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Barbie Signature Día De Muertos 2025 Collectible Doll in Ruffled Cream Gown
New at target
$71.99
In Stock
WARNING: choking hazard - small parts. Not for children under 3 yrs.
Eligible for registries and wish lists
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About this item
Highlights
- The Barbie Día De Muertos collection honors the festive holiday through a curated exploration of fashion that highlights the culture, rituals, and symbols often used during this day of remembrance
- Barbie doll’s gown is inspired by the cempasúchil, or marigold flower, that is traditionally used in Mexican culture to adorn the altars and graves of loved ones
- Signifying a warm welcome to both the living and the deceased, these flowers bloom across the dress’s bodice and hem, as well as the crown that frames the doll’s striking calavera face paint
- Her ruffled cream gown is trimmed in bright ribbon and scalloped gold lace. Sheer blouson sleeves are a delicate contrast to chunky drop earrings and stacked necklaces
- This Barbie doll is more posable than Día De Muertos collectibles from holidays past. With the added articulation, she can strike a wider range of poses to make for extra stunning displays!
- The 2025 Barbie Día De Muertos doll comes in vibrant marigold packaging that is perfect for display and gifting. May she bring joy to your household as you celebrate memories of loved ones!
Description
Barbie doll celebrates Día De Muertos in a gorgeous cream-colored gown. Inspired by the colorful cempasúchil (or marigold) flower, which symbolizes the connection between the living and the dead, Barbie doll’s ruffled dress is trimmed with blooming flowers and vibrant ribbons. A cempasúchil crown frames her face and highlights her beautiful sugar skull makeup. This posable Barbie Día De Muertos doll will make a gorgeous addition to a loved one’s ofrenda, along with the complementary Día De Muertos Ken! Doll stand and Certificate of Authenticity included. Doll cannot stand alone. Colors and decorations may vary.
Hair Type: Varies
Dimensions (Overall): 11.5 Inches (H) x 7 Inches (W) x 3 Inches (D)
Weight: 1.2 Pounds
Suggested Age: 6 Years and Up
Doll Theme: Fashion and Beauty
Skin Tone: Varies
Articulation (posable joints): No Articulation
CPSC Choking Hazard Warnings: Choking_hazard_small_parts
Hair Color: Varies
Doll eye color: Varies
Material: Polyester, Plastic
Battery: No Battery Used
TCIN: 93873134
UPC: 194735260980
Item Number (DPCI): 086-06-1795
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 3.5 inches length x 9 inches width x 13 inches height
Estimated ship weight: 3.331 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: where made this doll ?
submitted by jm - 3 days ago
A: Mattel products are manufactured and packaged across the globe, in countries including Canada, China, Indonesia, Malaysia, Mexico, Thailand and the United States. These manufacturing operations occur in facilities owned and operated by Mattel as well as in our network of approximately 49 vendors worldwide. The product manufacturing location for a specific product can be found on the packaging.
submitted byMattel Consumer Services - 2 days agoBrand expert
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4.8 out of 5 stars with 47 reviews
broad age appeal: 4.92 out of 5
quality: 4.85 out of 5
value: 4.77 out of 5
92% would recommend
14 recommendations
5 out of 5 stars
17 October, 2025
originally posted on shop.mattel.com
Day of the Dead? More like Day of the Living!
[This review was collected as part of a promotion.] She is STUNNING!!! I absolutely love everything about this doll. Her face is beautiful, her dress is beautiful. She is a perfect 10. Finally a dress with different textures not just screenprinting of a design. There is different color ribbons and so much detail in the jewelry. Thank you Mattel for not putting tags through the top of her dress and ruining the fabric. The white dress with the pink, orange and yellow accents is a breath of fresh air. The shoe is a basic tan strappy heel with everything's else being so good the shoes are not even a factor. In my opinion best Dia De Muertos doll so far.
5 out of 5 stars
16 October, 2025
originally posted on shop.mattel.com
Dia de Muertos Barbie
[This review was collected as part of a promotion.] Love that the barbie doll has a "day of the dead" face painted. The headband with flowers in combination with a flamenco style dress and all the vibrant colors remind us of our Hispanic roots and culture. This doll encourages them to use their imagination and helps my granddaughters learn about their heritage and traditions while they play and have fun.
5 out of 5 stars
16 October, 2025
originally posted on shop.mattel.com
Beautiful addition to my collection
[This review was collected as part of a promotion.] We have a day of the dead table for halloween. This beauty is now a part of it. She was made very well. The attention to detail is beautifully done. She is one that you must add to your collection. Grab one today
5 out of 5 stars
16 October, 2025
originally posted on shop.mattel.com
Love! Love! Love!
