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Ivory Original Gentle Bar Soap - 10pk/3.17oz

Ivory Original Gentle Bar Soap - 10pk/3.17oz - 2 of 4Ivory Original Gentle Bar Soap - 10pk/3.17oz - 3 of 4Ivory Original Gentle Bar Soap - 10pk/3.17oz - 4 of 4
Ivory Original Gentle Bar Soap - 10pk/3.17oz - 1 of 4
$6.99 when purchased online
Target Online store #3991

About this item

Highlights

  • Dermatologist Tested
  • Free of dyes & heavy perfumes
  • 99.44% Pure
  • Trusted by Families for over 140 Years
  • Gentle Enough for the Whole Family

Description

Ivory Gentle Bar Soap gives you a safe, pure clean trusted for generations. Our simple soap is free of dyes and heavy perfumes, is dermatologist tested.Ivory's safe, gentle products have been trusted by families for over 140 years.
Scent: Unscented
Suggested Age: All Ages
Health Facts: Paraben-Free, Dye-Free
Package Quantity: 10
Beauty Purpose: Basic Cleansing
Recommended Skin Type: Combination
Net weight: 31.74 Ounces
Features: Non-Irritating
TCIN: 13951811
UPC: 056100007067
Item Number (DPCI): 049-00-0133
Origin: Made in the USA or Imported
If the item details above aren’t accurate or complete, we want to know about it.

Ingredients:

sodium tallowate and/or et/ou y/o sodium palmate, water, sodium cocoate and/or et/ou y/o sodium palm kernelate, glycerin, sodium chloride, fragrance, coconut acid*, palm kernel acid*, tallow acid*, palm acid*, citric acid*, sodium citrate*, tetrasodium edta. *contains one or more of these ingredients

Shipping details

Estimated ship dimensions: 7.6 inches length x 5.7 inches width x 2 inches height
Estimated ship weight: 2.22 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.

Q: Is the packaging compostable? Is it BPI approved?

submitted by Joanna - 4 years ago
  • A: Hello Joanna Yes the packaging is compostable.

    submitted byIvory - 1 year ago
    Brand expert

Q: Picture is of 10 4-oz bars, but title is 10 3.17-oz bars. Which is correct?

submitted by Envy - 5 years ago
  • A: We make both a 3.17 ounce and 4 ounce bar of our Ivory Bar Soap. While we'd like to help you determine which this one is, we do need to refer you to the retailer for the answer. If you have any questions about the soap, or Ivory products, give us a call at (800) 395-9960.

    submitted byTheIvoryTeam - 5 years ago
    Brand expert
  • A: I got 3.17oz bars despite picture still showing 4oz, sounds like another case of systematic product downsizing and keeping price fixed...

    submitted byshadetree - 4 years ago

Q: are each of the 10 bars individually wrapped inside the package of 10?

submitted by Flothow - 8 years ago
  • A: Each soap is wrapped in white paper (with no Ivory advertising).

    submitted byTextilady - 8 years ago
  • A: Yes, a white paper wrapping is on each individual bar.

    submitted byStar Catcher - 8 years ago

Q: Is this soap antibacterial?

submitted by SJ - 4 months ago
  • A: Technically not antibacterial. Though, the US FDA found 0 evidence of antibacterial soaps better at preventing illness than plain soap and water. Antibac soap can actually be worse long term.

    submitted byBeen around the block - 4 months ago

Q: Does this Ivory have ANY kind of fragrance? Long ago, it came that way, but it's harder and harder to find any unscented or fragrance-free beauty products.

submitted by ruby slippers - 1 year ago
  • A: Our Ivory Gentle Bar Soap Original has the original scent. In the beauty care industry, we use two specific terms to help consumers find the right products to use, unscented and fragrance-free. Unscented products may contain a light scent to mask the natural odor of the ingredients in the formula. These ingredients do not have a pleasant smell, which is why it's necessary to add a very small amount of light fragrance to make the product more enjoyable to use. Fragrance-free products do not contain any added fragrance.

    submitted byIvory - 10 months ago
    Brand expert

Q: The ten bar package I have at home shows 4X MORE/PLUS in the upper left. But in the store I saw a pack of fewer bars with 2.5X and another, I think with 3 or 3.5 X. Explain this on the package!

submitted by Ken - 2 years ago
  • A: For our Ivory Original Bar Soap 10pk we offer 3.17 ox bars and 4.0 oz bars. The package that states 4X MORE are our 4.0 oz bars.

