$34.99 when purchased online
Target Online store #3991
About this item
Highlights
- Soothing Real Human Voice: Baby Shusher emits a rhythmic "Shhh" sound that effectively soothes babies by mimicking the comforting environment of the womb.
- Breaks Crying Spells: The rhythmic "Shhh" sound helps interrupt crying, calming fussy babies faster than white noise alone.
- Customizable Timer: Choose between 15- or 30-minute sessions to suit your baby's soothing needs with a simple twist of the top dial.
- Wireless & Portable Design: Compact and cordless, the Baby Shusher can be used at home or on the go.
- Ready to Use: Includes 2 AA Duracell® batteries, so it's ready to work right out of the box.
- Convenient Wrist Strap: Features a handy strap for easy carrying or tethering to strollers, car seats, cribs, or diaper bags.
- Simple Operation: Intuitive controls with separate dials for volume adjustment and timer selection.
- Safe Materials: Made from BPA-free and Phthalate-free materials, ensuring the safety for little ones.
- Durable Build: Designed to withstand daily use, making it a dependable part of your baby gear.
- Perfect for On-the-Go Parents: Lightweight and travel-friendly, it's ideal for use anywhere your baby needs soothing.
- Includes a One Year Manufacturer Warranty
Description
Soothe your fussy baby with the Baby Shusher, the sound machine designed to lull your little one to sleep using the calming power of a real human voice. The rhythmic "Shhh" sound mimics the comforting noises of the womb, providing an effective alternative to standard white noise. Perfect for breaking crying spells, the Baby Shusher creates a soothing environment that helps babies relax and drift off to sleep. Perfect for sleep training your little one.
This wireless and portable device features an intuitive design with a timer that can be set for 15 or 30 minutes and avoids infant dependency on the noise long term allowing your little one to adjust to the natural sounds of your home. Ready to use right out of the box, it comes with 2 AA Duracell® batteries and includes a convenient wrist strap for easy attachment to car seats, strollers, cribs or diaper bags. Compact and lightweight, the Baby Shusher is a must-have for every nursery and an essential addition to any baby registry.
This wireless and portable device features an intuitive design with a timer that can be set for 15 or 30 minutes and avoids infant dependency on the noise long term allowing your little one to adjust to the natural sounds of your home. Ready to use right out of the box, it comes with 2 AA Duracell® batteries and includes a convenient wrist strap for easy attachment to car seats, strollers, cribs or diaper bags. Compact and lightweight, the Baby Shusher is a must-have for every nursery and an essential addition to any baby registry.
Dimensions (Overall): 3.5 Inches (L), 6.25 Inches (H) x 3.5 Inches (W)
Weight: .4 Pounds
Therapy Style: Sound
Sounds Generated: Proprietary Sound(s)
Material: Plastic
Features: Timer, Masks Noise, Integrated Speakers, Volume Control, Portable
Power Source: Battery
Battery: 2 AA Alkaline, Required, Included
Care & Cleaning: Spot or Wipe Clean
Warranty: 1 Year Limited Warranty. To obtain a copy of the manufacturer's or supplier's warranty for this item prior to purchasing the item, please call Target Guest Services at 1-800-591-3869
TCIN: 52036720
UPC: 617529489515
Item Number (DPCI): 030-04-4661
Origin: Imported
Healthcare Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers.
If the item details above aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 6.5354 inches length x 4.0945 inches width x 3.2283 inches height
Estimated ship weight: 0.86 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: Does this have a clip so it can be attached to a stroller?
submitted by BrookeJ - 8 years ago
A: It has a removable wrist strap. This can easily be fixed to a stroller.
submitted byBritChickTX - 6 years agoA: comes with a wrist lanyard.
submitted byMommyL - 7 years ago
Q: How big is the sleep soother?
submitted by Precops - 3 years ago
A: Dear Customer, The product dimensions is 2.32 x 2.32 x 5 inches, 0.5lb And the package size is 3.75 x 4.5 x 7 inches, 0.85 lb(item included) Thank you -
submitted byThe Shusher Co Service - 3 years ago
Q: So is the sound white noise or a human shhhh?
submitted by Hunky Duck - 5 years ago
A: Hello, Thank you so much for your question. The Baby Shusher uses a real human shush.
submitted byBaby Shusher - 4 years agoBrand expert
Q: Is it rechargeable or works only with batteries ?
