Our Generation Shelby 18" Fashion Doll: Blonde, Brown Eyes, No Articulation, Plastic & Polyester, Food & Beauty Theme
$29.99
In Stock
WARNING: choking hazard - small parts. Not for children under 3 yrs.
Eligible for registries and wish lists
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- $4.24reg $4.99 Clearance4.2 out of 5 stars with 6 ratings
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Guests are saying
The Our Generation Shelby doll is a charming and well-crafted toy that captures the hearts of young guests. With beautiful features, a delightful chocolate-scented headband, and stylish outfits, this doll offers a wonderful play experience. While some guests noted concerns about hair quality, many praised its affordability and resemblance to more expensive brands. Overall, it serves as a fantastic gift for children, encouraging imaginative play and creativity.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.6 out of 5 stars with 43 reviews
broad age appeal: 4.5 out of 5
quality: 4.1 out of 5
value: 4.11 out of 5
70% would recommend
10 recommendations
2 out of 5 stars
Thumbs down graphic, would not recommend
4 April, 2026Verified purchase
Bald on top, choppy haircut, and wonky eye-- sad.
This doll has a very pretty face and hair color but she is bald on the top of her head. Her hair is thick but barely any is rooted at the top or in the middle, it's so obvious and bad. Her haircut is also very choppy and not braidable at all. The one I received also has a wonky eye. Love her dress but am disappointed otherwise. I bought others as gifts and am now nervous to give them :-(
1 reply from Battat Team team - 2 months ago
Hi SAF - We are sorry to hear about your experience with your Our Generation Shelby Doll purchase. We suggest that you take your doll back To Target for an exchange. It sounds like you must have received a defective unit. Sincerely, Team Battat
5 out of 5 stars
Thumbs up graphic, would recommend
29 September, 2025Verified purchase
Pretty Doll
Beautiful clothes with headband and cute shoes. Granddaughter loves it.
5 out of 5 stars
Thumbs up graphic, would recommend
20 March, 2025Verified purchase
Look for less
Looks almost identical to American Girl dolls and the cost is a fraction of the price. My daughter was so excited for this doll. My daughter has liked this from toddler years to 10.
5 out of 5 stars
Thumbs up graphic, would recommend
13 January, 2025Verified purchase
Beautiful Doll
Beautiful doll! Purchased for my daughter for Christmas. She loved it. Carries it around everywhere. Had held up well so far. She’s looking forward to the variety of accessories now!
5 out of 5 stars
Thumbs up graphic, would recommend
20 August, 2024Verified purchase
Iam happy i got her in mail ty
I love og doll Ty target mail to my address
5 out of 5 stars
Thumbs up graphic, would recommend
19 August, 2024Verified purchase
A beauty
We just love Our Generation stuff. Daughter has so much of it and is all super cute!
5 out of 5 stars
Thumbs up graphic, would recommend
12 December, 2023Verified purchase
Doll
Good value and very cute.
1 out of 5 stars
Thumbs down graphic, would not recommend
12 July, 2023
Check the doll before you buy!
Definitely don’t believe a review left by the ones who got the doll for free. Like the other bad reviews after opening the doll so much hair has been coming out and the hair cut on the doll is horrendous one side of her hair is about 2 inches shorter than the other side along with the darker parts of hair, one side is about 2 inches longer. The quality control is terrible on this one. I won’t return it since I’ve already took the doll out of its packaging but this is so heart breaking because it was the one doll with the same name as my daughter and looks just like her!
1 reply from Battat Team team - 3 years ago
HiGirlMom! We’re sorry to hear that! We really want your daughter to enjoy playing with the Our Generation Shelby doll. Please go to the Battat website and fill out our customer service form so that we can follow up and make sure that you are completely satisfied! Sincerely, Team Battat.
5 out of 5 stars
Thumbs up graphic, would recommend
14 April, 2023Verified purchase
Fun for little girls
For the price of this it’s a good quality. My daughter is too young to get her any super expensive dolls right now.
