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Influencer Boot Camp - by John Biggs & Jessica Moore (Hardcover)

Influencer Boot Camp - by  John Biggs & Jessica Moore (Hardcover) - 1 of 1
$24.99 when purchased online
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About this item

Highlights

  • This book will help you leverage your own social media through techniques used by influencer agencies, and successful digital marketers.
  • About the Author: Jessa Moore is a media expert and the owner of Jessa Moore Media.
  • Business + Money Management, E-Commerce

Description



Book Synopsis



This book will help you leverage your own social media through techniques used by influencer agencies, and successful digital marketers. Learn how influencer marketing amplifies word of mouth and reputation to leverage your own community.

This book will trace the history of influencer marketing, highlighting key milestones and shifts in consumer preferences. It will guide readers on discovering their unique niche within the influencer space, emphasizing the importance of authenticity and passion. It will show you strategies for developing a strong personal brand that resonates with your target audience and sets you apart from competitors and share practical tips and techniques for creating compelling content across various platforms, including visual storytelling, copywriting, and video production.

Through this book, you will learn techniques to communicate your story, manage your reputation, and grow your own influence.



About the Author



Jessa Moore is a media expert and the owner of Jessa Moore Media. With a diverse background spanning journalism, digital strategy, branding, social media marketing, and influencer marketing, she brings a unique and insightful perspective to the media landscape.

Based in New York City, Jessa is known for her strategic thinking, creative problem-solving, and ability to analyze complex media trends. Her expertise extends to understanding digital behavior, political analysis, developing effective branding strategies, and navigating the evolving world of influencer marketing.

Jessa's approach to branding is particularly noteworthy. She takes a holistic view, combining her knowledge of digital strategy, social media, and marketing, including influencer marketing strategies, to create well-rounded and impactful brand identities. Her focus on understanding and leveraging digital behavior, including the influence of key influencers, sets her apart, allowing her to develop data-driven and innovative branding solutions.

Jessa has worked with a wide range of clients, from startups and entrepreneurs to established organizations like the USC Shoah Foundation and The Hague, demonstrating her adaptability and ability to tailor her approach to diverse needs. Her commitment to helping individuals and organizations achieve their full potential through effective branding, including leveraging the power of influencers, makes her a highly sought-after media consultant.

John Biggs is an entrepreneur, consultant, writer, and maker. He spent fifteen years as an editor for Gizmodo, CrunchGear, and TechCrunch and has a deep background in hardware startups, 3D printing, and blockchain. His work has appeared in Men's Health, Wired, and the New York Times.

He has written nine books including the best book on blogging, Bloggers Boot Camp, and a book about the most expensive timepiece ever made, Marie Antoinette's Watch. He lives in Brooklyn, New York. He runs the Keep Going podcast, a podcast about failure. His goal is to share how even the most confident and successful people had to face adversity.

Dimensions (Overall): 9.25 Inches (H) x 6.1 Inches (W)
Suggested Age: 22 Years and Up
Sub-Genre: E-Commerce
Genre: Business + Money Management
Publisher: Apress
Theme: Internet Marketing
Format: Hardcover
Author: John Biggs & Jessica Moore
Language: English
Street Date: August 23, 2025
TCIN: 1002817577
UPC: 9798868813887
Item Number (DPCI): 247-19-4230
Origin: Made in the USA or Imported

Shipping details

Estimated ship dimensions: 1 inches length x 6.1 inches width x 9.25 inches height
Estimated ship weight: 1 pounds
We regret that this item cannot be shipped to PO Boxes.
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO

Return details

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