Breyers Ice Cream Frozen Smores - 1.5qt
$4.99 ($0.10/fluid ounce)See 1 deal for this item
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Guests are saying
The reviews for the s'mores ice cream reveal a divided opinion among guests. While some find it to be a delightful treat that captures the essence of s'mores with its creamy texture and flavor, others express disappointment over the lack of chocolate and graham cracker presence. Many guests appreciate the nostalgic taste reminiscent of summer campfires, while others feel it falls short of expectations. Overall, it seems to be a hit or miss depending on personal taste preferences.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
3.6 out of 5 stars with 190 reviews
quality: 2.92 out of 5
taste: 2.33 out of 5
value: 2.25 out of 5
28% would recommend
14 recommendations
2 out of 5 stars
Thumbs down graphic, would not recommend
28 May, 2026Verified purchase
Not ice cream...
Its says Frozen Dairy Dessert on the package, but then advertised as ice cream? Its very sweet with subtle flavors of graham crackers and chocolate. Its ok, but not ice cream.
1 reply from BreyersExpert team - 11 days ago
Hi New Momma, thank you for reaching out. We're sorry to hear the product didn’t meet your expectations and caused confusion around being labeled as frozen dairy dessert versus ice cream. We understand how disappointing that must be, especially if you were expecting a classic ice cream experience. Your satisfaction is important to us. Please connect with our Consumer Services team at (Consumer.Services@Unilever.com) with your contact details and the ref ID: (55034540), so we can address your concerns promptly.
1 out of 5 stars
12 May, 2026
originally posted on breyers.com
Terrible
This tastes nothing like s’mores. The taste testers lied. The only decent thing is the bits of chocolate. Ben and Jerry’s Gimme Sommore is way better.
5 out of 5 stars
6 May, 2026
originally posted on influenster.com
S'mores galore!
This ice cream is so flavorful! I love the graham cracker and marshmallow flavors. The smooth and creamy ice cream melts in your mouth. It leaves a sweet aftertaste in your mouth!
1 out of 5 stars
1 May, 2026
originally posted on breyers.com
Missed opportunities in Smores flavored ice cream!
What a major disappointment! First, the label says it’s flavored with Hershey’s milk chocolate but it’s actually flavored with Hershey’s chocolate syrup…And that is problematic because the syrup tastes absolutely NOTHING like Hershey’s milk chocolate! I liked the syrup when I was a kid because it was fun to make sundaes, but grown up Me has a more refined, grown up palette; and I don’t like the flavor of the syrup. Love the milk chocolate bars, but not the syrup. Nd unfortunately, Smores ice cream reeks of that strong syrup taste which dominates over any other flavors in the ice cream so much that it’s all I taste. Don’t see or taste graham crackers which is uber disappointing since other companies have mastered the buttery graham cracker ripples that generously flow throughout such ice cream flavors as Key Lime Pie, Coconut Cream Pie and Lemon Meringue Pie. They taste way better than an actual graham cracker crust so much so that this review author had to apply the 12-Step Principles to overcome her addiction/obsession of them. I digress. Anyway, the Smores ice cream definitely should have it; but no, I never tasted any type of graham cracker flavor. The third major problem is the missed opportunity for a real ribbon of marshmallow that could taste toasted in some places while tasting like burnt marshmallow in others, but having a chewy and slick texture at all times. I never even tasted a plain marshmallow (sugary sweet) flavor in it. All I tasted was the undeniable flavor of Hershey’s Syrup. Just a major disappointment. But I don’t want you to give up…Please make improvements!
1 reply from Breyers Consumer Service team - 1 month ago
Hi, We're disappointed to hear that our product Breyers S'mores Sandwiches didn't meet your expectations. Please connect with our Consumer Services team at Unileverconsumercare.usa@unilever.com with your contact details and the ref ID: 54804026 so we can better understand your experience and work to improve.
5 out of 5 stars
14 April, 2026
originally posted on breyers.com
(no review title)
Please keep this flavor forever!!! It’s my new favorite flavor of ice cream.
1 out of 5 stars
Thumbs down graphic, would not recommend
11 April, 2026Verified purchase
Do yourself a favor and buy the Favorite Day brand instead!
If you've had the Favorite Day brand of s'mores ice cream, this one pales in comparison. I personally thought the flavor was simply not good. My kids didn't seem to mind it though.
1 reply from BreyersExpert team - 2 months ago
Hi Ken, we're truly sorry to hear about the issue you've experienced with Breyers Ice Cream Frozen Smores. Thank you for bringing this to our attention. We want to make things right for you. Please send us an email at unileverconsumercare.usa@unilever.com with your details, and reference ID 54620743 we’ll make sure to assist you promptly.