[This review was collected as part of a promotion.] My daughter loves this Barbie! She is in folklorico and participates in dia de los muertos and her reaction was priceless when receiving the Barbie. Her exacts words were, “mom look, she looks like me when I perform!” She had to show her folklorico teacher too! Saying she loves it is an understatement.
5 out of 5 stars
16 October, 2025
originally posted on shop.mattel.com
Beautiful
[This review was collected as part of a promotion.] She is very beautiful, her face is pretty. The face paint looks awesome and very well done. Her dress is pretty and looks well made and her head band looks nice. She has soft long brown hair, movable joints and is easy to pose. My daughter loves her and thinks she is her most beautiful doll she ever owned. She is perfect for the collector. She ks just an amazing doll. The colors on her white dress look amazing.
5 out of 5 stars
16 October, 2025
originally posted on shop.mattel.com
Luxe collector Dia de Muertos doll
[This review was collected as part of a promotion.] This doll is absolutely stunning. She can either be displayed as a wonderful collector’s item or join other dolls to be well loved and played with. This doll introduced the perfect opportunity to learn about Dia de Muertos and its significance in reuniting the living and the dead. Her makeup is truly a work of art and embodies the traditional sugar skull design. The dress is long and colorful with dramatic heart and skull jewelry designs to complement the gold detailing on the bodice. The headpiece is a perfect finish for this festive look. This doll truly feels and looks luxe.
5 out of 5 stars
15 October, 2025
originally posted on shop.mattel.com
Amazing doll. Beautiful colors
[This review was collected as part of a promotion.] I'm literally amazed by this doll. The presentation of the box is very colorful and rather sturdy. The box is perfect for collectors who would like to keep it on display. Now..the doll itself is so amazing. She has so many removable accessories in a bronze gold color. The dress is very long and detailed with beautiful stitching. I love the face paint and the long dark hair. I'm very happy that this doll has articulation. She's just so beautiful that I didnt even want to remove her from the box. I would say this is a quality doll.
5 out of 5 stars
12 October, 2025
originally posted on shop.mattel.com
The details in her makeup and head piece gorgeous
[This review was collected as part of a promotion.] This Barbie is so pretty. I’ve never had a Dia de muertos Barbie and everything about her is amazing. The details in her makeup and the traditional dress is so pretty. Now I have to get her partner so I can have the set.
5 out of 5 stars
Thumbs up graphic, would recommend
6 October, 2025Verified purchase
Barbie
Beautiful, very well made, so much detail work, price is right
5 out of 5 stars
Thumbs up graphic, would recommend
5 October, 2025Verified purchase
Barbie Dia del los Muertos 2025
Beautifully theme-adorned. Adding to my collection.
5 out of 5 stars
Thumbs up graphic, would recommend
4 October, 2025Verified purchase
Drop dead Gorgeous
The most beautiful addition to this series of dolls. The details added finally support Mattel’s reputation.
5 out of 5 stars
Thumbs up graphic, would recommend
30 September, 2025Verified purchase
beautiful death
I love it.... perfect for my collection.... so beautiful
1 out of 5 stars
Thumbs up graphic, would recommend
29 September, 2025Verified purchase
Not spiritual as previous years!
Very disappointed in the design of this year barbie! Cheaply made no cover like previous years. Overall disappointed
5 out of 5 stars
Thumbs up graphic, would recommend
25 September, 2025Verified purchase
Collectible
Great addition to my collection. Great price. Fast shipping and delivery
5 out of 5 stars
Thumbs up graphic, would recommend
24 September, 2025Verified purchase
Lovely Barbie
I get this Barbie every year. Target seems to always have great prices on them.
5 out of 5 stars
Thumbs up graphic, would recommend
22 September, 2025Verified purchase
love!
beautiful dia de los muertos barbie!
5 out of 5 stars
Thumbs up graphic, would recommend
16 September, 2025Verified purchase
Doll
Like the three layer gown
5 out of 5 stars
Thumbs down graphic, would not recommend
15 September, 2025Verified purchase
Day of the dead doll
Beautiful day of the dead barbie. Target has the cheapest price for this doll
5 out of 5 stars
Thumbs up graphic, would recommend
13 September, 2025Verified purchase
Absolutely Gorgeous!!
What can I say. In person it is so gorgeous 😍. Barbie 2025 Dia de los Muertos, is one of my favorites from this collection. To me everything is just right, the only thing that I did not that much, was that for this year, they decided to make the box visible and not like the other year were the Barbie picture was the display of the box.
5 out of 5 stars
13 September, 2025Verified purchase
Dia de los Muertos
amazingly beautiful just as pictured