Target New ArrivalsGift Ideas for DadClothing, Shoes & AccessoriesHome & DecorKitchen & DiningOutdoor Living & GardenGroceryHousehold EssentialsBabyBeautyPersonal CareSports & OutdoorsHealthWellnessLuggageSchool & Office SuppliesToysElectronicsVideo GamesMovies, Music & BooksParty SuppliesGift IdeasGift CardsPetsUlta Beauty at TargetShop by CommunityTarget OpticalDealsClearanceNew ArrivalsGift Ideas for DadBack to SchoolCollegeTop DealsTarget Circle DealsWeekly AdShop Order PickupShop Same Day DeliveryRegistryRedCardTarget CircleFind Stores
Olay Super Eye Serum Cream Day with Vitamin C - 0.45 fl oz: For Normal, Oily, Combination, Mature, Dry Skin Types - 2 of 4Olay Super Eye Serum Cream Day with Vitamin C - 0.45 fl oz: For Normal, Oily, Combination, Mature, Dry Skin Types - 3 of 4Olay Super Eye Serum Cream Day with Vitamin C - 0.45 fl oz: For Normal, Oily, Combination, Mature, Dry Skin Types - 4 of 4
Olay Super Eye Serum Cream Day with Vitamin C - 0.45 fl oz: For Normal, Oily, Combination, Mature, Dry Skin Types - 1 of 4

Olay Super Eye Serum Cream Day with Vitamin C - 0.45 fl oz: For Normal, Oily, Combination, Mature, Dry Skin Types

In Stock

Eligible for registries and wish lists

Save 5% every day

With Target Circle™ Card

At a glance

About this item

Highlights

  • 5 POWERFUL BENEFITS IN 1 SUPER SERUM: This hydrating eye serum improves firmness, puffiness, tired eyes, fine lines, and dark circles in order to instantly tackle top eye concerns.
  • 5 SKINCARE INGREDIENTS: Infused with Vitamin C, Caffeine, Aloe Vera, Niacinamide, and Amino Peptide, this expertly crafted eye serum nourishes the delicate under-eye area.
  • ANTI-AGING EYE CREAM: The power of Super Serum meets an under eye cream to deliver instant results. This eye serum smooths fine lines and wrinkles, offering a youthful, rejuvenated look.
  • LIGHTWEIGHT, DAILY EYE SERUM: Apply this eye serum, suitable for all skin types and tones, every day and night around the eye area. Pair with Super Cream with Sunscreen in your morning routine for sun protection.
  • POWERFUL EYE SKIN CARE: This eye serum hydrated better than the #1 Luxury Eye Product. It comes from The Makers of The Most Awarded Serum* Olay Super Serum *6 Year Review of Majoy Beauty Awards ending March 2025

Description

Awaken to the feeling of amazing eyes with Olay Super Eye Daily Serum, a powerful 5-in-1 eye serum that hydrates better than the #1 Luxury Eye Product. The power of Super Serum meets an under eye cream to deliver 5 skin care benefits in one simple daily eye serum: 1. Refreshes Look of Tired Eyes, 2. Instantly Brightens Dark Circles, 3. Instantly Cools and Reduces Puffiness, 4. Smooths Appearance of Fine Lines and Wrinkles, 5. Hydrates to Visibly Firm Skin. Infused with Vitamin C, Caffeine, Aloe Vera, Niacinamide, and Amino Peptide, this expertly crafted eye serum nourishes the delicate under-eye area.
For optimal results, apply this eye serum, suitable for all skin types and tones, every day and night around the eye area. It's all perfectly dosed in a beautiful glass pump bottle and has a silky-smooth application. Pair with Super Cream with Sunscreen in your morning routine for sun protection. Embrace refreshed and brightened eyes with this eye serum.

