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Oat Haus Brownie Batter Granola Butter - 12oz - 2 of 4Oat Haus Brownie Batter Granola Butter - 12oz - 3 of 4Oat Haus Brownie Batter Granola Butter - 12oz - 4 of 4
Oat Haus Brownie Batter Granola Butter - 12oz - 1 of 4

Oat Haus Brownie Batter Granola Butter - 12oz

$7.99 ($0.67/ounce)
$6.39 with deals and Target Circle ·

In Stock

Eligible for registries and wish lists
Available deals

Target Circle Deal: Save 20% on select Oat Haus granola butter

Eligible with Target Circle membership ∙ Expires Apr 4 ∙ Details

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At a glance

About this item

Highlights

  • GRANOLA, REINVENTED: Oat Haus Granola Butter has the familiar, delicious taste of granola — in spreadable form.
  • TASTING NOTES: Brownie Batter Granola Butter is like that nostalgic, boxed Brownie Batter, just envision yourself licking it off the spoon.
  • SIMPLE INGREDIENTS: No artificial additives. No fillers.
  • BETTER FOR YOU INDULGENCE: Irresistible taste that leaves your body feeling great. Use as a delicious alternative to nut butters (i.e. peanut butter, almond butter, sunflower seed spread etc) and sweet spreads (cookie butter and chocolate hazelnut spread)
  • ALLERGEN-FREE & SCHOOL SAFE: The perfect snack for those with allergies, dietary restrictions or in nut-free environments.
  • VERSATILE: Tastes incredible with toast, fruit, pancakes, baked goods, smoothies, yogurt, oatmeal, muffins, cupcakes, cookies or our favorite – spooned right from the jar!
  • MADE IN A NUT-FREE FACILITY: Granola Butter is free from top 8 food allergens: peanuts, tree nuts (almonds, cashews, pecans, walnuts, etc.), milk, eggs, wheat, fish, shellfish and soy. Granola Butter is also vegetarian, vegan, Non-GMO and CRC kosher, all made in Oat Haus’ dedicated nut free facility.

Description

Say hello to Granola Butter, the world’s first oat-based spread. We partnered with actress & advocate Jameela Jamil and her community I Weigh, to create this nostalgic flavor: Brownie Batter Granola Butter. It tastes *exactly* like the boxed brownie batter you used to get all over your face (and shirt) as a kid — but somehow remains 100% vegan and top 14 allergen-free. How to eat Granola Butter? We recommend adding Brownie Batter to toast, fruit, pancakes, baked goods, smoothies, yogurt, oatmeal, muffins, cupcakes, cookies or our favorite – spooned right from the jar! We started Oat Haus because we wanted to create delicious, nutrient-dense products that anyone could enjoy, regardless of dietary restrictions. And after struggling with an eating disorder for over a decade, it’s our founder’s mission to bring the fun and play back into eating. Our hope is that Granola Butter brings a little spark of joy to your day! *this flavor launched in collaboration with actress Jameela Jamil & I Weigh

Serving Size: 2 Tbsp

Serving Per Container: About 11

Amount :

Calories: 170
% Daily Value*
Total Fat 13g17%
Saturated Fat 5g25%
Trans Fat 0g
Cholesterol 0mg0%
Sodium 20mg1%
Total Carbohydrate 14g5%
Dietary Fiber 2g7%
Sugars 5g
Added Sugars 5g10%
Protein 2g
Vitamin D 0%
Calcium 2%
Iron 6%
Potassium 2%
* Percentage of Daily Values are based on a 2,000 calorie diet.

Ingredients:

gluten-free oats, maple syrup, olive oil, coconut oil*, chocolate chips (cane sugar, chocolate liquor, cocoa butter), cacao powder, contains 2% or less of rosemary extract, salt, natural flavors, mono & di-glycerides (emulsifier), potassium carbonate (salt).
Consistency: Creamy
State of Readiness: Ready to Eat
Package Quantity: 1
Net weight: 12 Ounces
TCIN: 88151479
UPC: 850023066282
Item Number (DPCI): 212-02-0208
Origin: Made in the USA or Imported
Grocery Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers. Any additional pictures are suggested servings only.
If the item details aren’t accurate or complete, we want to know about it.

Shipping details

Estimated ship dimensions: 2.8 inches length x 2.7 inches width x 3.8 inches height
Estimated ship weight: 0.8598 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest. If purchased online with SNAP EBT, this item must be returned within 90 days of the date it was shipped, delivered by a Shipt shopper, or made ready for pickup. This 90-day return window is required by SNAP.
See the return policy for complete information.

