLE WAYS TO CARRY – Wear as a comfortable backpack for hands-free convenience or carry using sturdy tote handles. Includes stroller straps and a luggage sleeve for easy travel and airport compatibility.
  • SMART ORGANIZATION WITH 12 POCKETS – 7 interior pockets (5 elastic organizers + padded laptop sleeve) and 5 exterior pockets (2 side bottle pockets, large front zip pocket, luggage pocket, and back zipper pocket) keep diapers, wipes, bottles, clothes, snacks, and tech neatly organized.

Description

Meet the Fleuri All Day Diaper Bag, the modern diaper bag backpack designed for what’s next. Thoughtfully crafted from recycled materials, this all-in-one diaper bag combines style, sustainability, and everyday function for busy parents on the go. With 12 thoughtfully designed pockets, this spacious yet streamlined diaper bag keeps everything organized and easy to access. Inside, you’ll find five elastic storage pockets and a padded laptop sleeve, making it ideal for parents who need space for both baby essentials and personal items. Outside, multiple zippered and elastic pockets provide quick access to bottles, wipes, and valuables. This complete diaper bag set includes an insulated bottle bag to keep milk or formula at the right temperature, a waterproof wet bag for messy items, stroller straps for hands-free convenience, a washable changing mat for on-the-go diaper changes, and a protective dust bag for storage. Designed to be carried your way, the Fleuri All Day Diaper Bag functions as both a backpack and tote. The luggage sleeve makes travel easy, while the gender-neutral design ensures it works beautifully for moms, dads, and caregivers alike. Whether you're heading to daycare, traveling, or spending the day out with your little one, this diaper bag backpack delivers the organization, versatility, and style modern families need.
Dimensions (Overall): 15.25 Inches (H) x 12 Inches (W) x 5 Inches (D)
Weight: 2.6 Pounds
Includes: Stroller Straps, Changing Pad, Bottle Bag
Industry or Government Certifications: No Certifications
Material: 100% Recycled Polyester
Care & Cleaning: Do Not Dry Clean, Clean With Water and Mild Detergent, Do Not Iron, Hand Wash, Air Dry
TCIN: 95174468
UPC: 698904102557
Item Number (DPCI): 030-04-9849
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.

Shipping details

Estimated ship dimensions: 17.85 inches length x 15.44 inches width x 3.62 inches height
Estimated ship weight: 2.48 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.

Q: What material is the diaper bag made from?

submitted by AI Shopping Assistant - 2 months ago
  • A: The diaper bag is constructed from 100% recycled polyester for sustainability.

    submitted byAI Shopping Assistant - 2 months ago
    Ai generated

Q: How should I clean the backpack diaper bag?

submitted by AI Shopping Assistant - 2 months ago
  • A: You should hand wash it with water and mild detergent, avoiding dry cleaning and ironing.

    submitted byAI Shopping Assistant - 2 months ago
    Ai generated

Q: What is the weight of the backpack diaper bag?

submitted by AI Shopping Assistant - 2 months ago
  • A: The diaper bag weighs 2.6 pounds, making it lightweight and easy to carry.

    submitted byAI Shopping Assistant - 2 months ago
    Ai generated

Q: Are there any certifications for this diaper bag?

submitted by AI Shopping Assistant - 2 months ago
  • A: There are no industry or government certifications associated with this diaper bag.

    submitted byAI Shopping Assistant - 2 months ago
    Ai generated

Q: What accessories are included with the backpack diaper bag?

submitted by AI Shopping Assistant - 2 months ago
  • A: The backpack comes with stroller straps, a changing pad, and a bottle bag for convenience.

    submitted byAI Shopping Assistant - 2 months ago
    Ai generated

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4.8 out of 5 stars with 4 reviews
5 out of 5 stars
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Big and lot of room diaper bag

[This review was collected as part of a promotion.] A diaper bag can be used for every thing , you name it. Large capacity inside you can store a lot of thing , not just diapers/wipes/clothes . I’m thinking it could be my travel backpack. The 2 side pockets are stretchy that fit big water bottles . Material is very well made and sturdy, but overall it’s not too heavy. Comes with extra changing mat , wet bag and insulated bottle bag . I love the idea of how it was made with recycled bottles. The color of the bag is so vibrant and eye catching , you can’t just miss that .
MyT0
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5 out of 5 stars
10 May, 2026
originally posted on influenster.com
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So much needed for my two-year-old

[This review was collected as part of a promotion.] It’s easy set up easy to clean easy to maintain. It’s not too heavy. It’s lightweight is easier symbol is very dependable. Easy to wash. It’s very light not heavy if it must’ve anything is very
LisaN
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5 out of 5 stars
8 May, 2026
originally posted on influenster.com
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Quality diaper bag

[This review was collected as part of a promotion.] The Ubbi Fleuri diaper bag is a great size and contains many useful pockets and accessories. It includes an insulated bottle bag, wet bag, changing mat, 2 stroller straps, and a dust bag. This is a high quality diaper bag, it’s well made and perfect for all day outtings. The bag is well thought out and contains many zippered pockets.
MeganB
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4 out of 5 stars
7 May, 2026
originally posted on influenster.com
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Sleek unisex and very cute

[This review was collected as part of a promotion.] Wet cute for a diaper bag! I might even travel with this for myself. LOL. I love that it’s a unisex design. My husband dislikes the previous diaper bag because it was too feminine. This one is black outside and neon yellow inside. Really sleek look. It has many compartments and comes with three additional accessories. It’s the size of a regular backpack which I think could have been a bit smaller.
KeshiaB
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