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B. toys Pop-O-Color Ball Tower - Swirly Ball Drop Toy with Lights and 4 Colorful Balls, Fine Motor Skills - 2 of 4B. toys Pop-O-Color Ball Tower - Swirly Ball Drop Toy with Lights and 4 Colorful Balls, Fine Motor Skills - 3 of 4B. toys Pop-O-Color Ball Tower - Swirly Ball Drop Toy with Lights and 4 Colorful Balls, Fine Motor Skills - 4 of 4
B. toys Pop-O-Color Ball Tower - Swirly Ball Drop Toy with Lights and 4 Colorful Balls, Fine Motor Skills - 1 of 4

B. toys Pop-O-Color Ball Tower - Swirly Ball Drop Toy with Lights and 4 Colorful Balls, Fine Motor Skills

1 Question
$16.99

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About this item

Highlights

  • Light-up Ball Tower: This light-up swirling ball drop toy comes with 4 colorful smiley balls and a button to launch 'em to the top of the ball tower.
  • Ball Run Action: Give the button a big BOP and watch the balls pop to the top, then spin and swirl all the way down the colorful ball run.
  • Rainbow Lights: The tower lights up with colorful rainbow effects that stimulate baby's sensory development.
  • Developmental Toy: This colorful light-up ball run improves motor skills, cause-and-effect learning, sensory development, and strength.
  • Age: The Pop-O-Color Ball Tower is recommended for children 9 months +

Description

BOP, POP, and watch 'em drop! The Pop-O-Color Ball Tower by B. toys introduces cause-and-effect through hands-on play. This light-up ball drop toy comes with 4 smiley balls and a button that sends 'em zooming up to the top of the ball tower. Little ones can watch as the balls spin, swirl, and race down the colorful ball run all the way to the bottom. As kids play, they'll build strength, fine motor skills, and hand-eye coordination. The ball tower lights up with playful rainbow colors to keep little learners engaged and entertained through every BOP, drop, and roll! 3 AAA batteries are required and included. The Pop-O-Color Ball Tower is recommended for children 9 months and up.
Number of Pieces: 5
Dimensions (Overall): 16.37 Inches (H) x 9.36 Inches (W) x 9.36 Inches (D)
Weight: 1 Pounds
Suggested Age: 9 Months and Up
Assembly Details: No Assembly Required
Educational Focus: Fine Motor Skills
Material: Plastic
Battery: 3 AAA Alkaline, Required, Installed
TCIN: 94990086
UPC: 062243517714
Item Number (DPCI): 204-06-7373
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.

Shipping details

Estimated ship dimensions: 9.8 inches length x 16.6 inches width x 9.7 inches height
Estimated ship weight: 2.81 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.

Q: Does this come with the batteries

submitted by Taylor - 28 days ago
  • A: Hi Taylor. The 3AAA batteries come installed in the toy when new. Thank you. The Battat Team

    submitted byBattat Team - 28 days ago
    Brand expert

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Guests are saying

The Pop O Color Ball Tower is a vibrant and engaging toy that captivates young children with its bright colors and fun design. Guests appreciate its lightweight nature, making it easy to move around, and the interactive features that promote hand-eye coordination and fine motor skills. However, some guests find the button mechanism challenging for younger children, which may hinder their play experience. Overall, it offers a delightful playtime for toddlers and is a great addition to any playroom.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    3.8 out of 5 stars with 60 reviews
    broad age appeal: 2.75 out of 5
    length of play: 2.71 out of 5
    quality: 2.63 out of 5
    value: 2.25 out of 5
    11% would recommend
    9 recommendations
    5 out of 5 stars
    Thumbs up graphic, would recommend
    28 October, 2026Verified purchase

    Great fun toy!

