$34.99 when purchased online
Target Online store #3991
About this item
Highlights
- 5 POWERFUL BENEFITS IN 1 SUPER SERUM: This hydrating eye serum improves firmness, puffiness, tired eyes, fine lines, and dark circles in order to instantly tackle top eye concerns.
- 5 SKINCARE INGREDIENTS: Infused with Vitamin C, Caffeine, Aloe Vera, Niacinamide, and Amino Peptide, this expertly crafted eye serum nourishes the delicate under-eye area.
- ANTI-AGING EYE CREAM: The power of Super Serum meets an under eye cream to deliver instant results. This eye serum smooths fine lines and wrinkles, offering a youthful, rejuvenated look.
- LIGHTWEIGHT, DAILY EYE SERUM: Apply this eye serum, suitable for all skin types and tones, every day and night around the eye area. Pair with Super Cream with Sunscreen in your morning routine for sun protection.
- POWERFUL EYE SKIN CARE: This eye serum hydrated better than the #1 Luxury Eye Product. It comes from The Makers of The Most Awarded Serum* Olay Super Serum *6 Year Review of Majoy Beauty Awards ending March 2025
Description
Awaken to the feeling of amazing eyes with Olay Super Eye Daily Serum, a powerful 5-in-1 eye serum that hydrates better than the #1 Luxury Eye Product. The power of Super Serum meets an under eye cream to deliver 5 skin care benefits in one simple daily eye serum: 1. Refreshes Look of Tired Eyes, 2. Instantly Brightens Dark Circles, 3. Instantly Cools and Reduces Puffiness, 4. Smooths Appearance of Fine Lines and Wrinkles, 5. Hydrates to Visibly Firm Skin. Infused with Vitamin C, Caffeine, Aloe Vera, Niacinamide, and Amino Peptide, this expertly crafted eye serum nourishes the delicate under-eye area.
For optimal results, apply this eye serum, suitable for all skin types and tones, every day and night around the eye area. It's all perfectly dosed in a beautiful glass pump bottle and has a silky-smooth application. Pair with Super Cream with Sunscreen in your morning routine for sun protection. Embrace refreshed and brightened eyes with this eye serum.
Today, people are overwhelmed by endless skincare choices, trends and routines. Olay is here to simplify your daily routine with the Super Series collection- designed to deliver multitasking benefits in each product.
For optimal results, apply this eye serum, suitable for all skin types and tones, every day and night around the eye area. It's all perfectly dosed in a beautiful glass pump bottle and has a silky-smooth application. Pair with Super Cream with Sunscreen in your morning routine for sun protection. Embrace refreshed and brightened eyes with this eye serum.
Today, people are overwhelmed by endless skincare choices, trends and routines. Olay is here to simplify your daily routine with the Super Series collection- designed to deliver multitasking benefits in each product.
Scent: Unscented
Health Facts: Contains Caffeine, Contains Vitamin C, Contains Peptides, Contains Niacinamide, Contains Vitamin B5
Product Form: Serum
Package Quantity: 1
Beauty Purpose: Brightening, Puffy Eye Reduction, Fine Line Reduction, Dark Circle Reduction, Firming
Recommended Skin Type: Normal, Dry, Mature, Combination, Oily
Net weight: .45 fl oz (US)
Features: Nongreasy, Lightweight
TCIN: 91366202
UPC: 075609211102
Item Number (DPCI): 037-12-5273
Origin: Made in the USA and Imported
Healthcare Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers.
Ingredients:
water, glycerin, niacinamide, zea mays (corn) starch, coco-caprylate/caprate, caprylic/capric triglyceride, dimethicone, panthenol*, palmitoyl pentapeptide-4**, caffeine, 3-0-ethyl ascorbic acid***, aloe barbadensis leaf juice powder, ethylhexylglycerin, hydroxyacetophenone, polyglycerin-6, dimethiconol, stearyl alcohol, cetyl alcohol, behenyl alcohol, disodium edta, sodium acrylate/sodium acryloyldimethyl taurate copolymer, cetearyl olivate, sorbitan olivate, polyglyceryl-6 laurate, c15-19 alkane, silica, phenoxyethanol, titanium dioxide, mica. * pro-vitamin b5, ** peptide, *** vitamin c.
Shipping details
Estimated ship dimensions: 1.22 inches length x 2.913 inches width x 3.898 inches height
Estimated ship weight: 0.17 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: Do you need to use eye moisturizer after the serum
submitted by OLay user - 7 months ago
