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Dark and Lovely Fade Resist Rich Conditioning Hair Color

Dark and Lovely Fade Resist Rich Conditioning Hair Color - 2 of 4Dark and Lovely Fade Resist Rich Conditioning Hair Color - 3 of 4Dark and Lovely Fade Resist Rich Conditioning Hair Color - 4 of 4
Dark and Lovely Fade Resist Rich Conditioning Hair Color - 1 of 4
$6.99 when purchased online
Target Online store #3991

About this item

Highlights

  • NOURISHING COLOR: Designed to help protect relaxed and natural hair while coloring, this conditioner is infused with 3 fruit oils—shea, avocado and olive—to provide intense nourishment from root to tip.
  • SHINY and SILKY: This permanent non-drip hair color with up to 100 percent gray coverage helps protect colored hair from breakage and leaves hair shiny and silky with luxurious, rich color lasts for up to 8 weeks.
  • VIBRANT and CONDITIONING HAIR COLOR: We make an array of hair color products from temporary to permanent and fade resistant dyes to reviving colors, with shampoo-in, spray and conditioning color options.
  • UNIQUE LOOKS: We help people of color celebrate unique looks and styles with an array of treatments, colors and styling products for all hair types: curly, wavy, natural, relaxed, transitioning and more.
  • SOFTSHEEN-CARSON: For over 110 years we have provided beauty to all consumers of African descent with our innovative, tailor-made, superior products and services specially designed for their needs.

Description

Fade-Resistant Rich Conditioning Color is an innovative formula that delivers vibrant, fade-resistant color and shine. This formula contains Dark and Lovely's exclusive Moisture Seal technology for double the conditioning power especially designed to help protect relaxed and natural hair while coloring. The result is silky, shiny hair and luxurious, rich color. Color so rich, so ultra-conditioning it lasts for up to 8 weeks Helps protect relaxed and natural hair while coloring Permanent non-drip hair color with 100 percent gray coverage With extra nourishing conditioner infused with 3 fruit oils - shea, avocado and olive - to provide intense nourishment
Hair Type: Textured, Curly
Product Warning: Eye irritant
Product Form: Liquid
Beauty Purpose: Hair Coloring
Processing Time: 30 minutes
TCIN: 76578325
UPC: 072790003721
Item Number (DPCI): 063-01-3411
Origin: Imported
If the item details above aren’t accurate or complete, we want to know about it.

Ingredients:

cream developer: 1190015 - aqua / water, hydrogen peroxide, cetearyl alcohol, trideceth-2 carboxamide mea, ceteareth-25, glycerin, phosphoric acid, tetrasodium etidronate, tetrasodium pyrophosphate, sodium salicylate. f.i.l. d209747/3, rich conditioning color: 32936 ca - aqua / water, alcohol denat., peg-4 rapeseedamide, glyceryl lauryl ether, deceth-3, propylene glycol, ethanolamine, laureth-5 carboxylic acid, diproylene glycol, hexylene glycol, poloxamer 338, polyquaternium-6, resorcinol, oleyl alcohol, p-phenylenediamine, fragrance, 2,4-diaminophenoxyethanol hcl, thiolactic acid, edta, m-aminophenol, erythorbic acid, n,n-bis(2-hydroxyethyl)-p-phenylenediamine sulfate, bht. f.i.l. d52784/3, nourishing care conditioner: 1213520ss4 - aqua / water, cetearyl alcohol, glycerin, behentrimonium chloride, candelilla cera / candelilla wax, amodimethicone, cetyl esters, isopropyl alcohol, fragrance, phenoxyethanol, trideceth-6, linalool, argania spinosa kernel oil, glycine soja oil/soybean oil, tocopherol, chlorhexidine digluconate, cetrimonium chloride, sodium hydroxide. f.i.l. d234847/1

Shipping details

Estimated ship dimensions: 4 inches length x 6.6 inches width x 4 inches height
Estimated ship weight: 0.5291 pounds
We regret that this item cannot be shipped to PO Boxes.
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO, Alaska, Hawaii

Return details

This item must be returned to any Target store.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.