1 out of 5 stars
26 March, 2023
originally posted on Maison Battat
Hair problems
[This review was collected as part of a promotion.] I got her and I really liked her but when I brushed her hair it started to fall out . I am not happy with the product.😢😭😡
1 reply from Team Battat team - 3 years ago
Hi Iloveog! We’re sorry to hear that! We really want your little one to enjoy playing with Our Generation Doll, Shelby! It sounds like you received a defective product, as this isn't a common issue. We have sold thousands of our Shelbys the years and this is the first time we have heard of this issue. If you would like us to follow up with you directly, please go to the Our Generation website and click on "Contact Us", then "Customer Care". This will create a support ticket that we will respond to as quickly as possible. We always try to make sure that all of our customers are completely satisfied! Sincerely,
5 out of 5 stars
6 February, 2023
originally posted on Maison Battat
Beautiful doll!
[This review was collected as part of a promotion.] The Our Generation Shelby doll is beautiful! She has soft brown hair and beautiful features. Your little girl will enjoy playing with her or she can display her as a collection on a shelf. I would highly recommend buying this doll.
3 out of 5 stars
Thumbs down graphic, would not recommend
4 February, 2023
Hair.
This doll is beautiful but I am disappointed in her hair. Her hair is beautiful and very silky but very thin on the top. Very hard to style her hair without her looking bald.
1 reply from Battat Team team - 3 years ago
Hi Tatergirls! We’re sorry to hear that! We really want your little one to enjoy playing with the Our Generation Shelby Doll! It sounds like you received a defective product, as this isn't a common issue. We strongly suggest that you go back to Target for an exchange. (Target makes it easy!) If you would like us to follow up with you, please go to the Battat website and fill out our customer service form. We always try to make sure that all of our customers are completely satisfied! Sincerely, Team Battat.
5 out of 5 stars
30 January, 2023
originally posted on Maison Battat
Next Generation doll
Candy doll excellent great product fast service by post
5 out of 5 stars
13 December, 2022
originally posted on Maison Battat
The our generation doll, Shelby.
All the our generation dolls make a beautiful gift. They are dressed in lovely clothes even shoes.
5 out of 5 stars
30 November, 2022
originally posted on Maison Battat
Great Quality Doll!!!
[This review was collected as part of a promotion.] My daughter has absolutely fell in love with this our generation doll! The dolls name is Shelby and it has brown hair and hazel eyes that open and close when you tilt the doll. It is 18 inches tall and includes the doll,dress,shoes and a headband for the doll that smells like chocolate. The reccomended age is 3+. Overall this is a great doll that is made of great quality material and I highly recommend it!!!
5 out of 5 stars
29 November, 2022
originally posted on Maison Battat
Smell to chocolate
[This review was collected as part of a promotion.] Is a beautiful doll, when I received I not expect that she really smell to chocolate but yes’s she did, I really like all doll his clothes, his hair accessories, perfect shoes , is the perfect gift for Christmas!!
5 out of 5 stars
26 September, 2022
originally posted on Maison Battat
Daughter loves her
[This review was collected as part of a promotion.] My daughter loves this doll. Her dress is beautiful along with her velvet waistband. Her headband matches the waistband color. It is glittery and sparkles but doesn't leave glitter everywhere. She has two long dark blonde pigtails. She loves to take this doll everywhere we go.
5 out of 5 stars
21 September, 2022
originally posted on Maison Battat
So cute
[This review was collected as part of a promotion.] My family experience with Our generation dolls is the best always and with this new one, Shelby, is not any different. My kid got several dolls from our generation and honestly I think we are addicted to it. Shelby is the new sister that my daughter was looking for to Integrate her doll collection. She loves that the doll comes with a very pleasant scent on the headband. The hair of the doll is long and easy to make different looks. All the acessories that comes with the product are high quality and look great! I could not be happier with this product and my daughter feels the same. She got over 10 dolls from this brand and every doll she gets she loves it! Shelby is perfect! We truly recommend the product!
5 out of 5 stars
13 September, 2022
originally posted on Maison Battat
Beautiful!
[This review was collected as part of a promotion.] My daughter loves this beautiful Our Generation Shelby doll. Blonde hair and brown eyes just like my daughter! Shelby comes with underwear, a dress, shoes and a chocolate scented headband! Our Generation dolls are fabulous gifts for all little girls
4 out of 5 stars
11 September, 2022
originally posted on Maison Battat
Amazing doll
[This review was collected as part of a promotion.] I bought this doll for my daughter birthday and she was surprised , she love it , it is the most wonderful doll that she ever have. That doll is so amazing , good size, amazing details face pretty. She have stunning dress.