Q: Why did you change this?!?! It tastes horrible now and it used to taste SO GOOD!!!!

submitted by SN - 1 year ago

  • A: Yay!! So glad it’s back to the original!! Thank you!!

    submitted bySN - 4 months ago

  • A: We are back to our original olive oil formula you know and love!

    submitted byDaniel - 7 months ago

  • A: We hear you! We temporarily switched to sunflower oil, but we’re bringing olive oil back (currently producing it as we speak). We appreciate your feedback and can’t wait for you to try it! ❤️

    submitted byA - 1 year ago

Q: Why’s it gotta be so expensive for such a tiny portion?

submitted by AppleUser - 11 months ago

  • A: Hi! We pack our Brownie Granola Butter with premium, allergen-friendly ingredients in a nut-free facility — rich, fudgy flavor without cheap fillers.

    submitted byA - 7 months ago

  • A: We make everything from scratch with high quality ingredients. This is not your sugar/gluten filled spread - we use Gluten-Free Oats, Olive Oil, Maples Syrup and Coconut Oil.

    submitted byDaniel - 7 months ago

Q: What is "Natural Brownie Batter Type Flavor"?

submitted by BrbK - 3 years ago

  • A: The flavorings we use are combinations of natural essence and extractives obtained solely from plants and these essences/extracts together gives a complex brownie batter flavor.

    submitted byyessica - 3 years ago

  • A: it is an aromatic ingredient used in very small quantities to enhance the definitive flavro of our product

    submitted byKestra - 3 years ago

Q: It doesn't specify if refrigeration is needed after opening?

submitted by Love - 1 year ago

  • A: Hi! This is Ali, founder of Oat Haus. No need to refrigerate. Keep in your pantry - it's shelf stable! You CAN refrigerate if you want a thicker, fudge-like consistency (also delicious).

    submitted byA - 1 year ago

Q: Does the Oat Haus Brownie Batter Granola Butter need to be refrigerated after opening?

submitted by WDWME - 1 year ago

  • A: Hello, no need to refrigerate. Keep in your pantry - it's shelf stable! You CAN refrigerate if you want a thicker, fudge-like consistency (also delicious).

    submitted byA - 11 months ago

Q: How is this so good?

submitted by BeckyButter - 2 years ago

  • A: it's the "natural brownie batter type flavor," just like grandma used to use!

    submitted bydufferoo - 2 years ago
See all questions (5)

Additional product information and recommendations

Guests are saying

This oat-based brownie batter spread is a hit among guests, especially those with nut allergies. It offers a sweet, chocolatey flavor reminiscent of brownie batter, though its grainy texture is polarizing. Many guests enjoy it straight from the jar or paired with fruits and crackers. However, some find the texture off-putting and the price high for the quantity.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.5 out of 5 stars with 389 reviews
    quality: 4.68 out of 5
    taste: 4.64 out of 5
    value: 4.56 out of 5
    89% would recommend
    282 recommendations
    5 out of 5 stars
    Thumbs up graphic, would recommend
    23 March, 2026Verified purchase

    So good!!!

    We use this to make our kiddo’s sandwiches since we are a nut free household. It’s delicious and always a hit!
    AleciaS
    quality: 5 out of 5
    taste: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    19 March, 2026Verified purchase

    YUM!!

    Wow! This is very yummy and pairs perfect with Apples! I loved the texture, it was creamy but also has some crunch. This brand is a favorite in our house!!!
    Jen
    quality: 5 out of 5
    taste: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    3 March, 2026Verified purchase

    New fav snack

    this is SO good! i’m so glad these are finally in store. this flavor is phenomenal and i can’t wait to try the other flavors after finishing this one. We’ve made quite a dent in it and have only had it for a couple days.
    lnbeers
    quality: 5 out of 5
    taste: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    2 February, 2026Verified purchase

    MY FAVE!! IM HOOKED!!

    MY ABSOLUTE FAVE SWEET TREAT!! I HAVE LITERALLY SOLD IT OUT, the LAST 2 TIMES I WAS @ TARGET BECAUSE IT IS THE ONLY PLACE I CAN FIND IT LOCALLY & EVEN THEN, IT’s a 30 MINUTE DRIVE TO LITERALLY GO FOR JUST THIS!!! I EAT IT STRAIGHT WITH A SPOON, & HAVE NO SHAME IN IT!! I do have a question though… The first few times I bought this there were little chocolate chips in it and I feel like the last time or two it had zero so are we done with that or what? Please bring them back if you can that was so good in there it just made it even better.!!! Your number one fan!
    Chelsea
    quality: 5 out of 5
    taste: 5 out of 5
    value: 5 out of 5
    3 guests found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    12 January, 2026

    (no review title)

    Had high hopes for this item but it was awful. It reminded me of cocoa powder you use to bake, with some liquid and oats. Texture wasn't horrible but forsure did not taste anything near a brownie batter.
    Kristie
    quality: 3 out of 5
    taste: 1 out of 5
    value: 3 out of 5
    Did you find this review helpful?
    4 out of 5 stars
    Thumbs up graphic, would recommend
    19 December, 2025Verified purchase

    It does taste like brownie batter👈

    Not bad, need to try in different recipes though and figure out what goes great with it.
    T
    quality: 4 out of 5
    taste: 4 out of 5
    value: 4 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    8 October, 2025Verified purchase

    Delicious treat!