A: Great question! Yes, according to the standard skincare layering, you should apply your eye moisturizer after your face serum. For real-time answers to all your beauty questions, use the “Chat with a Virtual Beauty Consultant” button on any beauty product page.
submitted byTarget Beauty Consulting - 7 months agoBrand expertA: While a moisturizer isn't needed, we do recommend using a moisturizer in your regimen as well for the best results but our Super Serum works great on its own!
submitted byOlay - 7 months agoBrand expert
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Related Categories
4.7 out of 5 stars with 812 reviews
effectiveness: 4.2 out of 5
quality: 4.11 out of 5
value: 3.7 out of 5
72% would recommend
11 recommendations
Terrible
1 out of 5 stars
Thumbs down graphic, would not recommend
Nana J - 24 days ago
Not effective. My eyes have never looked worse.
1 reply from Olay team - 23 days ago
Thank you for sharing your encounter with our Olay Super Eyes Daily Eye Serum. We're sorry to hear that the condition of your eyes seemed to have gotten worse. That's not the kind of news we expect to hear from our consumers and we understand how frustrating this may have been. Please know that we will be addressing this with our Health and Safety team and the rest of our Olay team. Safety is our highest priority and we have tested our products so we can be sure they are safe when used as directed. However we understand that some consumers have personal sensitivities and cannot handle certain ingredients or formulations. If you haven't done so already, we do recommend you discontinue from using the product. When you have the time, please give us a call at (800) 285-5170 or email us through our Contact Us Page so we can further assist you.
Eye changer
5 out of 5 stars
Thumbs up graphic, would recommend
Valpower - 1 month ago, Verified purchaser
I love this eye cream first time ever using an eye cream and I notice a change around my eyes well actually the customers at my work notice a change done if them would tell me wow I can see your eyes now wow this cream has brighten my eyes tone down my bags made my eyes look refreshed I’m very pleased with this product just gotta be consistent with it
Useless!
1 out of 5 stars
Thumbs down graphic, would not recommend
JR123 - 1 month ago, Verified purchaser
Out of all the eye creams/serums I've ever used, this was the least effective. My uder eyes have never been darker or puffer. After trying this for over a month, I was seeing a decline in my under eye appearance. The second I switched back to my previous eye cream, I saw the puffiness and darkness go away. I should have never switched and would not recommend this product.
1 reply from Olay team - 1 month ago
Thank you for getting in touch about our Olay Super Eyes Serum. We'd like to express how sorry we are in hearing that the condition under your eyes became worse. That's definitely not the kind of experience we expect or want for any of our consumers. We understand how frustrating this may have been for you and we want you to know that this is being handled with our Health and Safety team as well as the rest of our Olay team. Safety is our highest priority and we have made it our duty to test our products thoroughly, ensuring they are safe when used as directed. However we understand that some consumers may have personal sensitivities towards certain ingredients or formulations. If you have not done so, we do ask that you discontinue from using the product. When you have the time, please give us a call at (800) 285-5170 or email us through our Contact Us Page.
Do it
5 out of 5 stars
Thumbs up graphic, would recommend
Jess - 3 months ago, Verified purchaser
Works great. The bags under my eyes went away fast.
Definitely recommend
5 out of 5 stars
Thumbs up graphic, would recommend
lip stick - 3 months ago, Verified purchaser
This eye cream is amazing it is a little pricey but you see a difference after just 4 days
Satisfied customer
5 out of 5 stars
Thumbs up graphic, would recommend
B4real - 5 months ago, Verified purchaser
I realize that it's a bit pricey but I appreciate that it's smoothe when applying and not greasy. I have always been a fan of Oil of Olay products.
Not sure
4 out of 5 stars
Laura - 8 months ago, Verified purchaser
I like the way it feels on my face. I have only used it for a week now. Not much change. I am still going to keep use it.
Review
5 out of 5 stars
M__F__CxmH - 8 months ago
originally posted on PINCHme.com

