$28.00 when purchased online
Target Online store #3991
About this item
Highlights
- 2 in 1 leave-in and styling cream
- Enhances natural texture
- Very soft hold (1/10)
- Doesn't make hair crunchy
- Can be layered with other stylers
- Light cream texture
- Designed for all curls and texture types
Description
WHY USE CURLSMITH HOLD ME SOFTLY STYLE BALM:
Curlsmith Hold Me Softly Style Balm is a soft hold styling cream that enhances curls and waves achieving a natural, romantic look.
HOW THE MAGIC HAPPENS:
The Balm on its own enhances curls and waves creating a soft, natural look. But it’s also a great cocktail: combine it with one of Curlsmith styling gels for highly defined locks and increased frizz protection.
WHAT MAKES CURLSMITH DIFFERENT:
Inspired by generations of homemade hair remedies, Curlsmith blends fresh curl-loving foods with kitchen cupboard staples and rare ingredients to make premium products that really work. The Hold Me Softly Style Balm is formulated with a moisturizing blend of Apricot Kernel Oil, Basil, Aloe Vera, Andiroba, Olive, Avocado and Rosemary.
NO NASTIES:
All Curlsmith products have zero spoons of sulphates, silicones, mineral oils and phthalates. Plus they’re Vegan and Cruelty Free.
HOW TO USE
Apply after the shower. Rake and smooth the product into wet or damp hair. Wrap curls around a finger to reshape. Scrunch to encourage curl formation. Air dry or diffuse as normal. For stronger hold and definition, follow with your favorite Curlsmith styling gel.
Curlsmith Hold Me Softly Style Balm is a soft hold styling cream that enhances curls and waves achieving a natural, romantic look.
HOW THE MAGIC HAPPENS:
The Balm on its own enhances curls and waves creating a soft, natural look. But it’s also a great cocktail: combine it with one of Curlsmith styling gels for highly defined locks and increased frizz protection.
WHAT MAKES CURLSMITH DIFFERENT:
Inspired by generations of homemade hair remedies, Curlsmith blends fresh curl-loving foods with kitchen cupboard staples and rare ingredients to make premium products that really work. The Hold Me Softly Style Balm is formulated with a moisturizing blend of Apricot Kernel Oil, Basil, Aloe Vera, Andiroba, Olive, Avocado and Rosemary.
NO NASTIES:
All Curlsmith products have zero spoons of sulphates, silicones, mineral oils and phthalates. Plus they’re Vegan and Cruelty Free.
HOW TO USE
Apply after the shower. Rake and smooth the product into wet or damp hair. Wrap curls around a finger to reshape. Scrunch to encourage curl formation. Air dry or diffuse as normal. For stronger hold and definition, follow with your favorite Curlsmith styling gel.
Hair Type: Curly
Product Form: Cream
Beauty Purpose: Heat Protection
Net weight: 8 fl oz (US)
TCIN: 82518890
UPC: 865639000360
Item Number (DPCI): 342-03-9238
Origin: Made in the USA or Imported
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
water (aqua/eau), cetearylalcohol, cocos nucifera (coconut) oil (certified organic ingredient), glycerin, hydroxypropyl starch phosphate, ppg - 3 benzyl ether myristate, carapa guauanensis (andiroba) seed oil, olea europaea (olive) fruit oil (certified organic ingredient) persea gratissina (avocado) oil (certified organic ingredient), prunus armeniaca (appricot) kernel oil (certified organic ingredient), romarnus officinalis (roasemary) leaf extract, helianthus annuus (sunflower) seed oil, aloe barbadensis leaf juice, selaginella lepidophylla (resurrection flower) extract, ocmum basilicum (basil) leaf extract, piper nugrum (black pepper) seed extract, salya officinalis (sage) leaf extract, ceteareth – 20, cetrimonium chloride, panthenol ethylhexylglycerin, disodium edta, phenoxyethanol, potassium sorbate, sodium benzoate, fragrance (parfum), limonene, linalool.
Shipping details
Estimated ship dimensions: 7.75 inches length x 2 inches width x 3 inches height
Estimated ship weight: 0.57 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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Guests are saying
The Hold Me Softly Style Balm is a popular choice among guests for its ability to provide a soft, non-crunchy hold while enhancing curl definition and moisture. Many guests appreciate its lightweight formula that doesn't weigh down hair, making it suitable for various hair types, including fine and thick curls. The balm is praised for its pleasant scent and effectiveness in reducing frizz, although some guests with thicker hair find it lacks sufficient hold.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.5 out of 5 stars with 1120 reviews
80% would recommend
5 recommendations
Nice soft hold
4 out of 5 stars
Anne-Marie P. - 6 days ago
originally posted on CURLSMITH
Really nice soft hold and gives great definition for day 1-3 of my curls.
LOVE this!
5 out of 5 stars
J. - 10 days ago
originally posted on Curlsmith
LOVE this when combined with the Hydro Style Flex Jelly gel! Provides great moisture for my fine 3A/B hair though its intended use is said to be for medium to coarse texture hair. Leaves my hair soft and using this combo (or switching up the styler with the Curl Defining Souffle) leaves my hair very defined, moisturized, and lasts me days. Will definitely be repurchasing in the jumbo size.
lightweight product that reduces frizz
5 out of 5 stars
Sophia - 13 days ago
originally posted on CURLSMITH
this product does not weigh down the hair at all or leave any product build up. Leaves my curls feeling soft, moisturized and defined.
Moisture that’s lightweight
5 out of 5 stars
Hannah G. - 15 days ago
originally posted on Curlsmith
[This review was collected as part of a promotion.] This curl cream pairs nicely with the flexible flawless hairspray. It’s a nice addition to give my dry frizzy hair the moisture it needs.
Tried it and it works very well!
5 out of 5 stars
Aloycia B. - 18 days ago
originally posted on Curlsmith
[This review was collected as part of a promotion.] I am always looking for hair products that are safe and ultimately claim what it is expected. I was very satisfied with the results and it made my hair soft and manageable!
Great product!
5 out of 5 stars
MzDove - 20 days ago
originally posted on http://www.ulta.com