    submitted byIvory - 2 years ago
    Brand expert

Q: What is the expiry date of these soap bars?

submitted by Stephen - 2 years ago
  • A: Ivory Original Bar Soaps do not have an expiration date. Bar soaps have a shelf life of 2 years.

    submitted byIvory - 2 years ago
    Brand expert

Q: Is there 2 packs of 10 bars of soap which would 20 soaps bars

submitted by p10000 - 2 years ago
  • A: Thank you for inquiring about the Ivory Soap packaging. This is for 1-10pack bars of soap.

    submitted byIvory - 2 years ago
    Brand expert

Q: Does this soap contain phthalates?

submitted by LDT - 3 years ago
  • A: Thank you for you question. This product does not have phthalates in it. You can get a full list of ingredients at smartlabel.org.

    submitted byIvory - 3 years ago
    Brand expert

Q: are these longer than the 3.1 oz bars

submitted by robert - 7 years ago
  • A: Yes the 4 oz bars are longer.

    submitted byigmarty - 7 years ago

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80% would recommend
172 recommendations

Excellent Soap

5 out of 5 stars
Thumbs up graphic, would recommend
Caroline - 4 days ago, Verified purchaser
Great soap! Been using it for over fifty years. The improvements they made to it are very good. Now it doesn't dry out your hands. Cleans just as well. Now people can use it all year round instead of having to buy expensive moisturizing liquid soap in the winter months.
cleans effectively: 5 out of 5
quality: 5 out of 5
scent: 5 out of 5
value: 5 out of 5
Did you find this review helpful?

They fixed what wasn't broken and lost a lifetime

1 out of 5 stars
American250 - 5 days ago
originally posted on ivory.com
I hope the person who decided to ruin the soap by changing formulas gets fired. What a dumb corporate decision! It's blasphemy to call this waxy hunk of skin-drying garbage Ivory!
1 reply from Customer Care team - 5 days ago
Thank you for being a loyal consumer of our products and for sharing your thoughts on our Ivory Gentle Bar Soap Original Scent. We are so sad to hear that you are disappointed in the changes we made, and we will be sure to share your comments with the rest of our team. Please know that it is our every intention to bring you the same great benefits you have come to expect from the Ivory brand. Ivory Soap is now made with plant-based cleansers, and we still hold true to our commitment to no animal testing on any of our products. The Ivory Gentle Bar Soap is still 99.44/100% pure, gentle on the skin, and dermatologist-tested. Ivory is all about consumer satisfaction, and we would like to learn more from your experience. Whenever you get the chance, please give us a call at (800) 945-7768 or send us an email through the Contact Us page located on our website.
1 guest found this review helpful. Did you?

formula change / skin reaction

1 out of 5 stars
gloria wondrous - 6 days ago
originally posted on ivory.com
i have used ivory soap most of my life. i'm now 59. i always loved it and bought it in bulk so i'd be sure to have some on hand. recently, i started itching profusely. i hadn't changed anything else. i've been using the same products for washing dishes, doing the laundry, and for moisturizing. no new products. none. no food changes and no lifestyle changes. ...i looked on your page because i noticed that the bar looked and smelled different. i saw that many others are having the same issues and that you changed the ingredients you are using. why? how many people have to give you honest feedback before you go back to the original formula? why did you change it to begin with? it was a wonderful product. ...i am going to a dermatologist tomorrow because the itching is so severe. i have broken skin now all over my body. this will cost me lots of money, for this appointment and any necessary remedies; and, what am i to do with the ivory i've bought? i wouldn't give it to anyone to use given the reaction i, and others, have had. please rectify this situation asap. be honest. be kind. make the necessary changes. please.
1 reply from Customer Care team - 3 days ago
Thank you for taking the time to leave a review of our Ivory Gentle Bar Soap Original Scent. We are really sorry to hear that you are disappointed with the changes and that you noticed some itching. Please know that this is far from the experience we want you to have. Our goal is to provide you with the same superior benefits that you have come to expect from the Ivory Brand. Rest assured that we are sharing your comments with our Health and Safety Team as well as with the rest of the Ivory Team. While all of our ingredients have been evaluated for their safety and efficacy when used as directed, we do recognize that some of our consumers have personal sensitivities and may not be able to tolerate a specific ingredient or formulation. We recommend that you discontinue the use of this product and reach out to us for further assistance. Whenever you get the chance, please give us a call at (800) 395-9960 or send us an email through the Contact Us page on our website.
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Formula change caused horrible itchy rash!