submitted by Payam - 6 years ago
A: Hello, Thank you for your question. The Baby Shusher works on 2AA batteries.
submitted byBaby Shusher - 4 years agoBrand expert
This product is featured in a recent Target Finds story
Over the Rainbow Nursery Room Collection - Cloud Island™
About the collection
Add magical fun to your baby's space with the pieces from the Over the Rainbow Nursery Room Collection from cloud island™. This nursery room collection features a lamp for lighting up the space, toys for their entertainment, crib sheets, wall art and much more to help you create an amazing and beautiful nursery. The storage basket helps you stash away their toys and other essentials, while the sleep soother uses a real human voice to lull your baby to sleep. Add the pieces to their existing nursery, create a new one for your newborn, or give a perfect gift for a baby shower.
cloud island™: Designed with love. Made without compromise.
cloud island™: Designed with love. Made without compromise.
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Guests are saying
The Baby Shusher is a popular tool among parents for soothing babies to sleep with its unique shushing sound. Many guests appreciate its effectiveness in calming fussy infants, especially during car rides or while traveling. However, concerns about its durability and design have been raised, with several guests noting that it can break easily or has a limited timer. Despite these issues, many guests find it to be a valuable addition to their parenting toolkit.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.0 out of 5 stars with 398 reviews
design: 3.76 out of 5
quality: 3.76 out of 5
safety: 4.42 out of 5
73% would recommend
186 recommendations
Works Well
5 out of 5 stars
Thumbs up graphic, would recommend
Ma39 - 4 days ago
This Baby Shusher is pretty cool. I was skeptical that it would work but it actually did for our baby. It's a good portable size and I like that it has a strap to keep it in place. My baby likes the sound and falls asleep to it. You can set it on a timer to turn off after 15 or 30 minutes once baby has fallen asleep.
Lifesaver!!
5 out of 5 stars
Thumbs up graphic, would recommend
Keylee - 5 days ago, Verified purchaser
Our little one loves and cannot sleep without the Baby Shusher. We also bought the more expensive Hatch portable sound machine and end up reaching for the Baby Shusher more! Easy to use and very portable, and battery life is amazing!
Great soother
5 out of 5 stars
Thumbs up graphic, would recommend
Spunky1465 - 6 days ago
Amazing device for parents to use. This definitely helps soothe fussy and cranky babies. Its a life savor for me to help my baby get to sleep. It even comes with the batteries needed when you open the box. Best invention. I highly recommend. Great quality. Small and compact design. Very convenient and portable.
Baby must like one sound
4 out of 5 stars
Thumbs up graphic, would recommend
MrsS - 6 days ago
I liked the small size and adjustable sound on this item. I did not realize that it would sound like an actual person saying “Shhh!” on a loop. It is a nice item but very specific - your child has to like that sound.
Really not a silly tool for a new mom!
5 out of 5 stars
Thumbs up graphic, would recommend
Kim - 8 days ago
Such a simple and handy gadget for early motherhood! I admit I thought it was such a silly idea, I never got it with my first. But with a second baby now in our house it’s such a great tool in the toolkit on the sleepless nights! The way my lips would be numb from shushing- never again.
A great concept but a little bit creepy in execution, nice compact size
4 out of 5 stars
Thumbs up graphic, would recommend
Dhxmusic - 11 days ago
I like some of the settings that are available on this device but the actual human sound of the shushing and the frequent repetition of the shushing itself is a little bit on the creepy side even if my baby finds it comforting or soothing I find it a little bit unnatural and way too persistent to be something I want to use all the time but this is something I think I'll use for traveling situations when we go to our grandparents house or when we're on vacation because I think it would be helpful then to create a softer environment but I would have monitor and only use it a little bit.
A must buy product
5 out of 5 stars
Thumbs up graphic, would recommend
Tnmom520 - 12 days ago
Every mom needs this. It creates a nice shushing noise for a baby. I toss this in my diaper bag and you can use anywhere. The best part is it’s easily turned on with one hand, because we all know our hands are constantly full.
Great product!
5 out of 5 stars
Thumbs up graphic, would recommend
Katelyn - 13 days ago
This baby shusher is great! My baby loves the “shush shush” sound but it gets tiring saying it over and over. This takes over for me! I like that you can turn the volume up and down and that it has different timer settings!