Q: How long do you have to wait to re dye your hair with this brand

submitted by Cee - 1 month ago
  • A: Hi Cee! Thank you for your interest in Dark and Lovely Fade Resist. We recommend touch-up application when there is about 1/2-1 inch of new growth, somewhere between 3-6 weeks or longer for others, depending on new growth! We suggest following the instructions for a touch-up application.

    submitted bySoft Sheen Team - 18 days ago
    Brand expert

Q: Is Dark and Lovely Fade Resist Permanent Hair Color safe for natural hair

submitted by Cookie - 4 years ago
  • A: Hi Cookie! Thanks so much for asking. Yes, our Dark and Lovely Fade Resist Permanent Hair Color is ideal for natural hair. We hope you give it a try.

    submitted bySoft Sheen Team - 3 years ago
    Brand expert
  • A: it’s safe !! i’ve been using dark and lovely hair color for literally a decade. i’ve been natural even longer. it has never let me down. it actually makes my hair feel softer after, which will forever be strange to me but, zero complaints here !!

    submitted bykeikou - 8 months ago

Q: What kind of hair types can used this product

submitted by Cali - 5 years ago
  • A: Dark and Lovely Fade Resist is suitable for all hair types and textures.

    submitted bySoft Sheen Team - 5 years ago
    Brand expert
  • A: all types of hair. i have applied to bleached hair and virgin hair. results are healthy, but on bleached porus hair it will fry it. I asked the company on social media if this is bleach and they said NO, it is a lightener, i proceeded to tell them the product bleached my black shirt like the box bleach and they said like any hair dye products, the product will stain. This is bleach. since the review, i have done my hair 2 more times, and damaged the already blonde bleached hair like chickle, gum stringy hair, that i had before the review. total regret. this is an update on my review. Ill still use it after my hair grows out. i love the price and results.

    submitted byTargetluver - 4 years ago

Q: I dyed my hair 394 Vivacious Red back in March. I’d like to try the 378 Honey Blonde. Should I have any concerns about the previously dyed hair taking on a different color than the new growth?

submitted by Tiana - 1 month ago
  • A: Hi Tiana!Thank you for reaching out with your question about using Dark & Lovely Fade Resist, 378-Honey Blonde over hair that has been previously dyed using 394-Vivacious Red. We are sorry to tell you that you cannot achieve the color result of the Honey Blonde over Vivacious Red. It has to be used on the natural hair color. Color-treated, especially with a darker shade, and a red as well, does not lighten easily!

    submitted bySoft Sheen Team - 18 days ago
    Brand expert

Q: I want to know if D&L is safe to use on my texturized hair

submitted by Michelle - 2 months ago
  • A: Hi Michelle! We do not believe that there should be any issue with using our products; however, since our products have not been tested in conjunction with chemically texturized hair, we cannot provide you with usage information. We suggest you contact the manufacturer of that treatment and follow their advice. Some hair types can do both; however, a strand test is highly recommended on all hair types before using.

    submitted bySoft Sheen Team - 2 months ago
    Brand expert

Q: Can D&L be used on texturized hair

submitted by Michelle - 2 months ago
  • A: Hi Michelle! We do not believe that there should be any issue with using our products; however, since our products have not been tested in conjunction with chemically texturized hair, we cannot provide you with usage information. We suggest you contact the manufacturer of that treatment and follow their advice. Some hair types can do both; however, a strand test is highly recommended on all hair types before using.

    submitted bySoft Sheen Team - 2 months ago
    Brand expert

Q: can i use this on auburn/red hair without staining it badly?

submitted by tja - 5 months ago
  • A: Hi tja! Thank you for reaching out about Dark and Lovely Fade Resist Rich Conditioning Hair Color. We make an array of hair color products from temporary to permanent and fade resistant dyes to reviving colors, with shampoo-in, spray and conditioning color options. This formula contains Dark and Lovely's exclusive Moisture Seal technology for double the conditioning power especially designed to help protect relaxed and natural hair while coloring.

    submitted bySoft Sheen Team - 4 months ago
    Brand expert

Q: Can I continue dying my hair if I do so with 8wks intervals without concern of damage? I love the color and would like to continue using the product but worry about the long-term affects on my natural hair.

submitted by Marie96 - 6 months ago
  • A: Hi Marie96! Thanks for reaching out about Dark and Lovely Fade Resist Rich Conditioning Hair Color. This permanent non-drip hair color with up to 100 percent gray coverage helps protect colored hair from breakage and leaves hair shiny and silky with luxurious, rich color lasts for up to 8 weeks.

    submitted bySoft Sheen Team - 4 months ago
    Brand expert

Q: Does the Dark and Lovely blonde range require toner after application?

submitted by EJ - 7 months ago
  • A: Hi EJ. thank you for your interest in Dark & Lovely Fade Resist Conditioning Hair Color. A toner would be optional.

    submitted bySoft Sheen Team - 7 months ago
    Brand expert

Q: Does this dye have bleach or ammonia in it?

