Cash Cows, Pigs and Jackpots - by David Trahair (Paperback)

Book Synopsis

Traditional financial wisdom persuades us to grow our net worth and build our assets. But traditional financial wisdom is often wrong. In Cash Cows, Pigs and Jackpots: The Simplest Personal Finance Strategy You'll Ever See, author and Chartered Accountant David Trahair challenges everything we think we know about managing our money, suggesting that that we follow the lead of the financial institutions that are leading us down the path to financial ruin.

The banks, brokers, and investment companies of the world make enormous sums of money because they know that cash is king and they know how to guarantee cash flow from their clients on a continual basis. They aren't making the bulk of their money from investing in the stock market--they're leeching it from regular people like you, every minute of every day. Cash Cows, Pigs and Jackpots turns the tables, showing that the biggest cash cow we have is ourselves. Instead of chasing a dream that will never come true, it presents a financial plan so simple even a 10-year-old could understand it.

• Explains why the common consensus about making money is inherently flawed
• Presents an incredibly simple, easy-to-follow plan for really making and saving money
• Exposes the dangers of trusting money to a bank or broker

Helping you break asset addiction, get out of debt, and increase your personal cash flow--and your wealth with it, Cash Cows, Pigs and Jackpots explains how bringing more cash into your life and watching carefully where it goes will allow you to save more, live the life you want, and avoid as much risk as possible--a great strategy going into the stormy financial years to come

From the Back Cover

Simply keep your money to yourself.

Traditional financial wisdom persuades us to try to get rich. We get on the treadmill to build our assets, even borrowing to invest, in an attempt to grow our net worth. But traditional financial wisdom is often wrong. In Cash Cows, Pigs and Jackpots, David Trahair challenges the basic assumptions we make about managing our money, suggesting that too often we follow the advice of the institutions that are leading us down the path to financial ruin.

Banks, brokers, and investment companies make enormous sums of money because they know that cash flow is king. They aren't making the bulk of their money from investing in the stock market--they're milking it from regular people like you, every minute of every day. Cash Cows, Pigs and Jackpots turns the tables, separating out the things that make us money over the long term, the things that cost us more than we think, and those one-time payoffs that we shouldn't bank on. It's time for a financial strategy so simple even a 10-year-old could understand it. Trahair explains:

• why trying to build wealth is making you poor, and them rich
• why getting rich will not make you happy, and what will
• why investing in expensive real estate is ruining lives
• what your biggest cash cow is and how to protect it.

Helping you break asset addiction, get out of debt, and increase your personal cash flow and wealth, Cash Cows, Pigs and Jackpots explains how you can save more, live the life you want, and avoid as much risk as possible--a great strategy going into the stormy financial years to come.

About the Author

David Trahair is a Chartered Accountant who operates as a sole-proprietor, offering a broad range of accounting and tax services to a variety of businesses and individuals. He is a frequent speaker, appears regularly in the media, and is the author of several books, including Enough Bull and Crushing Debt. He is also a previous director of Credit Canada, a non-profit organization dedicated to helping people deal with credit problems.