    Grabbed this on a whim looking for a somewhat healthier chocolate spread alternative. This truly tastes just like brownie batter. I eat it strictly with a spoon as a sweet treat when I need a pick me up, but I can see using it in a million ways like on ice cream, on any baked good, etc.
    Sel0712
    quality: 5 out of 5
    taste: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    10 September, 2025

    Picky eater approved

    My kids aren’t a big fan of oatmeal so I was hesitant to try this, they loved it.
    CrisSan27
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    2 September, 2025Verified purchase

    Delicious

    I'm so happy I found this! My boyfriend recently developed a peanut allergy and has been so sad because peanut butter was his favorite thing. This has been such a delicious alternative... The other flavors are super delicious as well!
    Gee
    quality: 5 out of 5
    taste: 5 out of 5
    value: 4 out of 5
    2 guests found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    22 August, 2025Verified purchase

    Yummy!

    Yum! I love the taste but I also love regular granola. My 6 year old wasn't a huge fan but I was!
    Smart3895
    quality: 5 out of 5
    taste: 5 out of 5
    value: 5 out of 5
    2 guests found this review helpful. Did you?
    2 out of 5 stars
    Thumbs down graphic, would not recommend
    17 August, 2025Verified purchase

    This was a miss

    So the consistently is basically liquid but somehow it’s a very gritty texture. The taste is very sweet and grainy. I’m stuck having to find ways to make this enjoyable but overall I would not recommend it if you have texture sensitivity and are looking for a Nutella alternative.
    Minnie
    quality: 3 out of 5
    taste: 2 out of 5
    value: 2 out of 5
    4 guests found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    31 July, 2025Verified purchase

    OMG Delicious

    Not sure why it’s gotten negative reviews because this is absolutely delicious and I love how a spoonful satifies my sweet tooth. It literally tastes like brownie batter and I will definitely buy again and looking forward to trying the other flavors.
    dberf
    quality: 5 out of 5
    taste: 5 out of 5
    value: 5 out of 5
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    21 July, 2025Verified purchase

    Pricey but worth it

    Despite the mixed reviews and steep price, I still went for it and I’m glad I did. Idk what y’all are talking about ts is so good. I bought it yesterday and I’ve just been eating it straight from the jar so much that it’s already halfway gone. Imo tastes just like brownie batter, super rich & chocolatey, and the grainy texture adds to it in a good way.
    Care
    quality: 5 out of 5
    taste: 5 out of 5
    value: 3 out of 5
    2 guests found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    21 July, 2025

    Horrid taste

    It’s not too late to take this garbage off the market
    Sully
    quality: 1 out of 5
    taste: 1 out of 5
    value: 1 out of 5
    2 guests found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    3 March, 2025Verified purchase

    Not great

    The consistency is gritty which I was expecting, but it removes all mosisture from your mouth making it feel like you are chewing on kinetic sand. The aftertaste is bitter and slightly chemical. Overall would not purchase again.
    Fele88
    quality: 3 out of 5
    taste: 1 out of 5
    value: 1 out of 5
    6 guests found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    12 February, 2025Verified purchase

    Good

    At first, I wasn't a fan,but after trying again, I gradually got to like it. And I have ordered 2 times before.
    Becca
    quality: 5 out of 5
    taste: 4 out of 5
    value: 5 out of 5
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    23 January, 2025Verified purchase

    Separation or mold?

    I have purchased this before & really like it, but in my last pickup order it is not just “separated” - see photo. Looks like mold or a fungus. I just opened this. Will not be repurchasing
    Emily
    quality: 1 out of 5
    taste: 5 out of 5
    value: 3 out of 5
    4 guests found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    23 January, 2025Verified purchase

    Delish

    Absolutely incredible. Tastes like licking the spoon after making a batch of brownies
    Meliz9
    quality: 5 out of 5
    taste: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    14 January, 2025Verified purchase

    Be warned...

    You’ll have a hard time not having another spoon full.
    Bella
    quality: 5 out of 5
    taste: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    2 January, 2025Verified purchase

    Delish!!

    Literally tastes like brownie batter. Many people dislike the grainy texture, but this makes it actually taste like real brownie batter. My two daughters equally love it!
    Targetqueen
    quality: 5 out of 5
    taste: 5 out of 5
    value: 5 out of 5
    1 guest found this review helpful. Did you?

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