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Target Optical

Eye care, made easy

Find the perfect vision solution for you & your family—exclusive collections from brands you love to quality eye exams for everyone.

Pick prescription-ready frames

Pick any frame (with a demo lens) online then head to a Target Optical store to get your prescription lenses added.

Get trendy sunglasses

Designer frames in fun hues with mirrored or polarized lenses for every day.

All-day comfort at prices you’ll like

Explore contact lenses from up&up™ & other trusted brands at TargetOptical.com or in a Target Optical store.

A lot more than frames

It’s not just glasses, it’s the whole experience—from frames to prescriptions & everything in between.

Eye care that wows

We’ve partnered with trusted optometrists to provide friendly & professional eye care for the whole family.

Book an eye exam online

Find a store

Your vision insurance, covered

We welcome all insurance plans. Shop online at TargetOptical.com or in a Target Optical store to use your vision benefits.

Eyewear deals worth the hype

Up to 50percent offdesigner clearance frames & prescription glasses*

*on TargetOptical.com or in a Target Optical store.

Frames + lenses from $59*

*Not combinable with insurance benefits.

50percent offadditional prescription glasses*

*Available with a Target Optical purchase of $100 or more. Exclusions apply.

Up to 25percent offyour first purchase of contact lenses

20percent off prescription glasses when you spend $100 or more at Target Optical*

*Target Circle members, save 20% on a complete pair (frame and lenses) when you spend $100. Savings applied to lenses. May be combined with vision insurance benefits or Package Pricing. Not combinable with other in-store deals or Medicare and Medicaid vision insurance benefits. When combining with vision insurance 20% savings is applied to member out of pocket, after vision insurance benefits applied. Nuance Audio, Oakley Meta, and Ray-Ban Meta frames and Stellest lenses excluded. Deal required at time of purchase. Valid prescription required. Void where prohibited. No cash value. Valid in-store at Target Optical and online at targetoptical.com. Some restrictions and exclusions apply. See Target Optical^® employee for details. Deal valid through 6/29/2026. Manual Deal 49567.

Smarter solutions for every day

Our sleekest frames yet

AI glasses, made for prescriptions.

Performance AI glasses

Oakley & Meta have joined forces to create AI glasses designed for athletes who push the limit.

Invisible hearing solution

Hear better in noisy environments with all-in-one hearing glasses. Be the first to try it at Target Optical.

New & featured 

New from Armani Exchange

Bold square frames, smooth matte finishes, effortless attitude. Only at Target Optical.

Just-dropped styles

Check out the latest frames to keep your look on point.

What’s hot (& here to stay)

From oversized to retro, try what’s trending this season.

Shop bestsellers under $99 

Shop by brand

Most-loved prescription-ready frames 

Trends having a moment right now

Classic neutrals

Because neutrals never go out of trend.

Boldly, you

A pop of color for your expression of style.

Transparent chic

Sleek, minimalist frames for every day. 

Sporty styles

Built for movement with maximum comfort.

Shop by frame shape  

Browse frames for everyone

Women

Men

Kids

Sponsored

859 results

$130.50 - $138.00

reg $174.00 - $184.00

Sale

Oakley OO9100 57mm Man Rectangle Sunglasses

black / grey

grey / tungsten

$84.00

reg $112.00

Sale

Armani Exchange AX2037S 60mm Male Irregular Sunglasses Polarized

Armani Exchange

black / polarized grey

$152.80 - $207.00

Select items on sale

Ray-Ban RB3016 51mm Clubmaster Unisex Square Sunglasses

4.7(36)

black / clear

black / dark grey

black / g-15 green

brown / b-15 brown

+ 3

$187.00

Oakley OX8032 55mm Male Rectangle Eyeglasses - prescription-ready

black/demo lens

grey/demo lens

Sponsored

$244.00

Ray-Ban RB2140 50mm Original Wayfarer Unisex Square Sunglasses Polarized

3(2)

black / green polarized

brown / brown polarized

brown / green polarized

$499.00

Ray-Ban RW7001 50mm Gender Neutral Rectangle Sunglasses

$237.00

Ray-Ban RB7140 49mm Female Phantos Eyeglasses - prescription-ready

5(1)

beige/demo lens

grey/demo lens

$141.00

Ralph RA7158U 53mm Woman Square Eyeglasses Demo Lens Lens

Ralph by Ralph Lauren

beige/demo lens

brown/demo lens

purple / demo lens

$228.80

reg $286.00

Sale

Oakley OO9384 57mm Holbrook Male Rectangle Sunglasses Polarized

black / black polarized

grey / sapphire polarized

$152.80 - $223.00

Select items on sale

Ray-Ban RB3025 55mm Aviator Unisex Pilot Sunglasses

4.9(11)

beige / pink/brown

gold / b-15 brown

gold / brown gradient

gold / clear grey

+ 6

$151.50

reg $202.00

Sale

Ray-Ban RB3648M 52mm Unisex Irregular Sunglasses

3.9(9)

gold / g-15 green

$79.50

reg $106.00

Sale

Ralph RA5191 55mm Female Cat Eye Sunglasses

Ralph by Ralph Lauren

4.2(56)

brown / gradient brown

Sponsored

$70.46 - $109.95

Select items on sale

Swarovski SK1014 55mm Woman Butterfly Eyeglasses Demo Lens Lens

beige/demo lens

pink/demo lens

$135.75

reg $181.00

Sale

Coach HC7133 57mm Female Square Sunglasses

gold / blue yellow gradient

red / burgundy gradient

$184.80

reg $231.00

Sale

Ray-Ban RB2132 58mm New Wayfarer Unisex Square Sunglasses Polarized

4.4(16)

black / green polarized

brown / g-15 green polarized

$166.50

reg $222.00

Sale

Costa 6S9121 64mm Male Rectangle Sunglasses Polarized

grey / blue mirror

$92.40

reg $132.00

Sale

Armani Exchange AX3007 53mm Male Rectangle Eyeglasses - prescription-ready

Armani Exchange

4.3(89)

blue/demo lens

grey / demo lens

$122.00

Ray-Ban RB1531 48mm Child Square Eyeglasses - prescription-ready

4.5(27)

black/demo lens

blue/demo lens

brown/demo lens

pink / clear

$147.75

reg $197.00

Sale

Ray-Ban RB4456 50mm Gender Neutral Pillow Sunglasses Polarized

black / dark grey polarized

$152.80 - $165.60

reg $191.00 - $207.00

Sale

Ray-Ban RB4105 50mm Man Square Sunglasses

4.2(13)

black / g-15 green

brown / b-15 brown

brown / light brown gradient

Sponsored

$82.50

reg $110.00

Sale

Ray-Ban RB9081S 48mm Child Irregular Sunglasses

black / dark green

pink / gradient brown

$219.00

Coach HC6246U 53mm Woman Butterfly Eyeglasses Demo Lens Lens

black/demo lens

green/demo lens

$210.00

Ray-Ban RB5422 54mm Female Cat Eye Eyeglasses - prescription-ready

blue/demo lens

brown/demo lens

red/demo lens

$56.21 - $138.00

Armani Exchange AX1010 53mm Woman Oval Eyeglasses - prescription-ready

Armani Exchange

4.2(166)

brown/demo lens

red/demo lens

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