    Our 1 year old loves this and his older sisters do too! They love playing with him on this toy.
    Elizabeth
    broad age appeal: 5 out of 5
    length of play: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    21 October, 2026
    originally posted on Maison Battat
    Image

    Very cute fun learning toy

    I love the fact that the balls are perfect for babies hands. The bright colors of the rings of the slide are perfect for them to see. my child’s shirt is enjoy enjoying this.
    Sarah Montemayor _620S
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    18 October, 2026

    Not recommended to by at Target

    It doesn’t come with a box. If you are planning to gift don’t buy from target. I asked the guy I had to gift and he said it come open package.
    RT
    From Battat Team team
    Hi RT - We are sorry to hear that you are disappointed with the B. toys Ball Tower packaging. As an earth conscious company, we are working hard to reduce our packaging as much as possible. If gifting it, a gift bag and lots of tissue paper will do the trick! Sincerely, Team Battat
    13 days ago
    broad age appeal: 3 out of 5
    length of play: 3 out of 5
    quality: 3 out of 5
    value: 1 out of 5
    Did you find this review helpful?
    1 out of 5 stars
    18 October, 2026Verified purchase

    (no review title)

    Should have read reviews. Pushing the button does not get the ball to the top. Smashing it very hard and loudly maybe can get it up one out of twenty times.
    cicely
    From Battat Team team
    Hi Cicely - We are sorry to hear that you disappointed with the B. toys Ball Tower. It doesn't seem to be an issue with the majority of our customers. We encourage you to take your tower back to Target for an exchange. It could be that you received a defective unit. We apologize for any inconvenience. Sincerely, Team Battat
    8 days ago
    1 guest found this review helpful. Did you?
    2 out of 5 stars
    Thumbs down graphic, would not recommend
    16 October, 2026

    (no review title)

    This is recommended for nine months and up, but my one year-old definitely can’t push the balls to the top and my four-year-old even has a very hard time getting the balls up and honestly, I do too. I don’t know if we’re just doing something wrong, but I’ll smash that button and it’s not very effective.
    Sydney
    From Battat Team team
    Hi Sydney - We are sorry to hear that you are disappointed with the B. toys Ball Tower. Your comments about the button have been shared with our design and engineering teams. We appreciate hearing from our customers. It helps us make our toys better! Sincerely, Team Battat
    19 days ago
    broad age appeal: 1 out of 5
    quality: 3 out of 5
    value: 2 out of 5
    Did you find this review helpful?
    4 out of 5 stars
    7 October, 2026
    originally posted on Maison Battat
    Image

    Fun ball game

    It’s a great ball game but the only reason it’s not 5 stars is because it’s hard for a kid to smash the button for the balls to bop up to the top, I wish it was easier to click it and it would go up.
    Ariana _R340
    Did you find this review helpful?
    4 out of 5 stars
    22 September, 2026
    originally posted on Maison Battat
    Image

    Ball popper

    Good except hard for smaller kids to launch the ball
    Kelsey_J121
    2 guests found this review helpful. Did you?
    2 out of 5 stars
    Thumbs down graphic, would not recommend
    19 September, 2026

    The Balls Get Stuck up the Funnel.

    I tried to so hard to get the balls to come up the top, and I couldn’t even do it. This toy has a cute design but it’s poorly executed. My son just like the colors but he can’t play with it properly cause the balls get stuck. The little ball launcher at the bottom isn’t even moving.
    Brieanna
    From Battat Team team
    Hi Brieanna - We are sorry to hear about your experience with the B. toys Ball Drop. If you would like us to follow up with you directly, please go to battat.com and scroll down to the bottom of the homepage. Click on "Contact Us" and fill out the online form. This will create a help ticket for our Customer Care team. A member of the team will reach out to you. Sincerely, Team Battat
    1 month ago
    broad age appeal: 2 out of 5
    length of play: 2 out of 5
    quality: 2 out of 5
    value: 1 out of 5
    2 guests found this review helpful. Did you?
    4 out of 5 stars
    17 September, 2026
    originally posted on Maison Battat
    Image

