Maybelline Instant Age Rewind Multi-Use Dark Circles Concealer Medium to Full Coverage - 0.2 fl oz
$8.99 when purchased online
Target Online store #3991
About this item
Highlights
- Maybelline Instant Age Rewind Concealer: America's Number 1 Concealer; Erase the look of dark circles, correct the appearance of redness and brighten the look of dull skin with Instant Age Rewind Eraser multi-use dark circle concealer
- Anti-Aging Concealer: Turn back time with this anti-aging under eye concealer treatment infused with Haloxyl; Say bye bye to the look of fine lines, blemishes, redness, and dark circles, and hello to a radiant, well rested, refreshed looking eye area
- Best Face Forward: Maybelline has sheer, medium, and full coverage concealer foundation in liquid, stick, and cushion foundation formulas, and a range of concealers, plus face primers, contour, highlighter, and pressed powder to help you create a perfect canvas
- Maybelline has what you need to create any look: foundation, bb cream, concealer and highlighter to create a perfect canvas, eyeshadow, brow pencils and eyeliner for any eye look and lip products, from show stopping matte lipstick to au natural lip balms
- Remove Maybelline Makeup With Micellar Water: Use Garnier Micellar Water as a gentle makeup remover at night, and as a facial cleanser in the morning to prep skin for Maybelline makeup
Description
Instant Rewind Eraser is the do-it-all concealer. This hydrating concealer does everything you need in a New York minute: conceals, contours and corrects with just a click! Our concealer provides up to 12 hours of moisturizing wear for crease-resistant coverage. Plus, its sponge-tip applicator makes on-the-go beauty super -easy. Just apply, click, cover and go wherever city life takes you. This. Is. Everything.
Suggested Age: Adult
Health Facts: Talcum-Free, Phthalate-Free, Triclosan-Free, Paraben-Free, Vegan, Formaldehyde-Free, Hydroquinone-Free, Nonylphenol Ethoxylate Free, Contains Micellar Water, Mineral Oil-Free, Noncomedogenic
Color Finish: Natural
Color Palette: Light Tones
Product Form: Liquid
Cosmetic Coverage: Medium
Skin Tone: Light
Skin Undertone: Neutral
Sustainability Claims: Cruelty-Free
Beauty Purpose: Dark Circle Reduction, Color Correction, Concealing, Skin Tone Improvement
Recommended Skin Type: Normal, Combination, Dry
Net weight: .2 fl oz (US)
Features: Blendable, Non-Comedogenic, Long Lasting
TCIN: 52471795
UPC: 041554546781
Item Number (DPCI): 052-07-0645
Origin: Assem USA w/foreign/dom. parts
Ingredients:
aqua / water, dimethicone, isododecane, glycerin, peg-9 polydimethylsiloxyethyl dimethicone, propylene glycol, disteardimonium hectorite, silica, dimethicone crosspolymer, peg-10 dimethicone, cetyl peg/ppg-10/1 dimethicone, phenoxyethanol, sodium chloride, polyglyceryl-4 isostearate, caprylyl glycol, disodium stearoyl glutamate, ethylhexylglycerin, chlorphenesin, aluminum hydroxide, steareth-20, lycium barbarum fruit extract, chlorhexidine digluconate, sodium benzoate, n-hydroxysuccinimide, lactic acid, potassium sorbate, tocopherol, sodium citrate, palmitoyl tripeptide-1, chrysin, pentaerythrityl tetra-di-t-butyl hydroxyhydrocinnamate, palmitoyl tetrapeptide-7, citric acid, biotin, [+/- may contain: ci 77891 / titanium dioxide, ci 77491, ci 77492, ci 77499 / iron oxides], (f.i.l. t280697/1)' '
Shipping details
Estimated ship dimensions: 5.63 inches length x 1.88 inches width x 0.81 inches height
Estimated ship weight: 2.539 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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4 out of 5 stars with 572 ratings
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Guests are saying
The Instant Eraser Concealer is a favorite among guests for its smooth application, versatile coverage, and skin-friendly formula. Many appreciate its ability to hydrate, conceal, and contour, making it ideal for busy mornings. The sponge tip applicator enhances ease of use, while the vegan and non-comedogenic formula caters to various skin types. However, some guests have experienced issues with the applicator and shade matching, which may affect their overall satisfaction.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.3 out of 5 stars with 5668 reviews
easy to apply: 4.22 out of 5
easy to remove: 4.45 out of 5
long lasting: 3.91 out of 5
quality: 3.89 out of 5
value: 3.96 out of 5
71% would recommend
444 recommendations
Brightener
5 out of 5 stars
Thumbs up graphic, would recommend
RetiredMN - 3 days ago, Verified purchaser
- Skin concern: Sensitivity, Redness, Dark circles
- Skin tone: Light
- Hair color: Blonde
- Skin type: Dry
Love this to brighten and highlight around my eyes and cheeks on my light complexion. Great value.
The best
5 out of 5 stars
bushram8_3550 - 11 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I’ve been using the Maybelline concealer for a while now, and it’s great! The shade 120 matches my skin perfectly and covers up my dark circles really well. It blends smoothly and doesn’t feel heavy or cakey on my skin. It lasts through the day and keeps my face looking fresh and natural. Definitely recommend it!
