IT Cosmetics CC Cream - Fair Light - 0.4oz - Ulta Beauty: SPF 50, Full Coverage, Anti-Aging

Although I love the coverage of this product. I have stopped buying it because the product itself is not labeled with the color shade name. When trying it on at a store I can’t tell what color I’m sampling so I have no idea what color I’m using before buying.

Smoothing, great flawless coverage that lasts for hours

[This review was collected as part of a promotion.] I have a Port Wine Stain (PWS) birthmark on my face. This product provides good coverage and is easy to apply. In addition, it has 50+ SPF sunscreen which is highly suggested for those with a pws birthmark.

I have been wearing it Cosmetics for years. I am 79 years old, and attribute the many compliments on my complexion to your product. The cc coverage provides the greatest number of shade choices and once it has been applied I don't have to think about it or do anything to it for at least 20 hours. It feels like it never gets cakey or settle in small creases. I absolutely love the product and recommend it whenever I have an opportunity.

[This review was collected as part of a promotion.] Makes my Skin flawless. I love this makeup so much

Great product. Easy to use. Works great on oily/combo skin. Highly recommend.

Felt heavy and sticky on my skin. Accentuated my wrinkles with a vengeance.

I’ve been using CC+ Cream with SPF 50+ for years, and it has truly been a game changer for my skin. And yes—it's a CC cream, not a foundation… which is exactly why I love it even more. At almost 49, I have very minimal wrinkles, and I genuinely believe consistent use of this product has played a big role. It gives beautiful full coverage while still feeling lightweight and natural—more like skincare than makeup. It evens out my skin tone, brightens my complexion, and never settles into fine lines. The SPF 50+ is a huge bonus—I know I’m protecting and hydrating my skin every single day while looking polished. This isn’t just coverage—it’s confidence in a tube. If you want something that enhances your skin instead of masking it, this is it.

This is my third tube of IT cc cream. I love the full coverage without being at all heavy, My skin has a nice glow (not matte) and it has sunscreen!

[This review was collected as part of a promotion.] I’m 51 and I love this foundation it is long lasting and great coverage

[This review was collected as part of a promotion.] Aware this product to work every day it stays put and even looks good under the horrible lighting

Excellent coverage. Feels like I'm wearing nothing.

[This review was collected as part of a promotion.] I’ve been using this product for awhile and I’m always pleased it provides full coverage without clogging pours and gives me a flawless finish.

[This review was collected as part of a promotion.] I have use this foundation for over 6 years now love the full coverage!! Definitely recommend you try it out!!

Good coverage and feels good on my skin. Better than others I have tried.

I have been using this foundation for several years and won’t use any other; the difference in my last purchase is that I went a shade lighter. I still love the Neutral Medium but as I am getting older (70 this June!) I thought a slightly closer shade to my skin tone would be preferable. I am happy with both and will probably use the darker shade as I tan in the summer months and the lighter version come fall/winter. I had emailed asking which would be the next lighter shade and found your response helpful and accurate. The coverage is perfect and I spend considerable time at the shore so feel confident in the sun protection. I also tend toward dry skin and this foundation feels hydrating and supple.

[This review was collected as part of a promotion.] Excellent coverage. You just need a little. It goes a long way

Former long-time Clinique user. I have not found anything comparable since switching.

[This review was collected as part of a promotion.] I love this CC Cream for my aging skin. I always get complements on my dewy, healthy-looking skin.

[This review was collected as part of a promotion.] I love this foundation for many reasons. The coverage is perfect and not cakey at all. I am 51, and I find that it doesn't accentuate my wrinkles, etc. It's light enough not to be too much, but covers the blemishes, etc. The best part is that it has SPF 50. One tube lasts forever.