submitted by Sarah - 8 months ago
  • A: Hi Sarah. Thank you for reaching out to SoftSheen Carson regarding the Dark & Lovely Fade Resist Haircolor. This product is a permanent haircolor that does not contain bleach but it does contain ammonia.

    submitted bySoft Sheen Team - 8 months ago
    Brand expert

Essence Festival of Culture

Essence Festival of Culture

About the collection
L’Oreal USA is a proud to be joining the ESSENCE Festival of Culture in a three-year sponsorship of the annual event. ESSENCE Festival of Culture mobilizes, informs and uplifts the largest global gathering of everyday, multigenerational Black women in a safe space to achieve new levels of sisterhood, personal development, wealth creation, civic engagement & community leadership.
L’Oreal USA and it’s brands are proud to be a part of this event and to celebrate the beauty of the Black consumer, it’s curly hair, skintones, and colors. We recognize your influence in the beauty space and celebrate you.
View Essence Festival of Culture collection

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4.5 out of 5 stars with 2785 reviews
effectiveness: 3.27 out of 5
quality: 3.27 out of 5
value: 3.48 out of 5
58% would recommend
99 recommendations

No damaging

5 out of 5 stars
- 13 days ago
originally posted on influenster.com
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[This review was collected as part of a promotion.] This is the perfect red i was looking for! Came out cherry red on my black hair. Doesn't damage it at all the applicator made things super easy and the scent isn't strong like other hair dyes
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Easy to use.

5 out of 5 stars
emilyv258_7877 - 14 days ago
originally posted on influenster.com
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[This review was collected as part of a promotion.] This was so easy to use. The instructions were clear and it. Some with everything needed including gloves. The color turned out great and it didn't damage my hair.
Did you find this review helpful?

Red love!

4 out of 5 stars
karend383_4254 - 14 days ago
originally posted on influenster.com
Image
[This review was collected as part of a promotion.] The perfect shade for you! The scent is just like every other product t but the application was easy. The red is a perfect vibrant color. Everything was packaged neatly.
Did you find this review helpful?

Didn’t really show up on my dark hair

3 out of 5 stars
sharm15_6525 - 14 days ago
originally posted on influenster.com
Image
[This review was collected as part of a promotion.] While it didn’t damage my hair (which is a big plus), the color just didn’t show up like I expected. The box says it works on dark brown hair, but you honestly couldn’t see the red at all on mine. I even had some old blonde highlights, and it still barely made a difference there. I think I probably would’ve needed to bleach my hair first to get the vibrant red I was going for. It’s nice that my hair still feels healthy, but I was definitely let down by the results. If you have dark hair and want a bold red, you might want to lighten it first or try something stronger
1 reply from SoftSheen-Carson team - 10 days ago
Hi sharm15_6525! Thank you for taking the opportunity to try Dark & Lovely Fade Resist, Vivacious Red! We also appreciate you taking the time to respond, sharing your feedback. We are committed to bringing our consumers high-quality, innovative products that meet their needs. This feedback is important to us and will be shared with others in our company.
Did you find this review helpful?

Easy to apply

4 out of 5 stars
rawrrr_xoxo_8776 - 14 days ago
originally posted on influenster.com
Image
[This review was collected as part of a promotion.] Cute color . I got many compliments about the hair color . It does look better when outside and the sun shines in my hair . The application process was easy to do and it didn’t burn at all when applying . The smell wasn’t bad at all . I do have a lot of thick hair so i did needed two boxes to apply to my hair.
Did you find this review helpful?

Its really amazing

5 out of 5 stars
elichav26_4384 - 14 days ago
originally posted on influenster.com
Image
[This review was collected as part of a promotion.] Love the purple packaging. Applied very smoothly. Kept the hair very healthy and shiny. The color is very bright and beautiful. It also had no scent and it didn’t sting on the scalp.
Did you find this review helpful?

It works

4 out of 5 stars
josalinem_5665 - 14 days ago
originally posted on influenster.com
Image
[This review was collected as part of a promotion.] This was really good box hair dye it gave my hair a nice dark warm red that didn’t have to be bleached. It worked really well and didn’t damage my hair. My hair was also nice and soft after using it.
Did you find this review helpful?