Today, people are overwhelmed by endless skincare choices, trends and routines. Olay is here to simplify your daily routine with the Super Series collection- designed to deliver multitasking benefits in each product.
Scent: Unscented
Health Facts: Contains Caffeine, Contains Vitamin C, Contains Peptides, Contains Niacinamide, Contains Vitamin B5
Product Form: Serum
Package Quantity: 1
Beauty Purpose: Brightening, Puffy Eye Reduction, Fine Line Reduction, Dark Circle Reduction, Firming
Recommended Skin Type: Normal, Dry, Mature, Combination, Oily
Net weight: .45 fl oz (US)
Features: Nongreasy, Lightweight
TCIN: 91366202
UPC: 075609211102
Item Number (DPCI): 037-12-5273
Origin: Made in the USA and Imported
Healthcare Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers.
If the item details aren’t accurate or complete, we want to know about it.

Ingredients:

water, glycerin, niacinamide, zea mays (corn) starch, coco-caprylate/caprate, caprylic/capric triglyceride, dimethicone, panthenol*, palmitoyl pentapeptide-4**, caffeine, 3-0-ethyl ascorbic acid***, aloe barbadensis leaf juice powder, ethylhexylglycerin, hydroxyacetophenone, polyglycerin-6, dimethiconol, stearyl alcohol, cetyl alcohol, behenyl alcohol, disodium edta, sodium acrylate/sodium acryloyldimethyl taurate copolymer, cetearyl olivate, sorbitan olivate, polyglyceryl-6 laurate, c15-19 alkane, silica, phenoxyethanol, titanium dioxide, mica, *pro-vitamin b5, **peptide, ***vitamin c

Allergens & Warnings:

CAUTION: AVOID CONTACT WITH EYES. IF CONTACT OCCURS, RINSE EYES WITH WATER.

Shipping details

Estimated ship dimensions: 1.34 inches length x 2.91 inches width x 4.03 inches height
Estimated ship weight: 0.15 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.

Q: Does this product leave a white film or anything like that when it dryes

submitted by Sheree - 6 months ago

  • A: It does not at all for me, and I have been using it every day since I got it. Can't tell at all!

    submitted byLilAznGirl - 6 months ago

  • A: No, it should not leave any kind of white cast. Use morning and night. Gently massage in an upward circular motion for 30 seconds around the eye area -- under eyes, outer corners, eyelids -- and work in until thoroughly absorbed. Always apply SPF at the end of your skincare routine.

    submitted byOlay - 5 months ago
    Brand expert

Q: Do you need to use eye moisturizer after the serum

submitted by OLay user - 1 year ago

  • A: While a moisturizer isn't needed, we do recommend using a moisturizer in your regimen as well for the best results but our Super Serum works great on its own!

    submitted byOlay - 1 year ago
    Brand expert

  • A: Great question! Yes, according to the standard skincare layering, you should apply your eye moisturizer after your face serum. For real-time answers to all your beauty questions, use the “Chat with a Virtual Beauty Consultant” button on any beauty product page.

    submitted byTarget Beauty Consulting - 1 year ago
    Brand expert

Q: Is this product vegan?

submitted by Shirley - 24 days ago

  • A: We do not use any ingredients that were derived from animals in our current products. This includes fish/shellfish.

    submitted byOlay - 19 days ago
    Brand expert

Q: Does it really help reduce eye bags?

submitted by Jojo - 3 months ago

  • A: Our Olay Super Eyes Daily Eye Serum provides the power of 5 eye serum benefits in one. This Daily Eye Serum refreshes the look of tired eyes, instantly brightens dark circles, instantly cools & reduces puffiness, smooths appearance of fine lines & wrinkles, and hydrates to visibly firm skin. We do recommend cleansing and moisturizing morning and night for best results.

    submitted byOlay - 2 months ago
    Brand expert

Q: Does this eye cream help with hollowness of the eyes for ages 40 plus ?

submitted by Maddie - 3 months ago

  • A: The Olay Super Eye Day Serum visibly improves: firmness, puffiness, tired eyes, fine lines, and dark circles.

    submitted byOlay - 2 months ago
    Brand expert

Q: Is this eye serum suitable for all skin types?

submitted by AI Shopping Assistant - 3 months ago

  • A: Yes, it is suitable for normal, dry, mature, combination, and oily skin types.