Keeps baby happy
5 out of 5 stars
Thumbs up graphic, would recommend
Cmh03 - 14 days ago
This works great right out of the box - perfect for new mamas. It turns on easily with a quick twist and has a nice soothing shush. I have used it in the stroller for naptime on the go. I like that you can adjust the volume easily.
Cute idea, not very effective
2 out of 5 stars
Thumbs down graphic, would not recommend
BrainDoc - 14 days ago
Not sure this is really effective. I've tried to use it several times now with the newborn and it just isn't doing it. Interestingly enough though, when I just using my own voice that does seem to work so clearly this is not convincing enough for the newborn. It does have only two options other than off including 15 minutes and 30 minutes and the tone does not change and sounds very digital.
Works!
5 out of 5 stars
Thumbs up graphic, would recommend
MamaBear - 14 days ago
Worth a try! This worked well for our littles to fall asleep quickly while saving our breath. The sound level is appropriate and we love that it’s portable (pic for size reference). It has a string to attach to car seat, stroller, diaper bag, etc. It does require batteries so hope it doesn’t shut off mid-rocking! Wish it did run longer than 30mins though.
shusher
3 out of 5 stars
Thumbs up graphic, would recommend
princessachiquita - 23 days ago
Works good, but I wish the lowest sound setting could be more quiet.
Awesome baby shower gift
5 out of 5 stars
Thumbs up graphic, would recommend
Nichole - 1 month ago
This was a must have for a baby shower gift and did not disappoint! The parents said it came in handy so much and allowed them peace and assisting in what this had to do and it worked very well for them!
Works well but battery dies
3 out of 5 stars
Newborn mom - 5 months ago
I have a 7 week old. I have had to change the batteries every week.
1 reply from Baby Shusher Team team - 4 months ago
Thank you for your feedback! We're glad to hear that the product is working well for you and your 7-week-old. We’re sorry to hear about the frequent need to change the batteries. The battery life can vary depending on usage, so we recommend using high-quality alkaline batteries for the best performance, that is why we partner with Duracell. Also, ensuring the device is turned off when not in use can help extend battery life. If you’re looking for a more convenient option, our Firefly is a newer version of the same great sound that doesn’t require batteries — it’s rechargeable with customer convenience in mind. Check it out on March 9th at Target to see the other features.
Great sound machine.... while it worka
2 out of 5 stars
NB - 5 months ago, Verified purchaser
Works sooo well as a sound machine- my kids love them. But not durable AT ALL. Drop on the floor one time and they break. I’m on my 6th one 🥴 That being said I buy them over and over because they truly are a great sound machine to help your baby fall asleep. But dear god I wish I hadn’t had to buy a new one every couple of months.
1 reply from Baby Shusher Team team - 4 months ago
Thank you so much for your feedback and for being such a loyal customer! We're thrilled to hear that your kids love the sound and that it helps them fall asleep. We’re truly sorry to hear about the durability issues you’ve experienced — we understand how frustrating that must be. Out of curiosity, was the part that broke the battery clip piece on the inside of the unit? If so, please reach out to our customer service line — we might be able to help with a replacement piece to get your units working once again. We at Baby Shusher care about our customers and want to make things right. Thank you again for your support, and we hope to provide an even better experience in the future!
Its very delacate
4 out of 5 stars
Thumbs up graphic, would recommend
Ripped - 5 months ago, Verified purchaser
This got my baby to sleep fast the only thing that I don’t like about it is I had to return twice due to it stop working.
1 reply from Baby Shusher Team team - 4 months ago
Thank you for your feedback! We're so glad to hear that the product helped your baby fall asleep quickly, but we’re sorry about the inconvenience of having to return it twice. That’s definitely not the experience we want for our customers; we ask our customers to please reach out to our customer service team — we’d love to help resolve this issue for you. Our product is backed by a 12-month warranty and should not be returned to the store. We at Baby Shusher truly care about our customers and want to make things right. Thank you again for sharing your experience, and we hope to provide a smoother experience in the future!
Broken after one week
1 out of 5 stars
Thumbs down graphic, would not recommend
Gululi - 6 months ago, Verified purchaser
Bought baby shusher on January 13th. Already had to change batter and it completely stopped working less than one week later.
1 reply from Baby Shusher Team team - 4 months ago
Oh no, that’s definitely not the experience we want for our customers! We’re so sorry to hear that your Baby Shusher stopped working so quickly — that’s super frustrating. Please reach out to our customer service team, and they’ll help troubleshoot the problem or assist with a replacement if needed. We’re here to make things right and get you back to shushing smoothly!
