I Can't Believe It's Not Butter! Original Buttery Spread - 15oz
$3.99 when purchased online
Target Online store #3991
About this item
Highlights
- Certified as a heart-healthy food by the American Heart Association*
- Rich in Omega-3 ALA: contains 375mg per 1 tbsp. serving (23% of the 1.6g daily value)
- No artificial flavors or artificial preservatives
- 70% less saturated fat than dairy butter**
- 40% fewer calories than dairy butter**
Description
Love adding a creamy, buttery taste to your meals? I Can't Believe It's Not Butter!® Original Spread has you covered! Plus, it's certified as a heart-healthy food by the American Heart Association®*, free from artificial flavors and artificial preservatives and has 70% less saturated fat than dairy butter**. Perfect for spreading, cooking and topping over your favorite dishes! Tasty with unbelievable additional benefits, now that’s a win-win!
Serving Size: 1 tbsp
Serving Per Container: 30
Amount 1 tbsp (14g):
Calories: 60
% Daily Value*
Total Fat 6grm8%
Saturated Fat 2grm10%
Trans Fat 0grm0%
Polyunsaturated Fat 3grm0%
Monounsaturated Fat 1.5grm0%
Sodium 90mg4%
Total Carbohydrate 0grm0%
Protein 0grm0%
* Percentage of Daily Values are based on a 2,000 calorie diet.
Ingredients:
purified water, soybean oil, palm and palm kernel oil, salt, lecithin (soy), natural flavor, vinegar, vitamin a palmitate, beta carotene (color).
Allergens & Warnings:
Contains: milk and soy.Contains: Soy, Milk
Features: Non-GMO
Form: Spread
State of Readiness: Ready to Use
Package Quantity: 1
Milk source: Soy
Net weight: 15 Ounces
TCIN: 13050220
UPC: 040600345002
Item Number (DPCI): 284-13-0036
Origin: Made in the USA or Imported
Grocery Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers. Any additional pictures are suggested servings only.
If the item details aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 3.67 inches length x 4.83 inches width x 3.07 inches height
Estimated ship weight: 1.042 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup. If purchased online with SNAP EBT, this item must be returned within 90 days of the date it was shipped, delivered by a Shipt shopper, or made ready for pickup. This 90-day return window is required by SNAP.
See the return policy for complete information.
Q: What kind of vinegar is used in this
submitted by cookie - 3 months ago
A: Hello. Distilled white vinegar is used in I Can't Believe It's Not Butter! Original Buttery Spread. Thank you.
submitted byBrand Expert - 3 months agoBrand expert
Q: How much saturated fat
submitted by Mix Dee - 8 months ago
A: 2gm according to the label. I’d skip this and buy real butter instead. It’s more natural and less ingredients and no chemicals to preserve it.
submitted byMissy - 8 months ago
Trending Butter & Margarine
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3.9 out of 5 stars with 126 ratings
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1 out of 5 stars with 2 ratings
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Guests are saying
The product has garnered mixed feedback from guests, with many praising its creamy texture and versatility in cooking and baking. It is often used as a healthier alternative to butter, appreciated for its flavor and ease of use. However, some guests have reported recent changes in taste and quality, leading to disappointment. Overall, it remains a popular choice for those seeking a butter substitute that can enhance various dishes.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.2 out of 5 stars with 4236 reviews
quality: 4.31 out of 5
taste: 3.92 out of 5
value: 4.33 out of 5
81% would recommend
16 recommendations
butter
4 out of 5 stars
emmar768_7234 - 4 days ago
originally posted on influenster.com

great substitute for butter! It tastes just like the real thing, definitely lives up to the name. Good on many things from bread to a baked potato.
Buttery taste without the guilt
5 out of 5 stars
sjerry85_9285 - 10 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] I Can’t Believe It’s Not Butter! is a tasty, budget friendly spread that works well for toast, veggies, and cooking. It has a smooth, creamy texture and a buttery flavor that’s surprisingly close to the real thing, but with less saturated fat. It’s also easy to spread straight from the fridge. While you can tell it’s not actual butter if you’re a purist, it’s a great everyday option for anyone wanting a lighter alternative without giving up flavor.
Delicious addition to any food!
5 out of 5 stars
Joanie65 - 15 days ago
originally posted on icantbelieveitsnotbutter.com
My husband and I, love I can't believe it's not butter. We have used it for many years for frying eggs, on toast, and over vegetables. It can't be beat!
It’s a decent substitute
4 out of 5 stars
mayaw51_9323 - 22 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] I’ve been using this for my cornbread and it’s a decent butter substitute. The tub may seem small but you get a lot for the size and price. I’ve also used it to butter the tops of my cornbread muffins and mix in my rice!
(no review title)
5 out of 5 stars
Dot80 - 24 days ago
originally posted on icantbelieveitsnotbutter.com
I buy I can't Believe it's not butter whenever it's on sale or I have a coupon we're on a fixed income. We really love the taste.
Perfectly spreadable!
5 out of 5 stars
baynicole_2905 - 26 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] Love love love this butter !! It worked amazing for baking, cornbread and even toast ! It tastes great and you’d never know that it’s not butter I will def buy again. Great price and great product
Staple at home
5 out of 5 stars
laceyfreewehrl_1146 - 27 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] This is actually a staple in our house. We typically go with the lighter version of it, but this one is great too. It has a nice spreadable texture and it melts well. We try to stick away from real butter just because of cholesterol and saturated fat levels. The flavor is good. The product lasts a while.
A good butter alternative
4 out of 5 stars
adamh62_4896 - 28 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] I received this product free of charge in exchange for my honest review. I Can’t Believe It’s Not Butter is a great alternative for those looking to stay away from butter. It tastes great, has great value, ands healthier than other alternatives. It doesn’t go great with baking, but it does really well spread on toast, bagels, and other other breads. I also use it in my steamed vegetables. I would recommend this product.
Delicious product!
5 out of 5 stars
darylb38_7473 - 1 month ago
originally posted on influenster.com