1 out of 5 stars
Unkie-G - 6 days ago
originally posted on ivory.com
Very sad at the change, as Ivory has been my choice of soap for over 30 years because of its gentle lather and nice mild scent. However the new formula gave me a horrible itchy rash, that became inflamed when I scratched. I lost nights of sleep until I realized it was the soap causing the issue and discontinued using it. I hope you return to the old formula, would even be willing to pay more.
1 reply from Customer Care team - 3 days ago
Thank you for being a loyal consumer of Ivory for over 30 years and for taking the time to share your experience with our Ivory Gentle Bar Soap Original Scent. We are so sorry to hear about what happened. We truly expected you to get the same superior benefits you have always received from the Ivory brand. We want you to know that this is not the experience we want our consumers to have, and you can be sure that we are sharing this information with our Health and Safety Team along with the rest of our Ivory Team. We can assure you that all of our ingredients have been evaluated for their safety and effectiveness when used as directed. Nonetheless, we do realize that some of our consumers may have personal sensitivities and may be unable to use a particular ingredient or formulation. We recommend that you discontinue the use of this product and reach out to us for further assistance. Whenever it's convenient for you, please give us a call at (800) 395-9960 or send us an email through our website's Contact Us page.
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Bring back the original formula

1 out of 5 stars
Psalm 45:8 - 7 days ago
originally posted on ivory.com
I thought my water softener was on the fritz - turns out the new formula does not rinse as clean, dissolves rapidly and leaves a film on my glasses too. I have used Ivory 40 years - bring back the old formula. Will be looking for my receipts to return the bars in my storage closet.
1 reply from Customer Care team - 6 days ago
Thank you for getting in touch about our Ivory Original Bar Soap. We love to hear from such a loyal consumer as yourself and want to express the disappointment we have towards your more recent experience. We truly wanted all of our consumers to receive the same great benefits and what you've shared has been greatly unexpected. You can be sure that we will be addressing this with our Quality Assurance team as well as the rest of our Ivory team. In the meantime, we'd be happy to assist you further. When you have the time, please write to us through our Contact Us page so we may do so.
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Not original. Returned the lot.

1 out of 5 stars
zeo_ - 11 days ago
originally posted on ivory.com
I've been a purchaser and user of Ivory soap for decades. It was easy, buy the original. No smell not extra crap. Then I made a purchase this week and find out "original" is only original since 2024. Really? This bar smells and doesn't have the same feel or consistency. Shame on you Ivory Soap and P&G.
1 reply from Customer Care team - 10 days ago
Thank you so much for being such a long-time loyal consumer of our products and for reviewing our Ivory Gentle Bar Soap Original Scent. We are so sorry to hear that you are disappointed with the changes. Please know that it is our every intention to provide you with the same amazing benefits you have come to expect from the Ivory brand. The Ivory bar is now made with plant-based cleansers and still conducts no animal testing on any of our products. The Ivory Gentle Bar Soap Original Scent is still 99.44/100% pure, gentle on the skin, and dermatologist-tested. We would love to learn more about your experience and be of further assistance. Please give us a call at (800) 395-9960 or send us an email through our Contact Us page on our website.
1 guest found this review helpful. Did you?

new Ivory is garbage

1 out of 5 stars
espo610 - 11 days ago
originally posted on ivory.com
I absolutely HATE the new soap. The change they made to not "whip" it during manufacture causes it to not float. Ok minor, but now they added chemicals and the soap is not the dry cake-like consistency, but a shiny lump of plastic. Please do not call it :"original", it is far from it. You just lost a household that has been using and loving you product for almost 80 years.
1 reply from Customer Care team - 10 days ago
Thank you so much for being such a loyal fan of our Ivory products! We truly appreciate your feedback on the Ivory Gentle Bar Soap Original Scent, and we’re sorry to hear that you’re not completely happy with the recent changes. Please know that we’re committed to providing you with the same wonderful benefits you’ve come to love from the Ivory brand. Our bar soap is now made with plant-based cleansers, and we continue to practice—no animal testing on any of our products! The Ivory Gentle Bar Soap Original Scent remains 99.44/100% pure, gentle on the skin, and dermatologist-tested, even though it may not float anymore. We’d love to hear more about your experience and how we can assist you further! Feel free to give us a call at (800) 395-9960 or reach out via our Contact Us page on our website. Looking forward to hearing from you!
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Never buying Ivory again. It is TERRIBLE now.

