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Giovanni Biotin & Collagen Strengthening Shampoo - 24 fl oz
$21.99 ($0.92/fluid ounce)
In Stock
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At a glance
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About this item
Highlights
- Nicely lathers and deeply cleanses for a beautiful shine
- Naturally helps strengthen and improve hair texture
- Infuses deep hydration into each strand for frizz control
- Vegan Friendly
- Cruelty Free
Description
Great hair starts here! Help strengthen your tresses with Vitamins that embrace each strand, while Collagen and Biotin work together to help thicken and smooth each hair. leaving an incredible hair texture. Transform your tresses while restoring and providing the consistency needed to finally achieve full volume.
Silky and healthy-looking hair never looked this beautiful.
Silky and healthy-looking hair never looked this beautiful.
Hair Type: All Hair Types
Product Form: Liquid
Sustainability Claims: Cruelty-Free
Beauty Purpose: Strengthening
Net weight: 24 fl oz (US)
TCIN: 89231614
UPC: 716237189127
Item Number (DPCI): 063-00-0403
Origin: Made in the USA or Imported
If the item details aren’t accurate or complete, we want to know about it.
Ingredients:
aqua (purified water), cocamidopropyl betaine, sodium coco-sulfate, sodium cocoyl glutamate, sodium lauryl sulfoacetate, glycol distearate, biotin, vegetable collagen, fragrance, decyl glucoside, sodium hyaluronate (hyaluronic acid), citrullus lanatus (watermelon) fruit extract, lactobacillus/fragaria ananassa (strawberry) fruit ferment filtrate, sodium cocoamphoacetate, *vaccinium angustifolium (blueberry) fruit extract, lauryl glucoside, *actinidia chinensis (kiwi) fruit extract, sodium lauryl glucose carboxylate, *euterpe oleracea (acai) fruit extract, sodium lauroyl sarcosinate, *glycerin, polyquaternium-7, guar hydroxypropyltrimonium chloride, potassium sorbate, citric acid, phenoxyethanol, dehydroacetic acid, benzyl alcohol' '[*organically produced ingredient]
Shipping details
Estimated ship dimensions: 2.7 inches length x 3.3 inches width x 10.1 inches height
Estimated ship weight: 1.8519 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: What exactly does it smell like? Fruity, floral? Is the smell strong? Does it linger when you're hair is dry.
submitted by maminka - 4 months ago
A: The scent of our Biotin & Collagen Shampoo is soft and refreshing - neither overly fruity nor floral. It’s subtle while you use it and dries down to a gentle finish, so it doesn’t leave a strong scent behind once your hair is dry.
submitted byGiovanni Customer Care - 4 months agoBrand expert
Q: CAN U USE THE SHAMPOO AND CONDITIONER ON THICK STRAIGHT HAIR ? THANK U
submitted by TONEW - 2 years ago
A: Great hair starts with Giovanni's Biotin & Collagen Shampoo and Conditioner and is recommended for all hair types to restore and provide consistency needed to achieve full volume.
submitted byGiovanni Customer Care - 10 months agoBrand expert
Q: Does the shampoo have glimmer?
submitted by - 5 months ago
Q: Does the Shampoo have glimmer in it?
submitted by - 5 months ago
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Guests are saying
This shampoo has garnered positive feedback for its ability to enhance hair health, providing benefits such as increased volume, reduced breakage, and a pleasant scent. Guests appreciate its moisturizing properties and the fact that it is color-safe and non-toxic. Many have noted improvements in hair texture and overall appearance, making it a favorite among families. Its nourishing ingredients like biotin and collagen are also highlighted as key features.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.6 out of 5 stars with 34 reviews
effectiveness: 4.62 out of 5
quality: 4.85 out of 5
value: 4.77 out of 5
96% would recommend
27 recommendations
1 out of 5 stars
Thumbs down graphic, would not recommend
5 September, 2025Verified purchase
Negative effect
Caused more hair loss
4 out of 5 stars
Thumbs up graphic, would recommend
29 November, 2024Verified purchase
Good shampoo, color safe.
Over all it is a good brand. It doesn't smell crazy, smooth, the most important, color safe.