[This review was collected as part of a promotion.] This definitely tastes like butter. It has a really nice, smooth texture. The price is comparable to other butters and spreads. It has an easy to open package.
Butter
5 out of 5 stars
Megail - 1 month ago
originally posted on icantbelieveitsnotbutter.com
I’ve been buying it so long but yesterday I was driving and I was thinking I can’t believe it’s not butter.
Same great flavor as always!
5 out of 5 stars
danin14_2033 - 1 month ago
originally posted on influenster.com

[This review was collected as part of a promotion.] I grew up with this spread, and it tastes just as good as I remember! It spreads so easily, and the flavor is salty and nutty. There’s no better margarine in my opinion.
Great taste
3 out of 5 stars
mariar1128_7378 - 1 month ago
originally posted on influenster.com

[This review was collected as part of a promotion.] Great taste, smooth spreadable texture. Packaging is easy to open. However, I can’t give this product a full rating based on ingredients, they are not the most healthy for you.
Excellent butter substitute
5 out of 5 stars
paulaa276_2120 - 1 month ago
originally posted on influenster.com

[This review was collected as part of a promotion.] I love the taste of this spread! I have also tried the spray butter and the olive oil spread and all of them are excellent! This tastes so much like salty butter, and spreads much easier than waiting for a stick of butter to soften. It has a smooth texture and doesn't taste fake. It spreads well, and also melts well. Even the scent smells good! Overall just a great brand and a great product.
Delicious
5 out of 5 stars
jessicalynn68_1939 - 1 month ago
originally posted on influenster.com

[This review was collected as part of a promotion.] We just love this spread on our morning toast. It has so much flavor and spreads easily. We’ve been buying it for years and it’s a true staple in our household.
Great features!
5 out of 5 stars
GmaMZ - 1 month ago
originally posted on icantbelieveitsnotbutter.com
This is the only soft spread l buy. We use it for everything!
Really like this
5 out of 5 stars
jacobd1980_9029 - 1 month ago
originally posted on influenster.com

[This review was collected as part of a promotion.] I love this butter, the texture is perfect and it spreads easily which is a bonus! The little container is great for a small fridge and the price is a great value. Definitely recommend.
Light, Buttery, and Easy to Use
5 out of 5 stars
vanessag392_9549 - 1 month ago
originally posted on influenster.com

[This review was collected as part of a promotion.] I tried I Can’t Believe It’s Not Butter! Original and was pleasantly surprised. The packaging is simple and convenient, especially with the tub that makes it easy to scoop or spread. It has a light, buttery scent that’s inviting without being overpowering. The spread itself goes on smoothly, even straight from the fridge, and has a nice buttery flavor that works great for toast or cooking. It’s a lighter option that still gives that classic taste.
Great features
4 out of 5 stars
Hehehe - 1 month ago
originally posted on icantbelieveitsnotbutter.com
I got this a week ago and I love it!!!!!!!!!!!!!!!!
Goood for everyday use
4 out of 5 stars
baharg3_4048 - 1 month ago
originally posted on influenster.com

[This review was collected as part of a promotion.] “I received this product for free from Influenster to try, and I was pleasantly surprised. It spreads so easily straight from the fridge and tastes pretty close to real butter. I used it on toast and veggies, and it worked great. For baking, though, I still prefer real butter because this has a slightly salty, artificial aftertaste. Overall, a good everyday option!”
Buttery and creamy
5 out of 5 stars
pinol_7498 - 1 month ago
originally posted on influenster.com

[This review was collected as part of a promotion.] This was delicious and I have bought this before. The texture is creamy and buttery. Usually a go to in terms of butter. I would recommend this for sure. It’s at a food price point.