$26.00 when purchased online
Target Online store #3991
About this item
Highlights
- Suitable for frequent washes
- Removes dirt & product build-up
- Gentle on the hair
- Protein-free
- Increases hydration by 87%*
- Designed for all curls and texture types
Description
WHY USE CURLSMITH ESSENTIAL MOISTURE CLEANSER:
Curlsmith Essential Moisture Cleanser gently cleanses the hair, helping remove dirt and product build-up but leaving your hair feeling nourished at the same time.
HOW THE MAGIC HAPPENS:
Its foaming action gently cleanses without stripping the hair of moisture. It increases hydration by 87% and instantly helps to reduce frizz*. It's suitable for frequent washes and is also safe for colored hair. Use our essential moisture cleanser in conjunction with Curlsmith curl quenching conditioning wash to ensure the scalp is cleansed without stripping your natural oils. *When used EM cleanser & conditioner together (Based on third party testing vs. a non-conditioning shampoo & conditioner)
WHAT MAKES CURLSMITH DIFFERENT:
Inspired by generations of homemade hair remedies, Curlsmith blends fresh curl-loving foods with kitchen cupboard staples and rare ingredients to make premium products that really work. Essential Moisture Cleanser is blended with sunflower seed oil, andiroba and gentle moisturizing cleansers to clean the hair without it feeling dry afterwards.
NO NASTIES:
All Curlsmith products have zero spoons of sulphates, silicones, mineral oils and phthalates. Plus they’re Vegan and Cruelty Free.
HOW TO USE:
Apply generously on wet hair. Massage vigorously into your scalp to break down dirt and product build-up. Rinse off thoroughly. Follow with the Curlsmith Essential Moisture Conditioner to hydrate and moisturize.
Curlsmith Essential Moisture Cleanser gently cleanses the hair, helping remove dirt and product build-up but leaving your hair feeling nourished at the same time.
HOW THE MAGIC HAPPENS:
Its foaming action gently cleanses without stripping the hair of moisture. It increases hydration by 87% and instantly helps to reduce frizz*. It's suitable for frequent washes and is also safe for colored hair. Use our essential moisture cleanser in conjunction with Curlsmith curl quenching conditioning wash to ensure the scalp is cleansed without stripping your natural oils. *When used EM cleanser & conditioner together (Based on third party testing vs. a non-conditioning shampoo & conditioner)
WHAT MAKES CURLSMITH DIFFERENT:
Inspired by generations of homemade hair remedies, Curlsmith blends fresh curl-loving foods with kitchen cupboard staples and rare ingredients to make premium products that really work. Essential Moisture Cleanser is blended with sunflower seed oil, andiroba and gentle moisturizing cleansers to clean the hair without it feeling dry afterwards.
NO NASTIES:
All Curlsmith products have zero spoons of sulphates, silicones, mineral oils and phthalates. Plus they’re Vegan and Cruelty Free.
HOW TO USE:
Apply generously on wet hair. Massage vigorously into your scalp to break down dirt and product build-up. Rinse off thoroughly. Follow with the Curlsmith Essential Moisture Conditioner to hydrate and moisturize.
Hair Type: Wavy, Textured, Curly
Product Warning: Keep out of reach of children
Product Form: Liquid
Beauty Purpose: Clarifying, Basic Cleansing, Moisturizing
Net weight: 12 fl oz (US)
TCIN: 87886557
UPC: 850035298374
Item Number (DPCI): 342-03-7981
Origin: Made in the USA or Imported
Ingredients:
water (aqua), cocamidopropyl betaine, sodium methyl cocoyl taurate, lauryl glucoside, sodium chloride, peg-120 methyl glucose trioleate, betaine, helianthus annuus (sunflower) seed oil, aloe barbadensis leaf juice, selaginella lepidophylla (resurrection flower) extract, ocimum basilicum (basil) leaf extract, piper nigrum (black pepper) seed extract, rosmarinus officinalis (rosemary) leaf extract, salvia officinalis (sage) leaf extract, carapa guaianensis (andiroba) seed oil, propanediol, glycerin, guar hydroxypropyltrimonium chloride, polyquaternium-10, citric acid, phenoxyethanol, sodium benzoate, potassium sorbate, fragrance, limonene, linalool.' '
Allergens & Warnings:
FOR EXTERNAL USE ONLY. AVOID CONTACT WITH EYES. IN CASE OF CONTACT, RINSE IMMEDIATELY WITH CLEAN WATER. KEEP OUT OF REACH OF CHILDREN. TESTED ON FRIENDS & FAMILY, NEVER ON ANIMALS.Shipping details
Estimated ship dimensions: 2.5 inches length x 2.5 inches width x 6.5 inches height
Estimated ship weight: 12 ounces
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: Is this a shampoo? Do I use it in place of a shampoo?
submitted by Elchupacabra - 2 months ago
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Guests are saying
This shampoo has garnered mixed feedback from guests, with many praising its moisturizing properties and pleasant scent. It effectively cleanses without stripping natural oils, making it suitable for various hair types, especially curly and wavy hair. Guests appreciate its ability to reduce frizz and enhance curl definition. However, some have noted that it may not lather well and can leave hair feeling greasy if not rinsed thoroughly. Overall, it is a solid choice for those seeking hydration and gentle cleansing.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.5 out of 5 stars with 421 reviews
50% would recommend
4 recommendations
Moisturizing
4 out of 5 stars
Delaney M. - 11 days ago
originally posted on Curlsmith
[This review was collected as part of a promotion.] Scent is lovely. So far I've been liking this - it doesn't feel like it's stripping my hair, but still feels clean after! Want to keep testing it to see how I like it after a few months.