A bold, long-lasting red dye that’s easy to use an

3 out of 5 stars
aisham114_6081 - 14 days ago
originally posted on influenster.com
Image
[This review was collected as part of a promotion.] I loved the vibrant red colour it came out bold and beautiful! The scent was pleasant and not overpowering, and the application process was simple with clear instructions. It didn’t dry out my hair, and the color stayed rich for weeks without fading too quickly. The packaging was secure and easy to open, and I appreciated the gloves and conditioner included. This shade really pops on natural hair!
1 reply from SoftSheen-Carson team - 10 days ago
Hi aisham114_6081! Thank you for sharing how you feel about Dark & Lovely Fade Resist, Vivacious Red. We are committed to bringing our consumers high-quality, innovative products that meet their needs and expectations. We appreciate your feedback and will be sharing it with others in our company.
Did you find this review helpful?

Nice color

5 out of 5 stars
marielsyp_4081 - 14 days ago
originally posted on influenster.com
Image
[This review was collected as part of a promotion.] The color vibran y is amazing. It doesn’t have a strong smell to it and the range shade is good. The packaging is as expected. I applied it on my own since application is very easy.
Did you find this review helpful?

I recommend

5 out of 5 stars
isharareco_1929 - 14 days ago
originally posted on influenster.com
Image
[This review was collected as part of a promotion.] Are use this color right before I cut my hair and style was supposed to be the color going right over the bleached section that I had done last time to kind of just color that side of my hair however, the size in the back of my hair are about not more than 34 inches long and the rest of my hair is doing pretty good. The sides are pretty dry and brittle so I wasn’t able to keep my hair like the sides with the color. However, the color is very vibrant on the road so you can see. The color does brighten dark hair without bleach for sure
Did you find this review helpful?

Love It!

5 out of 5 stars
cassendreaj_2749 - 14 days ago
originally posted on influenster.com
Image
[This review was collected as part of a promotion.] Comes with everything you’d need, the instructions are simple. My hair looks amazing, doesn’t feel any different. The color looks great and just like the image on front of the box. Got some ginger braids afterwards.
Did you find this review helpful?

The color is so vibrant

5 out of 5 stars
shakeyac_7919 - 14 days ago
originally posted on influenster.com
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[This review was collected as part of a promotion.] The color is so vibrant. It doesn’t have a strong scent like other hair color products. The application process is pretty easy. The color of the products is very accurate to the shade range on the packaging.
Did you find this review helpful?

NEW COLOR, WHO DIS??

4 out of 5 stars
lifewithmuvaling_1834 - 14 days ago
originally posted on influenster.com
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[This review was collected as part of a promotion.] I love the shades so much. It is such a vibrant color perfect for the Fall… The scent wasn’t too strong in the application process with seamless!!
Did you find this review helpful?

New color, new look

5 out of 5 stars
jasminealiciavazque_8952 - 15 days ago
originally posted on influenster.com
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[This review was collected as part of a promotion.] I love the color. The ingredients are to promote hair health. The application process doesn’t take long and was seamless. It is not too fragrant.
Did you find this review helpful?

Nice color

5 out of 5 stars
chanikal_6476 - 15 days ago
originally posted on influenster.com
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[This review was collected as part of a promotion.] Application process is very smooth and seamless. Adds great color and moisture to hair which is very important. I recommend this product to friends
Did you find this review helpful?

Easy and nice packaging

5 out of 5 stars
catoucham_1404 - 15 days ago
originally posted on influenster.com
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[This review was collected as part of a promotion.] Natural color, very easy to rinse. It doesn't take long to dry. I recommend it. easy to apply for beginners. It comes with very nice packaging. I love it
Did you find this review helpful?

Packaging was perfect

4 out of 5 stars
thecharline_4567 - 15 days ago
originally posted on influenster.com
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[This review was collected as part of a promotion.] The best for the best. The packaging won me over. The color seems vibrant and I like the fact it have instructions on how to apply it. I would definitely purchase from this brand again
Did you find this review helpful?

Great

5 out of 5 stars
diamondf1_8951 - 15 days ago
originally posted on influenster.com
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[This review was collected as part of a promotion.] I love dark and lovely. This dye leaves that hair nice and smooth. The color is so vibrant. It was so easy to apply. I have never gotten this color before but I feel like this is going to my go to for now on.
Did you find this review helpful?

Vibrant

5 out of 5 stars
y0ah_8249 - 15 days ago
originally posted on influenster.com
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[This review was collected as part of a promotion.] A great variety of shades, very easy to apply, since everything is in the box and has a step by step form easy to follow.Flashy packaging! It smells a little strong, as it is a hair dye and all hair dye smells.
Did you find this review helpful?

Easy and beautiful

5 out of 5 stars
stefya10_83 - 16 days ago
originally posted on influenster.com
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[This review was collected as part of a promotion.] So so cute I love it the color is super shiny, the application was quite simple nice packaging. Will se how long it will last… I really recommend to everyone
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