[This review was collected as part of a promotion.] I love this cream and cute packaging i recommend it
Premium and effective
5 out of 5 stars
Eh_Mt_tNDx - 8 months ago
originally posted on PINCHme.com

[This review was collected as part of a promotion.] I really enjoyed this cream and would highly recommend to anyone looking to nourish their skin. It left the eye area soft and hydrated.
Lovely to add to your skincare routine
5 out of 5 stars
La_SS_PUmA - 8 months ago
originally posted on PINCHme.com

[This review was collected as part of a promotion.] I like the easy to use package & I like that a little goes a long way when using this in your skincare routine. It leaves your face feeling, smooth, refreshed, moisturized and soft. It also has a nice scent that isn't overwhelming.
Olay has products for every era.
5 out of 5 stars
Ve_Sw_KlAe - 8 months ago
originally posted on PINCHme.com

[This review was collected as part of a promotion.] I’m currently in a phase where I need to moisturize and also need help keep my skin barrier and retain skin elasticity. I am pleased with the ease of applying a specific serum just for my eyes. They appreciate the moisture.
Not for my eyes
3 out of 5 stars
Thumbs down graphic, would not recommend
ItsmeZ - 8 months ago, Verified purchaser
Not sure if it works or not. I don't like the sparkle on my eyes. My eyes are too sensitive to have glitter near my eyes. I used it once and packed up to return.
1 reply from Olay team - 8 months ago
Thank you for reaching out about our Olay Super Eyes Daily Eye Serum. It's upsetting to hear that you weren't satisfied with the product and it's ingredients. When we are designing our products, we do extensive research and consumer testing, so we can create features we think you will love. Of course we understand that everyone has their own preferences and that's why we're glad you got in touch. All of our consumer feedback is taken into account when making changes or designing new products so rest assured that we are sharing this with the appropriate people on our team. Please give us a call at (800) 285-5170 or email us through our Contact Us Page so we can further assist you.
Don't skip this
5 out of 5 stars
Ar_V__UXSe - 8 months ago
originally posted on PINCHme.com

[This review was collected as part of a promotion.] I honestly helps soooo much!! I noticed results in less than a week! I never thought I would love an eye serum but I do and it's this one!
Effective
3 out of 5 stars
My_Ra_N6BN - 9 months ago
originally posted on PINCHme.com

[This review was collected as part of a promotion.] I really saw a huge difference using this product for my eye problems
Made a difference!
5 out of 5 stars
By_Ws_I6ZS - 9 months ago
originally posted on PINCHme.com

[This review was collected as part of a promotion.] I don't sleep well so I often have dark circles under my eyes. This serum brightened the circles and made me look more awake! It also works well with makeup and didn't interfere with my concealer.
Amazing formula
5 out of 5 stars
La_C__LaLn - 9 months ago
originally posted on PINCHme.com

[This review was collected as part of a promotion.] I am using this eye cream algo with the Olay súper serum and I love the results, it’s a great formula
In Love!
4 out of 5 stars
Ge_Ms_ORAS - 9 months ago
originally posted on PINCHme.com

[This review was collected as part of a promotion.] I’ve been loving the Olay Super Eyes Day Serum! The caffeine gives a refreshing boost, perfect for tired eyes, and the hint of glitter adds a subtle glow that brightens your whole look. It works beautifully under makeup, creating a smooth base that made my concealer look flawless. I noticed a big difference in how awake and radiant my eyes looked throughout the day. If you’re looking for an easy upgrade to your morning routine, this serum is a must-try!
Bringing my eyes back to life
5 out of 5 stars
Aa_Sd_KjMa - 9 months ago
originally posted on PINCHme.com

[This review was collected as part of a promotion.] I been a hard working mama that has slowly neglected myself. Kids are getting older so I need to get mama back. My eyes looked tired and just sad. This serum feels like silk going on. After a few weeks of use I noticed the life coming back. My husband even noticed without knowing what change he was really seeing. I don’t do any medical procedure so this has been a great way to achieve what I’m looking for without invasive procedures.
So good
5 out of 5 stars
My_Mt_O1Hq - 9 months ago
originally posted on PINCHme.com

[This review was collected as part of a promotion.] I got the product for free through a free trail and loved it. Thankyou so much it was so good I went out and bought one. Me and my mom love this.
Free sample
5 out of 5 stars
Sh_Pn_TVI5 - 9 months ago
originally posted on PINCHme.com

[This review was collected as part of a promotion.] I got this as a free sample. I tried it and loved it. I have use the whole bottle and have bought more since getting the free sample. It worked really well for me. I will keep buying this product.