How to Sell Anything Online - by Anaita Sarkar (Paperback)

Book Synopsis

Are you ready to supercharge your sales?

When it comes to growing a business, it's no longer about what you sell, but how you sell it. Whether you're just starting out, upgrading your side hustle or wanting to grow your existing business, your success depends on your sales. How to Sell Anything Online reveals the most successful marketing strategies from some of the best online businesses around the world. From content marketing and ads for Facebook, TikTok, Google and Instagram to influencer marketing, website optimisation and SEO, this book will be your go-to business sidekick.

Anaita Sarkar, cofounder and CEO of Hero Packaging and founder of marketing company Sell Anything Online, shares a comprehensive toolkit of online actions and tips that you can put in motion immediately. With the help of case studies from experts across the industry, you'll learn how to:

• Reinforce the foundational pillars that every small business needs for success.
• Create brand awareness and seamlessly convert your audience into loyal customers using a simple, proven marketing funnel.
• Maximise how different social media platforms are used to propel your business forward.
• Discover the "magic bucket" strategies for treating your customers like VIPs, building a community and developing brand ambassadors.

Whether you're mastering content creation, optimising email campaigns or exploring influencer collaborations, this guide has you covered. With How to Sell Anything Online, you'll discover the secret sauce for consistent, profitable sales growth!

From the Back Cover

THE NO-FLUFF, STRAIGHT-TO-THE-POINT MARKETING GUIDE TO GROWING YOUR ONLINE SALES

In How to Sell Anything Online serial entrepreneur, founder and content creator Anaita Sarkar delivers an expert, step-by-step guide to growing your online sales with tried and tested marketing strategies. From content marketing to paid ads, email campaigns, influencer collabs, SEO and more, you'll learn everything you need to know to get more orders every day.

This isn't your average business book. You will learn from Anaita's marketing successes--and failures--as well as hear practical business advice from the founders and entrepreneurs of some of Australia's most well-known brands.

In this book, you'll learn:

• how to use the marketing funnel to turn a consumer into a customer and ultimately into a raving fan
• digital marketing tips, hacks and tactics to grow your brand awareness, website traffic and conversion rate
• business strategies that have worked for some of the fastest-growing e-commerce brands
• content ideas and tools to boost your social media marketing and engagement
• how to not only grow your revenue but to grow your profitability.

How To Sell Anything Online is a must-read for everyone who wants to boost profitability, increase cashflow and discover the marketing secrets to supercharge their online sales.

About the Author

ANAITA SARKAR is a successful entrepreneur, speaker, e-commerce advisor, guest lecturer, author and founder of the online platform Sell Anything Online, a global marketing company where Anaita mentors small businesses using her marketing formula.