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IT Cosmetics Superhero No Tug Shadow Stick - 0.05oz - Ulta Beauty

IT Cosmetics Superhero No Tug Shadow Stick - 0.05oz - Ulta Beauty - 2 of 3IT Cosmetics Superhero No Tug Shadow Stick - 0.05oz - Ulta Beauty - 3 of 3
IT Cosmetics Superhero No Tug Shadow Stick - 0.05oz - Ulta Beauty - 1 of 3
$25.00 when purchased online
Target Online store #3991

About this item

Highlights

  • Innovative waterproof eyeshadow stick glides on super blendable pigment without tugging on your delicate eye area
  • Provides comfortable, all-day wear; suitable for sensitive eyes
  • Formulated with tri-peptide complex, hydrolyzed collagen and caffeine, this lid-loving long-wear cream shadow gives you younger-looking eyes instantly
  • Available in 14 buildable pearl and matte shades
  • 16 Hour Wear
  • 90% says it applies evenly*
  • 85% say it visibly smooths texture of eyelids*
  • Crease-proof Brighter-Looking Eyes
  • *Based on a 1 week consumer study

Description

It Cosmetics Superhero No-Tug Longwear Eyeshadow Sticks are everything you love about eyeshadow, now in an easy-to-use cream shadow stick! This super blendable eyeshadow stick glides onto your lids without tugging on your delicate eye area. Available in matte and pearl finishes!

Swipe Superhero No-Tug Waterproof Eyeshadow Stick onto your eyelids for super smooth, super blendable, super all-day wear results. Use your fingertips to blend effortlessly. Complete your super eye transformation with Superhero No-Tug Sharpenable Gel Eyeliner and Superhero Elastic Stretch Volumizing and Lengthening Mascara!
Suggested Age: 18 Years and Up
Color Palette: Light Tones
Product Form: Stick
Beauty Purpose: Shading, Brightening, Blending, Defining
TCIN: 89987638
UPC: 3605972534651
Item Number (DPCI): 342-02-2910
Origin: Made in the USA or Imported
If the item details above aren’t accurate or complete, we want to know about it.

Shipping details

Estimated ship dimensions: 5 inches length x 1 inches width x 1 inches height
Estimated ship weight: 0.06 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.

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Guests are saying

This eyeshadow stick is a favorite among guests for its smooth application and long-lasting wear. Many appreciate its creamy texture that glides on effortlessly without tugging, making it ideal for all-day use. The variety of colors available allows for versatile looks, whether for casual wear or more polished styles. While some guests noted issues with the stick's durability, the overall consensus is that this product is a game-changer for easy makeup application.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.6 out of 5 stars with 3398 reviews
    100% would recommend
    2 recommendations

    Warm Natural Color

    5 out of 5 stars
    Dazzie - 4 days ago
    originally posted on itcosmetics.com
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    his was my first experience with this particular shade of eyeshadow, and I'm quite fond of its warm, natural hue. These eyeshadow sticks are incredibly easy to apply and glide on effortlessly, making them ideal for mature skin.
    Did you find this review helpful?

    Not Flattering for Age 50 and Up

    1 out of 5 stars
    MerissaW - 5 days ago
    originally posted on itcosmetics.com
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    These shimmery stick eyeshadows are not flattering on mature skin (50+). They don't look natural. The no-tug eyeliner also doesn't apply well on top of it. Please, please, PLEASE bring back powder eyeshadow - particularly neutral colors and white for highlighting under the brows.
    1 reply from ITC CS team - 5 days ago
    Hi there! Thank you very much for sharing your feedback. We sincerely understand your concerns regarding the Superhero No-Tug Waterproof Eyeshadow Stick, especially for mature skin (50+). We recognize how important it is for eyeshadow to provide a natural and flattering finish, and we regret that this product did not meet your expectations in that regard. For best results, we recommend using your fingertips to blend the eyeshadow gently and effortlessly, which may help achieve a softer look. Regarding the no-tug eyeliner, we are sorry to hear that it did not apply well over the eyeshadow, as we strive to create products that work harmoniously together. Unfortunately, some of our powder eyeshadow products, including neutral shades and white highlights, have been discontinued. Please be assured that your feedback has been noted and taken into serious consideration as we continuously evaluate our product offerings. If you are not fully satisfied with your purchase, please feel free to consult our return policy for further assistance https://tinyurl.com/25qu9tu3. We truly appreciate your candid comments and thank you for helping us improve our products and better serve the needs of all customers.
    Did you find this review helpful?

    I love this Eyeshadow Stick!

    5 out of 5 stars
    Debbie - 9 days ago
    originally posted on http://www.ulta.com
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    I wanted something that would apply easily and stay on without melting or looking to pasty (like dry shadows) for my older eyes. This works great and I carry one for my travel - quick to apply and off I go. I also have some eyeshadow sticks from Laura Mercier and like them as well, but this is the perfect matte color for me. For this purchase it was for my Aunt who is visually impaired. I showed her how to apply it and she is very happy because putting on eye shadow was challenging - she loves the ease of use and the even application.
    Did you find this review helpful?

    Yes I would definitely buy this again!