1 out of 5 stars
19 March, 2026
originally posted on breyers.com
Failed big time
The one think that is missing is the Hershey chocolate.. not a single bite of chocolate in it .. I say a big time flop.. there are so many great breyers flavors but this is not one
5 out of 5 stars
Thumbs up graphic, would recommend
4 March, 2026Verified purchase
(no review title)
Love This Ice Cream. Absolute Fav🤤🤤
2 out of 5 stars
28 February, 2026
originally posted on breyers.com
Don't bother
It's OK but with other better flavors, skip. The graham cracker like substance is bland and almost gritty.
1 reply from Breyers Consumer Services team - 1 month ago
Hi ICReam, thank you for sharing your feedback. We're sorry this flavor didn’t quite hit the mark for you. We understand how disappointing it can be when the texture feels bland or gritty compared to other options you enjoy. We’re committed to delivering high quality experiences, and your input is valuable to us. Your satisfaction is important to us. Please connect with our Consumer Services team at (Consumer.Services@Unilever.com) with your contact details and the ref ID: (54213679), so we can address your concerns promptly.
1 out of 5 stars
Thumbs down graphic, would not recommend
22 February, 2026Verified purchase
Not whaf you expect
Tastes like mocha/coffee With caramel. Wouldn’t recommend.
1 out of 5 stars
1 February, 2026
originally posted on breyers.com
Disappointing
Was very excited to try it but me and my family was very disappointed, it doesn’t taste like a s’mores at all it taste more like mocha/coffee ice cream.
1 reply from Breyers Consumer Service team - 1 month ago
Hi Momma, thank you for sharing your feedback. We are sorry to hear about your experience with your Breyers S'mores Sandwiches. We’re committed to delivering high quality experiences, and your input is valuable to us. Your satisfaction is important to us. Please connect with our Consumer Services team at Consumer.Services@Unilever.com with your contact details and the ref ID: 53968433, so that we can address your concerns promptly.
3 out of 5 stars
21 January, 2026
originally posted on breyers.com
No vanilla in smores !!
The flavor was just ok I lo e how much marshmallow there is but I think it would be 1000% better with milk chocolate ice cream & lil chunks of hershey chocolate and bigger chunks of graham cracker There's not enough chocolate or graham cracker it is dominated by vanilla and there is no vanilla anything in a smore !!
1 out of 5 stars
20 January, 2026
originally posted on breyers.com
Tastes really fake
I was so excited to see s'more ice cream but it was honestly terrible. It tastes nothing like graham. It just tastes fake. My kids didn't even like it. Super disappointing
1 reply from Dove Consumer Services team - 1 month ago
We're sorry to hear that you didn't like the taste, as it's not the experience we expect you to have. Please know that we have rigorous quality standards for all our products, and ensuring they meet your expectations is of utmost importance to us. Your feedback is greatly appreciated, and we will share your comments with our Quality team.
1 out of 5 stars
19 January, 2026
originally posted on breyers.com
Doesn’t Taste Like S’Mores
While still tasty, there isn’t any chocolate but rather caramel swirls. Doesn’t taste like s’mores.
5 out of 5 stars
13 January, 2026
originally posted on breyers.com
S’mores COLLECTION‼️ I’m trying them all‼️
I saw this in the store and I just knew my life needed it. This is THE BEST ice cream flavor. I don’t know if it’s the marshmallow vanilla, hersheys milk chocolate, the soft graham crackers(😩) or all of the above but I just know im addicted. Thank you breyers. Signed your forever fan. 💕
5 out of 5 stars
Thumbs up graphic, would recommend
12 January, 2026Verified purchase
best ice cream ever.
the best ice cream I have ever eaten. so, there must have been some mistake with the product at one point & that's why you see a lot of negative reviews. I actually bought some of the bad batch myself. it was wayyyy different. it was nothing, like s'mores. at all. to anyone who got the bad batch, try it again. you will not be disappointed. it sucks that it happened, bc it's nothing, like the actual product. I spoke to the company & they have fixed it. I promise you. try it again. the actual ice cream is exactly what you would expect from the name.
1 out of 5 stars
31 December, 2025
originally posted on breyers.com
ZERO chocolate...NONE.
This is just marshmallow flavored ice cream with graham cracker crumbs mixed in....there was ZERO chocolate in it...so disappointed with what this crap cost.
2 out of 5 stars
20 December, 2025
originally posted on breyers.com
Definitely not s'mores
It tastes more like salted caramel then s'more. Can't tast chocolate or marshmallow.
1 out of 5 stars
2 December, 2025
originally posted on breyers.com
SUGAR OVERLOAD
There is enough SUGAR to cause diabetes and little milk.
1 out of 5 stars
1 December, 2025
originally posted on breyers.com
Where's the chocolate??
It's pretty bad when you eat some and throw the rest away! Could not see or taste any chocolate, it was just sickening sweet. Yuk.