    submitted byAI Shopping Assistant - 3 months ago
    Ai generated

Q: Does this product have a scent?

submitted by AI Shopping Assistant - 3 months ago

  • A: No, the eye serum is unscented, making it suitable for sensitive skin.

    submitted byAI Shopping Assistant - 3 months ago
    Ai generated

Q: What are the benefits of using this eye serum?

submitted by AI Shopping Assistant - 3 months ago

  • A: This eye serum addresses tired eyes, dark circles, puffiness, fine lines, and provides hydration for firmer skin.

    submitted byAI Shopping Assistant - 3 months ago
    Ai generated

Q: How should this eye serum be applied?

submitted by AI Shopping Assistant - 3 months ago

  • A: Apply the serum daily and nightly around the eye area for optimal results.

    submitted byAI Shopping Assistant - 3 months ago
    Ai generated

Q: What key ingredients are in this eye serum?

submitted by AI Shopping Assistant - 3 months ago

  • A: The serum contains Vitamin C, Caffeine, Aloe Vera, Niacinamide, and Amino Peptide for effective nourishment.

    submitted byAI Shopping Assistant - 3 months ago
    Ai generated
See all questions (11)

Additional product information and recommendations

Discover more options

Frequently bought together

Guests also viewed

4.6 out of 5 stars with 833 reviews
effectiveness: 3.8 out of 5
quality: 3.64 out of 5
value: 3.4 out of 5
62% would recommend
16 recommendations
1 out of 5 stars
Thumbs down graphic, would not recommend
3 May, 2026Verified purchase

Not a good product at all

Very disappointed for this to be an Olay product. No matter how little you apply or how well it’s absorbed it makes fine lines look worse. Not to mention it apparently has a concealer in it which does not work for those of us that do not wear makeup. It leaves a sparkly dried makeup appearance. Very disappointing and a waste of money.
1 reply from Olay team - 10 days ago
Thank you for reaching out and sharing your experience with our Olay Super Eyes Daily Eye Serum. We are so sorry about your experience with our Olay Super Eyes Daily Eye Serum. We understand how upsetting something like this can be. Please know, safety is our top priority and all our products are thoroughly evaluated to be safe when used as directed. We recommend discontinuing use of the product. Because we want to ensure your comments get the attention they deserve, we’d like to collect some additional information. We will also be sharing the details you provide with both my Safety Team and the rest of my Olay Team. Please give us a call at (800) 285-5170.
Kristina
effectiveness: 1 out of 5
quality: 1 out of 5
value: 1 out of 5
1 guest found this review helpful. Did you?
1 out of 5 stars
Thumbs down graphic, would not recommend
14 April, 2026Verified purchase

(no review title)

Hydrating but has GLITTER. Why would you add glitter to something to treat under eye circles?
1 reply from Olay team - 1 month ago
Thank you for getting in touch about our Olay Super EYES Daily Eye Serum. We're glad that the product was hydrating. However, we would like to apologize for any confusion regarding the product containing glitter. The ingredient that gives the serum its iridescent look is sustainably sourced mica. Mica is a group of minerals that provides a beautiful crystal-like appearance in the product. We would like to share more with you. When you have the time, please give us a call at (800) 285-5170 or email us through our Contact Us Page.
New Mommy
effectiveness: 2 out of 5
quality: 2 out of 5
value: 2 out of 5
1 guest found this review helpful. Did you?
3 out of 5 stars
20 March, 2026Verified purchase

(no review title)

Haven't use it long enough to tell a difference
Shar
Did you find this review helpful?
2 out of 5 stars
Thumbs down graphic, would not recommend
7 March, 2026Verified purchase

Why is it shimmery?!

