It's nice, but I honestly don't notice much difference between this and the Dove Daily Moisture Damage Therapy Conditioner I use. This will last a long time, but I probably won't buy it again.

[This review was collected as part of a promotion.] I received this product for free from Influenster and Dove in exchange for my honest review. From the very first use, I absolutely loved the feel of this mask. Hair enthusiasts will know what I mean when I say it has incredible slip—that silky, smooth texture that makes application effortless. I have nearly waist-length hair, and surprisingly, I only needed a small amount when I divided my hair into two sections. The scent is also worth mentioning—so nice and light, not overpowering at all. It gives your hair a clean, fresh smell without clashing with other products or perfumes. The instructions say to leave it on for just one minute to get the full benefits, and I’ve tried it both ways—quick one-minute use and also leaving it on longer. Either way, my hair felt so soft afterward. Because I have oily roots, I only apply it from about the shoulders down, and it works beautifully that way. One tip: rinse thoroughly. If not rinsed well, it can leave a bit of residue. But with a good rinse, the result is soft, shiny, and manageable hair. For the price point, I think this mask offers amazing value. I don’t often say I’d repurchase a product, but this one? Absolutely. It also happened to be my first experience with Dove haircare, and now I’m genuinely curious to try more from their line.

[This review was collected as part of a promotion.] Amazing smell. I used to use the dove haircare line and not sure why I ever stopped. Keep hair refreshed, moisturized and looking shiny! Texture is just like a regular hair mask.

[This review was collected as part of a promotion.] Although I'm a bit late with this review, I wanted to test out this product and I'm extremely satisfied with how it's helped hydrate my hair. I also love the scent and packaging, and despite appearances, I do use it regularly and will definitely be purchasing it again.

Just used it for the first time and wow! My hair is beyond dry and matted. Immediately upon putting on my hair, I felt it being absorbed, it soften my hair and detangling was much easier. Also the scent- it’s soft yet luxurious. Give it a try!

This mask has worked so well for me! I have long thick hair but fine strands, so in the winter it gets dry and puffy at the ends and flat at the top. This hydrated the ends beautifully and didn’t make my hair greasy. I’ve been focusing it on the ends and going light on the scalp. Would definitely recommend!

The best, excellent results

I can’t believe I didn’t use this mask sooner! It has been sitting in the corner waiting to be used. It really is so good! Makes my hair so soft, smoother, shinier. All the good stuff. I don’t think I’ll ever buy a conditioner ever again, because I’ll be using this every other day.

[This review was collected as part of a promotion.] So moisturizing for my curls! I love that this designed to be put on after shampooing & conditioning - I have spent more money on expensive masks that need to be done separately & they sit on my shelf because I forget to use them. I love that this is added onto my normal routine, & the softness & shine it adds to my hair speaks for itself. Will definitely be repurchasing!

[This review was collected as part of a promotion.] Dove 10-in-1 Hydrating Hair Mask is designed to rejuvenate dry and damaged hair, offering 100 hours of hydration with just one application. Infused with hyaluronic serum and Bio-Protein Care Technology, this 9.2 Fl Oz treatment effectively nourishes and revitalizes hair, making it ideal for those who frequently blow-dry or straighten their hair. Users have noted not only the impressive moisturizing benefits but also the delightful fragrance, making it a highly recommended product for anyone seeking to improve their hair's health and appearance.

I only used it once so far after using a drying product and it really helped get the moisture back in my hair. Will definitely be using more.

[This review was collected as part of a promotion.] Everything in this product makes your hair feel great. Can easily be kept in the shower without allowing water inside. It smells great and leaves your hair feeling healthy.

[This review was collected as part of a promotion.] Dove has been a great hair care product in my life. This hair mask tends to be thick but smells lovely. It comes in a rather large tub which in reality a little goes a long way. It has softened and added a voluminous touch to my hair which seemed to have been going flat before using this. It isn’t too expensive and is a great solution for those looking for a hair mask that doesn’t break the bank.

[This review was collected as part of a promotion.] I have really dry curly hair and this mask is just perfect for me. It nourishes my dry hair and makes them manageable and soft. It's value for money. Love it totally

[This review was collected as part of a promotion.] Great formula! I use Dove deodorant and body wash. This product did not disappoint! I have pretty fine hair and usually hydrating masks tend to weigh my hair down, but this one felt very lightweight and I felt like my hair was very soft after one use. The packaging is simple and you get a lot of product in the container. Loved it!

[This review was collected as part of a promotion.] Dove does it again!!! Briggsville is a high-quality item for a lower price. Dove 🕊️ is a brand that you can trust. I am truly enjoying using this hair mask. My hair is softer and more manageable. I will be back for more.

[This review was collected as part of a promotion.] I recieved this product for free from influenster. This is one of the best hair masks I've used. The smell is great and my hair still feels soft 2 days after I used it. I will definitely buy more when I'm done with this tub

[This review was collected as part of a promotion.] This mask is amazing! It smells so good. It goes on easy. The container is super cute. You get a lot in the container and a little goes a long way to help.

[This review was collected as part of a promotion.] This product by Dove, the 10-in-1 Hydrating Hair Mask, makes a lot of strong claims out the gate. I'm going to review based on each claim, starting with 100% smoothness. I would say my hair feels slightly smoother today, but not drastically. It claims to boost hydration and visibly moisturizes. In my experience, while my hair doesn't feel bone dry but it also doesn't look visibly moisturized. In fact, as my hair dried out was extremely frizzy and dry looking. It took a day to settle. It feels slightly softer, but not much. I did notice that my hair felt more manageable post using the mask - it wasn't as hard to detangle. I don't have lasting bounce and frizz control is absent compared to the normal products I use. In fact, it looks slightly more frizzy. All in all, an ok product for the price point, but if budget isn't an issue I would go with a high quality product that normally comes with the high price point. The smell, to me, is extreme and I do not care for it. I'm not someone who normally finds issue with a scent, but this one rubbed me the wrong way.

[This review was collected as part of a promotion.] Great for dry or damaged scalp. Scent isn’t overpowering. Leaves hair feeling smooth and clean. Given it’s size, I would say great value for the cost