Conquering the Content - (Jossey-Bass Guides to Online Teaching and Learning) 2nd Edition by Robin M Smith (Paperback)

Book Synopsis

Conquering the Content: A Blueprint for Online Course Design and Development, Second Edition is a highly practical guide to creating online courses. With guidance on incorporating learning theory into online course content, as well as a host of templates, learning guides, and sample files, this book furnishes instructors and instructional designers with the information and tools they need to design and develop their course content to better serve online students. This second edition introduces relevance statements and time-saving tips as well as content maps which provide a scaffold for content organization and help students anchor the topics in their memories for retrieval. Readers will gain expert insight and best practices for designing within the rapidly changing online learning environment and learn to incorporate recent advances that can improve student outcomes. Because the book is designed to focus on online teaching pedagogy, it won't go out of date as specific tools change.

Nearly one-third of all students in higher education are taking at least one online class, and online hybrid classes are becoming more widespread. Distance learning is becoming the norm, but creating an online class is more complex than just posting course content on a website. Conquering the Content demonstrates how instructors can best revamp their course content to suit the online learning environment, and provides the tools and resources instructors need to transfer their effectiveness from the classroom to the online environment. Learn how to:

• Create student-friendly navigation structures that support what is known about the brain and learning
• Organize content based on priority, flow, and easy navigation
• Create assessments that work within the parameters of an online course
• "Chunk" information to facilitate better processing

Time is of the essence in getting a course online, but it's important that pedagogy not get lost in the crush of new content. Course design is just as critical as course content when it comes to distance learning outcomes, and Conquering the Content provides a holistic and practical approach to effective online course development.

From the Back Cover

Put your course online now, without sacrificing pedagogical quality

With guidance on incorporating learning theory into online course content, as well as a host of templates, learning guides, and sample files, Conquering the Content furnishes instructors with the information and tools they need to design and develop their course content to better serve online students. This second edition introduces relevance statements and time-saving tips as well as content maps which provide a scaffold for content organization and help students anchor the topics in their memories for retrieval. Readers will gain expert insight and best practices for designing within the rapidly changing online learning environment and learn to incorporate recent advances that can improve student outcomes. The book's focus on online pedagogy makes it evergreen, regardless of what tools are popular at the moment. Readers will learn how to create student-friendly navigation structures that support what is known about the brain and learning; organize content based on priority, flow, and easy navigation; create assessments that work within the parameters of an online course; "chunk" information for better processing; and more!

"If you are designing an online course, you need this book to help you do it right. Dr. Smith has distilled critical lessons into concise insights that will make your learners successful. And that is how you become successful teaching online. It's really that simple."
--Patti Shank, author of The Online Learning Idea Book and research director, The eLearning Guild

"Conquering the Content is wonderfully succinct and straightforward, and written in a voice that resonates with our faculty. The process described dovetails nicely with the tools in our learning management system as well as the leading rubrics for evaluating the quality of an online course."
--Mark A. Kelly, director, Teaching and Learning Center, Lake Michigan College

"The purpose of Conquering the Content, Second Edition is to help faculty understand how to convert their courses from on ground to online. In that respect, this book is perfect! The process is easy-to-follow, backed by a wealth of research and experience, and effective. Robin has a gift for writing in plain English so that faculty are not fearful of the process."
--Susan Manning, online instructor, instructional design, University of Wisconsin-Stout

Robin M. Smith is director of Accelerated and Online Programs at University of Arkansas at Little Rock.

About the Author

Robin M. Smith, Ph.D. is currently Director of eLearning and Continuing Education at University of Arkansas at Little Rock. Previously, she was Coordinator of eLearning at University of Arkansas for Medical Sciences for eleven years where she was in charge of faculty development for all five colleges plus the graduate school. She has over sixteen years experience teaching online and fifteen years experience in faculty development and course design. In addition, Smith was responsible for course design and development for six colleges; during this time the institution experienced tremendous growth in the number of online courses.