1 out of 5 stars
Thumbs down graphic, would not recommend
25 October, 2024Verified purchase
Not for postpartum hair loss
Really wanted to love this product. However I am currently going through postpartum hair loss and this shampoo ripped my hair in chunks. Very disappointed. Smell was amazing.
5 out of 5 stars
Thumbs up graphic, would recommend
30 March, 2024
Love it!
Has really helped with maintaining my hair healthy and strong. Would definitely recommend.
5 out of 5 stars
Thumbs up graphic, would recommend
30 March, 2024
5 star
This product worked amazing on my hair made is supper healthy and smooth. Definitely loved this product.
5 out of 5 stars
Thumbs up graphic, would recommend
28 March, 2024
Thicker hair? Yes please!
I recently started using this shampoo and love it! It smells great and I have noticed less breakage and my hairs feels like it’s already getting thicker.
5 out of 5 stars
Thumbs up graphic, would recommend
27 March, 2024
Best Shampoo
This Shampoo has helped my hair feel fuller and shinier than ever! My hair is now full of body and smells so fresh! My whole family uses it and loves it. Leaves hair moisturized without weighing it down.
5 out of 5 stars
Thumbs up graphic, would recommend
27 March, 2024
Love, Love, Love
This is hands down the best shampoo ever! I've experienced more volume in my thin hair and less fall out since using this shampoo. My hair feels thicker, stronger. Smells super fresh and light fragrance remains in your hair until your next wash! Love you Giovanni, thanks for making such a great product!
5 out of 5 stars
Thumbs up graphic, would recommend
27 March, 2024
Great shampoo
It moisturized my hair really well. I also enjoy there tea tree line as well
5 out of 5 stars
Thumbs up graphic, would recommend
27 March, 2024
Love this Shampoo
I love this shampoo! I even noticed less split ends after a few uses. I also love their line for curly hair.
5 out of 5 stars
Thumbs up graphic, would recommend
26 March, 2024
Great shampoo!
I have been using this shampoo for a few months and it is great! I have very thin hair and since I've been using this shampoo my hair feels fuller. I just need a little dab of shampoo and lathers very well. Has a great smell too!
5 out of 5 stars
Thumbs up graphic, would recommend
25 March, 2024
Soft and Shiny
I tried this shampoo for the first time last night and I will say it was pleasure. Nice smell, rich in lather and left my hair soft and shiny.
5 out of 5 stars
Thumbs up graphic, would recommend
25 March, 2024
Giovanni biotin & collagen
I love the scent, it leaves my hair shiny, manageable and clean. I’ve seen less hair loss since using this shampoo.
5 out of 5 stars
Thumbs up graphic, would recommend
25 March, 2024
Highly Recommend
I have been using the Giovanni Biotin Shampoo for about 6 months and I really love the way my hair feels and looks. I have also noticed that I am not loosing as much hair since I started using the Biotin & Collagen shampoo.
5 out of 5 stars
Thumbs up graphic, would recommend
24 March, 2024
Awesome
After so many shampoos I found the one. It made me hair soft and wavy. It's smells good.
5 out of 5 stars
Thumbs up graphic, would recommend
24 March, 2024
Excellent Shampoo
Absolutely love this shampoo!!
5 out of 5 stars
Thumbs up graphic, would recommend
23 March, 2024
The Zohan not needed to make your hair SILKY SMOOTH
Get this instead. Really enjoyed the scent, not flowery or fruity, if blue had a scent maybe this would be it. Mello and pleasant in shower experience. Hair was beyond soft after using, I generally like the Giovanni products this was one of the better feeling shampoos after showering I have seen from them.
5 out of 5 stars
Thumbs up graphic, would recommend
22 March, 2024
Awesome product
Love this product, smells great and my hair feels healthy.
5 out of 5 stars
Thumbs up graphic, would recommend
22 March, 2024
Buy This Shampoo!
I love Giovanni products and this shampoo is my new fave! It smooths and strenghtens my fine and wavy hair without leaving any build up. It works great on my teenager's hair which is thicker and curlier than mine. Highly recommend this shampoo!
5 out of 5 stars
Thumbs up graphic, would recommend
22 March, 2024
Shampoo the best
I love this product my hair feels amazing n smell so good.