Gentle and moisturising
5 out of 5 stars
Kirsty C. - 17 days ago
originally posted on Curlsmith
This shampoo cleans well without stripping moisture.
Best co-wash shampoo I have
5 out of 5 stars
Janine F. - 18 days ago
originally posted on Curlsmith
[This review was collected as part of a promotion.] Best co-wash shampoo I have ever used. Leaves hair moisturised & soft to the touch!
Great shampoo
5 out of 5 stars
Zofia H. - 29 days ago
originally posted on Curlsmith
Love this shampoo as it cleanses my curls without making them heavy.
Couldn't recommend a better shampoo
5 out of 5 stars
LUCY S. - 30 days ago
originally posted on Curlsmith
[This review was collected as part of a promotion.] This shampoo is honestly a game changer - you can use the tiniest amount as it goes so far, and leaves me with the softest, moisturised curls
PRODUCT
5 out of 5 stars
Colette R. - 1 month ago
originally posted on Curlsmith
[This review was collected as part of a promotion.] The products are amazing my hair is moisturized and product doesn't clump in my hair.
liked the softness of hair,
4 out of 5 stars
Carma H. - 1 month ago
originally posted on Curlsmith
[This review was collected as part of a promotion.] liked the softness of hair, and and felt like it really cleaned without stripping hair. Although the former was positive, I was disappointed the hair ends where matted.
Very moisturizing
5 out of 5 stars
Isis S. - 1 month ago
originally posted on Curlsmith
[This review was collected as part of a promotion.] Just like the name says this shampoo is very moisturizing. I struggled with dry hair. This retains moisture while keeping my hair clean. I definitely tell a difference. My curls seem more defined.
Does the job
4 out of 5 stars
Andrea M. - 2 months ago
originally posted on Curlsmith
[This review was collected as part of a promotion.] This does a decent job well but there's nothing outstanding about it.
Super soft hair
5 out of 5 stars
Pauline C. - 2 months ago
originally posted on Curlsmith
I bought the essential moisture cleanser and my hair feels really clean but also soft, I applied the curl defining styling souffle (not too much) it not held really well until my hair was dry but it leaves it textured and without frizz. Grear products
Definitely buy this again.
5 out of 5 stars
Jo - 2 months ago
originally posted on http://www.ulta.com

Could tell the difference feel of my hair upon rinsing. That it was moisturizing on the first use. Love it and will definitely buy again.
Love this shampoo. It really
5 out of 5 stars
Julie G. - 2 months ago
originally posted on Curlsmith
[This review was collected as part of a promotion.] Love this shampoo. It really is great for curly hair. No residue
Worth the price!
5 out of 5 stars
Kristina A. - 3 months ago
originally posted on Curlsmith
[This review was collected as part of a promotion.] I love this shampoo and use it in combination with the core strength shampoo. Leaves my hair smelling great and manageable even when I don’t do my full curl routine.
Great product
5 out of 5 stars
Amy T. - 3 months ago
originally posted on Curlsmith
I love the Essential Cleanser-the scent is fresh and not too strong, and my curls live how clean it makes them feel!
Amazing for dry hair!
5 out of 5 stars
Lizzy P. - 3 months ago
originally posted on Curlsmith
[This review was collected as part of a promotion.] This cleanser left my hair feeling soft, strong, and moisturized. Glad I bought three of them so I will be stocked up for a while.
I love the way it
4 out of 5 stars
Tracy P. - 3 months ago
originally posted on Curlsmith
[This review was collected as part of a promotion.] I love the way it makes my hair feel soft but I not confident on how well it cleans. I'm a new user - one week, 3 washes - so it takes some time to get used to products.
Very moisturising
4 out of 5 stars
Zoe C. - 3 months ago
originally posted on Curlsmith
I love the matching conditioner so thought I'd try the shampoo too. At first it was hard to use - it didn't lather much so it was hard to know when I had rinsed it all out, meaning that the first few tries I was left with a lot of residue and my hair looked dirty still. So making sure it's all washed out can be tricky, but it's really moisturising and brings out my waves - so overall happy with the product!
Hard to get a good
4 out of 5 stars
Phoebe M. - 3 months ago
originally posted on Curlsmith
Hard to get a good lather (hard water area) but otherwise a great shampoo.
Great product
5 out of 5 stars
Rachel S. - 3 months ago
originally posted on Curlsmith
[This review was collected as part of a promotion.] I buy this for my Granddaughter who has extremely thick and curly hair. These products are the bomb in keeping her hair in tip top shape. I have bought other curl related products for her and this one has been the best!
Routine Check
5 out of 5 stars
Deshika L. - 4 months ago
originally posted on Curlsmith
Nice cleanser remove dirt and product build up without getting my hair dry. Definitely for a routine wash.