I am sensitive to scents, and have fine hair which can be wavy to curly, as long as it isn't weighed down. Using a little of this will help to give me a touch of flexible hold. The scent is clean and nice, not overpowering and goes away. Doesn't make my hair crunchy or feel like there is a lot of stuff product in it. I've been using it for a few years now, and it is one of my go to products.
Love this styling balm. I've
5 out of 5 stars
Molly H. - 1 month ago
originally posted on CURLSMITH
[This review was collected as part of a promotion.] Love this styling balm. I've been skipping using conditioner and just using this as a leave in. A little goes a long way.
Excellent frizz control
5 out of 5 stars
Sravanthi R. - 1 month ago
originally posted on Curlsmith
[This review was collected as part of a promotion.] I have wavy and frizzy hair. I apply this product after washing my hair and blow dry it. It controls the frizz and makes my hair soft. It feels and smells great. I highly recommend this product
My favorite balm
5 out of 5 stars
Tania - 1 month ago
originally posted on http://www.ulta.com

After washing and detangling my hair I add this balm and brush with a wet hair brush. It adds moisture and definition to my curls, I finish up with gel or mousse to give a stronger hold. I also use it to refresh my curls when it they get a little puffy or dry.
Lovely moisturising balm that helps
5 out of 5 stars
Lynne B. - 1 month ago
originally posted on CURLSMITH
[This review was collected as part of a promotion.] Lovely moisturising balm that helps curl formation, not too heavy either. Tried a sample recently and came back for more. Also works well with flexi gel
Bouncy and beautiful!
5 out of 5 stars
Nayely - 1 month ago
originally posted on Curlsmith
I'm in love with this hair cream! I’ve never used a product that has improved my hair like this one. Ever since I started using it, I've remained loyal to it. It gives me bouncy, beautiful curls without weighing them down. It smells so lovely, ever since I've started using it, my boyfriend has fallen in love with the way my hair smells now.
Hold me Softly Style Balm
5 out of 5 stars
DEBORAH D. - 1 month ago
originally posted on CURLSMITH
[This review was collected as part of a promotion.] Great product, holds the curls really gently, but in place, but without any tacky product feeling or 'wet' hair look. Makes your curls curl and looks so natural
Amazing product, great for my bouncy waves
5 out of 5 stars
Isabella C. - 2 months ago
originally posted on CURLSMITH
[This review was collected as part of a promotion.] I really love this product, I use it either as a leave-in/styler or as a styler on top of the weightless air dry cream (and don’t find this combination too heavy for my fine hair). It’s been amazing for both definition and hold, even when I haven’t used any gel. It also smells great. Highly recommend!
Great curl support !
5 out of 5 stars
Rachel - 2 months ago
originally posted on http://www.ulta.com

Non greasy moisture for soft curls!
Horrible fragrance
3 out of 5 stars
penny - 2 months ago
originally posted on CURLSMITH
Overpowering gagging smell, like a candle shop. I would be embarrassed to go out reeking like this.
Great product
5 out of 5 stars
Pamela R. - 2 months ago
originally posted on CURLSMITH
[This review was collected as part of a promotion.] Really impressed with this. Wave definition, soft waves. Shiny hair.
HOLD ME
5 out of 5 stars
Vinciane H. - 2 months ago
originally posted on CURLSMITH
[This review was collected as part of a promotion.] My waves are soft and in top condition thanks to the ´Hold me softly balm´.
Smells amazing
5 out of 5 stars
Naomi D. - 2 months ago
originally posted on Curlsmith
[This review was collected as part of a promotion.] Perfect amount of moisture. I have short hair and a little goes a long way
Love it!
5 out of 5 stars
Klára M. - 3 months ago
originally posted on CURLSMITH
[This review was collected as part of a promotion.] Feels very nice on my hair, really lightweight, definitely has helped with my frizz problems. I love layering it with the in shower style fixer. My curls are defined and juicy afterwards. Also the smell is sooo good I can’t get enough of it, and it lasts for a long time too.
9/10
5 out of 5 stars
soft - 3 months ago
originally posted on http://www.ulta.com

it's perfect but a little heavy and easy to use too much. I have thin hair so I know to only use a little thick honestly is a plus because now the bottle will last longer!!!