The texture of. this eye serum is nice and I think I would really like it except for the fact that it's SHIMMERY. Why would they put tiny sparkles in an eye serum? They were all over my face after using this and it's made me really not want to use it again. Two stars because of the way it felt before I noticed the shimmer.
1 reply from Olay team - 2 months ago
Thank you for your feedback on Olay Super Eye Day Serum. We are happy to hear you like the texture of the product. However, we are sorry to hear about your overall dissatisfaction with your recent purchase. This is not the experience we want you to have and we appreciate your bringing it to our attention. We’d like you to know when we design our products, we do extensive research and consumer testing to create features that we think you will love. We know that preferences can vary from person to person, though, so we really appreciate your taking the time to reach out. We always take consumer feedback into account when making changes or designing future products, so we’ll be sure to share your comments on this with the rest of our team. Please feel free to call us at (800) 285-5170 or email us through our Contact Us page for further assistance.
EEM
effectiveness: 2 out of 5
quality: 1 out of 5
value: 1 out of 5
5 guests found this review helpful. Did you?
5 out of 5 stars
Thumbs up graphic, would recommend
8 February, 2026Verified purchase

eye cream

absorbs quickly. not heavy.
G
effectiveness: 5 out of 5
quality: 5 out of 5
value: 5 out of 5
1 guest found this review helpful. Did you?
5 out of 5 stars
5 December, 2025Verified purchase

(no review title)

First couple times uses, smells fresh and feels great! Excited to see results over time
llmiller
4 guests found this review helpful. Did you?
5 out of 5 stars
Thumbs up graphic, would recommend
20 November, 2025Verified purchase

(no review title)

wonderful product
Carol
effectiveness: 5 out of 5
quality: 5 out of 5
value: 5 out of 5
1 guest found this review helpful. Did you?
1 out of 5 stars
Thumbs down graphic, would not recommend
28 August, 2025

Terrible

Not effective. My eyes have never looked worse.
1 reply from Olay team - 9 months ago
Thank you for sharing your encounter with our Olay Super Eyes Daily Eye Serum. We're sorry to hear that the condition of your eyes seemed to have gotten worse. That's not the kind of news we expect to hear from our consumers and we understand how frustrating this may have been. Please know that we will be addressing this with our Health and Safety team and the rest of our Olay team. Safety is our highest priority and we have tested our products so we can be sure they are safe when used as directed. However we understand that some consumers have personal sensitivities and cannot handle certain ingredients or formulations. If you haven't done so already, we do recommend you discontinue from using the product. When you have the time, please give us a call at (800) 285-5170 or email us through our Contact Us Page so we can further assist you.
Nana J
effectiveness: 1 out of 5
quality: 1 out of 5
value: 1 out of 5
7 guests found this review helpful. Did you?
5 out of 5 stars
Thumbs up graphic, would recommend
16 August, 2025Verified purchase

Eye changer

I love this eye cream first time ever using an eye cream and I notice a change around my eyes well actually the customers at my work notice a change done if them would tell me wow I can see your eyes now wow this cream has brighten my eyes tone down my bags made my eyes look refreshed I’m very pleased with this product just gotta be consistent with it
Valpower
effectiveness: 5 out of 5
quality: 5 out of 5
value: 5 out of 5
10 guests found this review helpful. Did you?
1 out of 5 stars
Thumbs down graphic, would not recommend
11 August, 2025Verified purchase

Useless!

Out of all the eye creams/serums I've ever used, this was the least effective. My uder eyes have never been darker or puffer. After trying this for over a month, I was seeing a decline in my under eye appearance. The second I switched back to my previous eye cream, I saw the puffiness and darkness go away. I should have never switched and would not recommend this product.
1 reply from Olay team - 9 months ago
Thank you for getting in touch about our Olay Super Eyes Serum. We'd like to express how sorry we are in hearing that the condition under your eyes became worse. That's definitely not the kind of experience we expect or want for any of our consumers. We understand how frustrating this may have been for you and we want you to know that this is being handled with our Health and Safety team as well as the rest of our Olay team. Safety is our highest priority and we have made it our duty to test our products thoroughly, ensuring they are safe when used as directed. However we understand that some consumers may have personal sensitivities towards certain ingredients or formulations. If you have not done so, we do ask that you discontinue from using the product. When you have the time, please give us a call at (800) 285-5170 or email us through our Contact Us Page.
JR123
effectiveness: 1 out of 5
quality: 1 out of 5
value: 1 out of 5
10 guests found this review helpful. Did you?
5 out of 5 stars
Thumbs up graphic, would recommend
22 June, 2025Verified purchase

