Common sizes listed include 3.5 x 5 in., 4 x 6 in., and 2.625 x 4.5 in., so the packs range from small note-card formats up to standard 4 x 6 greeting cards.

Paper weights reported for the cards include 220 g/m² and 250 GSM cardstock. Some sets list envelopes at 120 GSM.

Many cards use a matte finish and are offered with horizontal or vertical folds. Some novelty sets use foldable or tear-and-share card formats.

Packs cover birthdays (including children’s birthday cards), weddings, thank-you notes, Valentine exchanges, and general all-occasion use; some sets also mention baby showers.