    Good learning toy for our baby

    Easy set up and my 9 month baby is learning how to drop the ball from the top and let it roll down to the bottom
    Did you find this review helpful?
    2 out of 5 stars
    Thumbs down graphic, would not recommend
    15 September, 2026Verified purchase

    Could be better

    I really wanted to like this toy, but it has two problems. The button takes a lot of force to work, and I don't think a child could hit it hard enough. Also, the ball is supposed to get pushed to the top by hitting the button, but the top funnel will block the ball and smack it back down. We had to bend the top section for it to work.
    Brokenearrings
    From Battat Team team
    Hi Brokenearrings - Thank you for your feedback on the B. toys Ball Tower. We appreciate getting feedback from our customers - it helps us make our toys better. We are sorry to hear that you are disappointed with the tower. We hope that you will consider other B. toys items in the future. There are so many great toys to choose from. Sincerely, Team Battat
    2 months ago
    broad age appeal: 4 out of 5
    length of play: 3 out of 5
    quality: 2 out of 5
    value: 1 out of 5
    Did you find this review helpful?
    2 out of 5 stars
    13 September, 2026
    originally posted on Maison Battat
    Image

    Clarifying my other review.

    I used QR code To get some “fun tips to extend playtime” and instead it was a prompt for a review. So I am extending my review and giving it 2 stars. The button is too hard to press. And some reviews say free product. This wasn’t free!!
    CBwHT
    Did you find this review helpful?
    5 out of 5 stars
    13 September, 2026
    originally posted on Maison Battat
    Image

    Pop ball tower

    Fun! Great idea. Pops up with pressure. 16 month old can’t do it yet but maybe one day soon.
    CBwHT_7S55
    Did you find this review helpful?
    1 out of 5 stars
    7 September, 2026

    (no review title)

    Button is very hard to pop the balls up and mine the lights don’t work even changing the batteries and it’s brand new!
    Brittney
    From Battat Team team
    Hi Brittney - Thank you for your feedback on the B. toys Ball Tower. We are sorry to hear that you are disappointed with it. We encourage you to take it back to Target for an exchange, as it sounds like you may have received a defective unit. Sincerely, Team Battat
    2 months ago
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    6 September, 2026
    originally posted on Maison Battat
    Image

    Fun to watch

    So far, it’s been fun seeing him play with it and look at the lights on it and watching the balls go down the slide thing
    Grandbaby_401H
    Did you find this review helpful?
    3 out of 5 stars
    3 September, 2026
    originally posted on Maison Battat
    Image

    Cute and light weight

    [This review was collected as part of a promotion.] We like this tower but the button to make the balls pop up has to be hit pretty hard for the balls to come out of the top. I don’t think a child has the strength alone to do it. Nonetheless it definitely keeps the kids entertained. It’s very lite weight and even has a light switch to softly light up the tower. The lite weight makes it easy for on the go.
    JudyP
    Did you find this review helpful?
    5 out of 5 stars
    31 August, 2026Verified purchase

    (no review title)

    fun toy
    Myrna
    Did you find this review helpful?
    4 out of 5 stars
    27 August, 2026
    originally posted on Maison Battat
    Image

    Engaging

    Engaging Little toy! Even my three year-old sounds of fun! Very colorful and cute my 11 month old thinks it’s great!
    Anna A
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    23 August, 2026Verified purchase

    (no review title)

    Impossible for a child to use the button to make the balls pop up. As an adult I struggle to get the ball to go all the way up the majority of the time. Poorly designed.
    AP
    From Battat Team team
    Hi AP - Thank you for your feedback on the B. toys Ball Tower. Our design and engineering teams are reviewing the comments we have received. We appreciate you reaching out with your concerns. Sincerely, Team Battat
    2 months ago
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    22 August, 2026

    (no review title)

    Best toy ever for a 1 year old
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    22 August, 2026
    originally posted on Maison Battat
    Image

    Wonderful

    My 10 month old loves it and its very easy for him to play with.
    Carter C
    1 guest found this review helpful. Did you?

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