Breaks with one drop but baby loves
3 out of 5 stars
Thumbs up graphic, would recommend
Jessica - 7 months ago, Verified purchaser
First- our baby is OBSESSED with this. I dropped it one time on carpet and it quit working - so I bought another because it’s a must. I dropped it that one one time on the ground and it quit working. So I’ve now purchased it 3 times (actually more because I’ve gifted it) and while I will purchase over and over because my baby is obsessed 😆, I’m giving it 3 stars because I think it is overpriced for how cheaply made it is. It needs a carrying case at the minimum and I can’t find one!!
1 reply from Baby Shusher Team team - 4 months ago
We’re so happy to hear that your baby is obsessed with the Baby Shusher — that’s the goal! But we’re also really sorry to hear about the durability issues you’ve encountered. We totally understand how frustrating that can be, especially when you’re trying to make sure the sound machine stays in one piece. Here’s a little secret we share with everyone: There’s actually a one-year warranty on this product for factory defects! 😎 So if you run into any more issues, please reach out to our customer service team — they can assist with troubleshooting and see if you're eligible for a replacement. We also hear you on the carrying case! That’s something we’ve been considering based on feedback like yours, and we’ll be sure to pass this along. Thanks so much for being a loyal customer (and for gifting it, too!) — the perfect gift for Baby Showers! We’re here to help! 😊
Hate this thing, get Hatch Go instead
1 out of 5 stars
Thumbs down graphic, would not recommend
MT - 8 months ago
Get the Hatch Go instead, it is way better and has a shushing sound in its rotation. Hatch Go is better than this Baby Shusher because 1) it has 7-8 sounds in addition to shushing (this only has the 1 shushing sound), 2) it plays until you shut it off (this only plays for 15 or 30 minutes), 3) the design of this is dumb in my opinion, speaker is on the bottom so any way you want to use it so you can actually hear it it’s unstable and will roll away. Wish I hadn’t registered for it
1 reply from Baby Shusher Team team - 4 months ago
Thank you for sharing your thoughts! We did consider making some changes to the original Baby Shusher, but ultimately, we decided to stick with the classic design. The main reason for this is that we wanted to avoid creating a dependency on constant sound and instead focus on using a simple, effective soothing method. Our goal is to help babies get familiar with the natural sounds of their environment while avoiding reliance on continuous noise. This is why hospitals and NICUs love us! That’s why we’ve kept the original Baby Shusher true to its purpose — the OG is really important to us. That being said, we’ve been listening to our customers, and we’re excited to announce that Firefly by Baby Shusher, with upgraded features like a longer timer option and a dimmable nightlight, will be launching online at Target on March 9th! ✨
It has its place in the world, but far from a favorite.
2 out of 5 stars
Thumbs down graphic, would not recommend
InsuranceGal312 - 9 months ago
I only really use it now in the car for <30 minute rides, but the design leaves much to be desired. It does help him calm down and maybe even helps him fall asleep, but the timer only allows for either 15 or 30 minute increments, where my baby wakes up immediately once it turns off. It’s also near impossible to engage one-handed because you have to turn the top and bottom in different directions, not to mention the little strap thing is incredibly difficult to secure onto something. Also, the speaker is on the bottom, so if you plan on standing the unit, the sound will be muted. Lastly, it’s made out of hard plastic so if you, for example, attach it to an infant car seat and then dare to move said car seat, be prepared for the loud banging to either sterile or wake your sleeping child.
1 reply from Baby Shusher Team team - 4 months ago
Thank you so much for your detailed feedback! We really appreciate you sharing your experience with us. It’s great to hear that the product helps your baby calm down and fall asleep, even if there are a few design challenges. We understand how important uninterrupted sleep is for your little one. The 30-minute max timer on the Baby Shusher is designed to support sleep training by helping babies get familiar with their natural sleep sound environments without becoming dependent on continuous noise. However, we’ve listened closely to our customers’ feedback over the years. As a result, we’ve developed some new soothers that are currently on the market with longer timer options, built-in nightlights, and even noise detection — with more exciting features coming soon! In the meantime, you might try laying the Shusher on its side and using the strap to keep it from rolling. This can help prevent the sound from being muffled and make it easier to manage. If you have any questions about these newer options, our customer service team would be happy to assist. Thank you again for your valuable input and for choosing Baby Shusher!