    5 out of 5 stars
    Debra - 10 days ago
    originally posted on http://www.ulta.com
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    It is so easy to apply and stays put all day..
    Did you find this review helpful?

    glides on perfect

    5 out of 5 stars
    Dawndd - 14 days ago
    originally posted on itcosmetics.com
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    [This review was collected as part of a promotion.] I wasn't sure how I would like a shadow stick but they look great and so easy to blend
    Did you find this review helpful?

    SUCH A BEAUTIFUL EYESHADOW

    5 out of 5 stars
    AmandaMarie - 20 days ago
    originally posted on itcosmetics.com
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    [This review was collected as part of a promotion.] I love this! It’s like a shimmering highlighted eyeshadow. Very pretty for everyday wear!
    Did you find this review helpful?

    Love it!

    5 out of 5 stars
    Francescaa34 - 26 days ago
    originally posted on itcosmetics.com
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    Love it! Long lasting true to color. Does not wearoff in a few hours. Will definitely be buying again!
    Did you find this review helpful?

    Superhero No-tug waterproof eyeliner

    5 out of 5 stars
    ball6 - 26 days ago
    originally posted on itcosmetics.com
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    [This review was collected as part of a promotion.] Impressed with this product, I would buy again! Goes on smooth and lasts all day. Also, I got the product at a good price, IT was having a sale.
    Did you find this review helpful?

    Pretty color but not for everyone

    4 out of 5 stars
    Tabylady 63 - 27 days ago
    originally posted on itcosmetics.com
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    [This review was collected as part of a promotion.] Its a lovely eye shadow but not the color that I'd expected
    Did you find this review helpful?

    Easy to apply

    5 out of 5 stars
    Thumbs up graphic, would recommend
    Ndwd - 1 month ago, Verified purchaser
    • Eye color: Green
    • Skin type: Dry
    • Skin tone: Light
    • Hair color: Blonde
    This is very easy to apply and stays on all day.
    Did you find this review helpful?

    Easy - great for travel!

    5 out of 5 stars
    JSay74 - 1 month ago
    originally posted on itcosmetics.com
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    This was a great purchase - saves room when packing and is super easy to use!
    Did you find this review helpful?

    Eyeshadow

    5 out of 5 stars
    Xoxoxoxoxo - 1 month ago
    originally posted on itcosmetics.com
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    Color is awesome! Goes on smooth. Long lasting color
    Did you find this review helpful?

    Easy

    5 out of 5 stars
    Sammm - 1 month ago
    originally posted on itcosmetics.com
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    [This review was collected as part of a promotion.] So easy to use, glides on effortlessly with great color payoff
    Did you find this review helpful?

    Great shadow stick! Love the color!

    5 out of 5 stars
    Serena c - 1 month ago
    originally posted on itcosmetics.com
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    [This review was collected as part of a promotion.] Great shadow stick! Love the color! I love the smoothness of the makeup!
    Did you find this review helpful?

    Awesome!!!!

    5 out of 5 stars
    Leigh12 - 1 month ago
    originally posted on itcosmetics.com
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    Love the ease and feel of this shadow stick on my skin. It doesn’t tug, glides smoothly. Doesn’t crack or dry out during the day. Love love love.
    Did you find this review helpful?

    Great color and stays put!

    5 out of 5 stars
    Laura1823 - 2 months ago
    originally posted on itcosmetics.com
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    [This review was collected as part of a promotion.] Mighty Mauve is a beautiful shade that goes with just about all other makeup products that I own. I can match it with my pinky colors, my mauves, my taupes, my browns, my greys, etc. It’s that perfect color for when you get up and need to get ready quickly and you ask yourself “hmmmm, what color should I wear?” Mighty Mauve is the one!
    Did you find this review helpful?

    Lasts all day!

    5 out of 5 stars
    Amanda1123 - 2 months ago
    originally posted on itcosmetics.com
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    [This review was collected as part of a promotion.] Love these! They lay smoothly, blend easily, and are nice colors!
    Did you find this review helpful?

    Great for everyday

    5 out of 5 stars
    Tille - 2 months ago
    originally posted on itcosmetics.com
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    I use this product almost everyday to help my eyes look awake. Goes on smoothly and lasts all day with a natural look.
    Did you find this review helpful?

    No Tug

    3 out of 5 stars
    JDReviews - 2 months ago
    originally posted on itcosmetics.com
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    [This review was collected as part of a promotion.] I feel like it was a little clumpy and Dry versus creamy and smooth.
    1 reply from Consumer Care Center team - 2 months ago
    Hello JDReviews! At IT Cosmetics, we're sorry to hear the Superhero No-Tug Waterproof Eyeshadow Stick didn't meet your expectations in terms of texture. It's designed to be creamy and smooth, so we appreciate you sharing your experience. Factors like storage temperature and even the natural oils in your skin can sometimes affect a product's consistency. We encourage you to contact our customer service team at 800-356-5120 M-F 9:00 am – 5:00 pm ET. They can offer helpful tips and explore potential solutions with you.
    Did you find this review helpful?

    Love it

    5 out of 5 stars
    Tbeckett1 - 2 months ago
    originally posted on itcosmetics.com
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    [This review was collected as part of a promotion.] I really like this eyeshadow. It is a pretty color and goes on smooth. I plan on buying more of the colors
    Did you find this review helpful?

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