Brightens, covers and feels so light
5 out of 5 stars
ericam129_288 - 12 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] The Maybelline Instant Age Rewind Concealer has been a total game-changer in my makeup routine. It’s lightweight, super easy to blend, and gives my under-eyes a smooth, brightened look without feeling cakey or heavy. The coverage is amazing — it hides dark circles, redness, and blemishes effortlessly while still looking natural. I love the built-in sponge applicator too; it makes application quick and mess-free, especially when I’m in a rush. What I appreciate most is how it doesn’t crease or settle into fine lines, which is rare for a drugstore concealer. Plus, it lasts all day and layers well with foundation or on its own. This is hands-down one of the best affordable concealers out there — perfect for everyday use and even special occasions. Maybelline really got it right with this one!
love it
5 out of 5 stars
glambyfarr_9591 - 13 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] i wear this concealer everyday! it’s super light and bendable. creates high coverage and looks very natural on the face it is becoming one of my favorite to be honest
Sheer but buildable coverage
4 out of 5 stars
britanieb3_8677 - 13 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] The packaging is small and there is a barely noticeable scent. The finish is a little pinkish. The blendability and coverage is sheer but buildable.
Great
5 out of 5 stars
lovelydlynn86_3394 - 13 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] This has such a nice finish. It’s easy to apply and has great pigmentation. The color match was great too. I love the coverage this gives. Great packaging.
Great blend ability
4 out of 5 stars
cambrynb1_8617 - 13 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I think I somehow got sent the wrong color so that's why I took one star off but overall this is a really good product. I used it as bronzer and it blended really nice. There's no discernible scent which I like and it doesn't feel like it clogs my skin at all.
Amazing!’
5 out of 5 stars
alenaam25_7330 - 13 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I love this concealer so much. It goes on so seamlessly. It blends super well either with the brush or just with your fingers. I have used multiple concealers in the past in this one goes on the smoothest. I love it.
Perfection
5 out of 5 stars
amymsorice_5278 - 13 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] For anyone that has dark circles or redness on their eyes or anywhere on their face, this is a must. I tried it applying first and then foundation over top and also foundation and then this on top, I would recommend either way it’s more of just what your preferences. Did a great job hiding the imperfections And helping me feel my best. The brush at the end is the highlight of the product. You don’t need to worry about getting your hands messy or using another brush to apply, you just need to blend however you normally would.
Easy to blend
4 out of 5 stars
kdaff_7503 - 13 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I love the finish of this concealer. With the added color range it makes it perfect for the no make up makeup look. Can be used for contouring or just concealing. Will buy again for the cost wise.
Ok
3 out of 5 stars
laurens283_5594 - 13 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] Good coverage but too orange. The coverage was great and had a great applicator but even my shade was wayyy too orange tinted. Maybe just a problem for my skin tone not sure.
fun but not entirely practical
3 out of 5 stars
wilderwestgabs_2254 - 13 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] So I thought the “stamp” feature of this concealer was fun! However, as I use concealer primarily for spot cover-up, I found the stamp too be a little too much. I ended up just stamping into my hand and then using a brush to apply it to the spots I needed it, which felt like it was defeating the purpose. I’m also worried that it would be hard to use all the product when it runs low. But it’s a fun concept, and possibly great for under eye coverage/brightening!
Love
4 out of 5 stars
kivaldez_1356 - 13 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] This little twist-up sponge concealer has been around forever—and honestly, I get why. It’s super easy to apply, blends like a dream, and actually feels hydrating instead of drying out my under-eyes like some others do. The coverage is buildable and natural, not cakey, and it doesn’t settle into fine lines as much as I expected (bonus points for that). The sponge tip is convenient but not the most hygienic thing ever, so I only twist up what I need and blend with a brush or finger. I wouldn’t say it lasts a full 12 hours flawlessly, but it holds up well through a normal day. Love that it’s lightweight and infused with some skin-friendly stuff like goji berry and Haloxyl—though let’s be real, I mostly use it because it just works. Great drugstore staple for brightening up tired eyes or even light contouring in a pinch.
pretty
5 out of 5 stars
nat6sha_9967 - 14 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] the blendability is easy. packaging is sleek. coverage is okay. the scent is noticeable but not over whelming . the finish is beautiful and smooth
Iconic
4 out of 5 stars
dawndeydusk_6953 - 14 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] Unfortunately I wasn’t sent the correct shade, but I gifted this to a friend who wanted it! This concealer is such a classic. It reminds me of my youth. Not sure if the formula changed, but seems to still be iconic as ever. Its only downside is the benefit of its applicator. Feels a bit odd to be using the same spongy thing without being able to clean it.
Lightweight and versatile!
5 out of 5 stars
nickyr22_3980 - 14 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I’d heard great things about the Maybelline Instant Age Rewind Concealer and it lived up to the hype—lightweight, non-cakey, great medium/full coverage, and works beautifully as both a concealer and full-face base. It blends great even with fingers and I haven’t noticed any particular scent. Recommended!
Lightweight but full coverage concealer that blend
5 out of 5 stars
yuliiao4_1407 - 14 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] This concealer has been a game-changer for brightening my under-eyes. It has a lightweight texture but still offers amazing coverage. The sponge applicator makes it super easy to apply and blend, and it doesn’t crease or look cakey throughout the day. It leaves a natural, radiant finish and works well even without setting powder. Plus, the packaging is compact and travel-friendly. For the price, it performs just as well as some high-end products.
Doesn't crease and blends like a dream!
5 out of 5 stars
alimommy29_6241 - 14 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I've been using this concealer for years it is my absolute favorite! It does not crease in my fine lines and actually blurs them as it spreads evenly and isn't drying. I keep coming back to this for my undereye coverage as it is simply the best for my aging skin!
Best concealer
4 out of 5 stars
alyssap214_7705 - 14 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I received this product for free in exchange for my honest review. I love this concealer! It has been my go-to for a while. The sponge tip makes it easy to apply and it blends smoothly. It covers without feeling heavy and does not crease.
mabelline new york instant age consular.
5 out of 5 stars
chewy_6891 - 14 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] Mabelline, New York. Instant age renewal, consiller.The finishing is great.The scent is great.The coverage is great, my mom really loves this concealer.