Do it

Works great. The bags under my eyes went away fast.
Jess
effectiveness: 5 out of 5
quality: 5 out of 5
value: 3 out of 5
5 guests found this review helpful. Did you?
5 out of 5 stars
Thumbs up graphic, would recommend
16 June, 2025Verified purchase

Definitely recommend

This eye cream is amazing it is a little pricey but you see a difference after just 4 days
lip stick
effectiveness: 5 out of 5
quality: 5 out of 5
value: 5 out of 5
4 guests found this review helpful. Did you?
5 out of 5 stars
Thumbs up graphic, would recommend
12 April, 2025Verified purchase

Satisfied customer

I realize that it's a bit pricey but I appreciate that it's smoothe when applying and not greasy. I have always been a fan of Oil of Olay products.
B4real
effectiveness: 5 out of 5
quality: 5 out of 5
value: 3 out of 5
4 guests found this review helpful. Did you?
4 out of 5 stars
26 January, 2025Verified purchase

Not sure

I like the way it feels on my face. I have only used it for a week now. Not much change. I am still going to keep use it.
Laura
6 guests found this review helpful. Did you?
5 out of 5 stars
18 January, 2025
originally posted on PINCHme.com
Image

Review

[This review was collected as part of a promotion.] I love this cream and cute packaging i recommend it
M__F__CxmH
Did you find this review helpful?
5 out of 5 stars
15 January, 2025
originally posted on PINCHme.com
Image

Premium and effective

[This review was collected as part of a promotion.] I really enjoyed this cream and would highly recommend to anyone looking to nourish their skin. It left the eye area soft and hydrated.
Eh_Mt_tNDx
4 guests found this review helpful. Did you?
5 out of 5 stars
14 January, 2025
originally posted on PINCHme.com
Image

Lovely to add to your skincare routine

[This review was collected as part of a promotion.] I like the easy to use package & I like that a little goes a long way when using this in your skincare routine. It leaves your face feeling, smooth, refreshed, moisturized and soft. It also has a nice scent that isn't overwhelming.
La_SS_PUmA
3 guests found this review helpful. Did you?
5 out of 5 stars
14 January, 2025
originally posted on PINCHme.com
Image

Olay has products for every era.

[This review was collected as part of a promotion.] I’m currently in a phase where I need to moisturize and also need help keep my skin barrier and retain skin elasticity. I am pleased with the ease of applying a specific serum just for my eyes. They appreciate the moisture.
Ve_Sw_KlAe
4 guests found this review helpful. Did you?
3 out of 5 stars
Thumbs down graphic, would not recommend
13 January, 2025Verified purchase

Not for my eyes

Not sure if it works or not. I don't like the sparkle on my eyes. My eyes are too sensitive to have glitter near my eyes. I used it once and packed up to return.
1 reply from Olay team - 1 year ago
Thank you for reaching out about our Olay Super Eyes Daily Eye Serum. It's upsetting to hear that you weren't satisfied with the product and it's ingredients. When we are designing our products, we do extensive research and consumer testing, so we can create features we think you will love. Of course we understand that everyone has their own preferences and that's why we're glad you got in touch. All of our consumer feedback is taken into account when making changes or designing new products so rest assured that we are sharing this with the appropriate people on our team. Please give us a call at (800) 285-5170 or email us through our Contact Us Page so we can further assist you.
ItsmeZ
12 guests found this review helpful. Did you?
5 out of 5 stars
11 January, 2025
originally posted on PINCHme.com
Image

Don't skip this

[This review was collected as part of a promotion.] I honestly helps soooo much!! I noticed results in less than a week! I never thought I would love an eye serum but I do and it's this one!
Ar_V__UXSe
7 guests found this review helpful. Did you?

Get top deals, latest trends, and more.

Privacy policy