1 out of 5 stars
Mike67 - 12 days ago
originally posted on ivory.com
Whoever had the idea to change the Ivory bar soap to plant based should be immediately fired. I'll bet you thought you were being innovative. You were NOT. You deserve to go out of business because of this stupid change.
1 reply from Customer Care team - 10 days ago
Thank you for sharing your honest feedback about our Ivory Gentle Bar Soap Original Scent. We're truly sorry to hear that you're not satisfied with the recent changes, and we’ll make sure to pass your comments on to our Ivory Team. We had hoped that you would continue to enjoy the outstanding benefits you expect from the Ivory brand. Our bar soap is now crafted with plant-based cleansers, and we want to assure you that we maintain our commitment to no animal testing on any of our products. It's important to note that the Ivory Gentle Bar Soap Original Scent remains 99.44/100% pure, gentle on the skin and dermatologist-tested. We’re dedicated to our consumers and would love to hear more about your experience. Please don’t hesitate to give us a call at (800) 395-9960 or email us via the Contact Us page on our website.
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New Formula Terrible

1 out of 5 stars
Wayne - 13 days ago
originally posted on ivory.com
new formula is terrible. smells awful, feels awful
1 reply from Customer Care team - 10 days ago
We appreciate you for providing feedback on our Ivory Original Bar Soap. We're disappointed to hear that you weren't satisfied with the new formulation. We truly wanted nothing but the best for our Ivory consumers. From time to time we like to improve our products and we want to assure you that our plant based formula is still 99.44/100% pure and gentle on the skin. It should also still offer a great lather while keeping that iconic Original scent. What you've shared has been unexpected but please know that we will be addressing this with the rest of our Ivory team and our Quality Assurance team. We'd like to hear more from you, when you have the time, please write to us through our Contact Us page.
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Ivory Formula change for the worse

1 out of 5 stars
Seth - 14 days ago
originally posted on ivory.com
PG has altered the formula removing the tallow for plant based alternative, and it is now unpleasant on my skin and causes an irritating reaction. it also no longer floats and smells weird. WHY would you change a formula that has worked for years?! how about just make a new separate line and keep the original and let the sales speak for themselves. I am voting with my wallet and won't buy Ivory ever again if they don't bring back the original. the famous bar of soap my family and millions of others have used for over 100 years will no doubt quickly fade away, look at these reviews , you think this is a good change? Did you think we're too stupid to notice? Personal Health products are the most intimately known products to consumers in the market. They're not a bag a chips you can change the recipe and have no one notice. millions of people opened up their favorite bar of soap and had a negative reaction on their body. You want to make an exciting new product with different ingredients ? Great, go make that in a different line. I'd love to see the Ivory revenue line numbers over the next few years.
1 reply from Customer Care team - 13 days ago
Thank you for being a loyal consumer of our products for so long and for taking the time to share your feedback on our Ivory Gentle Bar Soap Original Scent. We truly regret to hear about your experience and are disappointed to learn that the recent changes have let you down. Our goal has always been to provide you with the same great benefits that you expect from the Ivory brand. This is certainly not the experience we want you to have. Rest assured, we will be passing along your comments to our Health and Safety Team, as well as the entire Ivory Team. While we evaluate all our ingredients for safety and effectiveness when used as directed, we understand that some consumers may have unique sensitivities that make certain ingredients or formulations difficult to tolerate. We recommend that you stop using this product and encourage you to reach out to us for further assistance. Please feel free to call us at (800) 395-9960 or send us an email through the Contact Us page on our website.
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Bring back the original!

1 out of 5 stars
Jens - 15 days ago
originally posted on ivory.com
Please bring back the original formula of the bar soap. The new formula is horrible! Not sure what prompted the change but it is not a good one.
1 reply from Customer Care team - 12 days ago
Thank you for sharing your thoughts on our Ivory Gentle Bar Soap Original Scent. We're really sorry to hear that you are disappointed with the changes we made and we will be sharing your comments with the rest of the Ivory Team. Please know that we always have every intention of providing you with the same superior benefits you have come to know and love with the Ivory brand. Our Ivory bars are now made with plant-based cleansers, and we still hold true to our commitment to no animal testing for any of our products. You'll be pleased to know that the Ivory Bar Soap Original Scent is still 99.44/100% pure, gentle on the skin and dermatologist tested, even if it doesn't float. We are super dedicated to our consumers and would love to chat more about your experience. Please give us a call at (800) 395-9960 or send us an email through the Contact Us page on our website.
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If it Ain't Broke, Don't try to Fix it!!!

1 out of 5 stars
Disappointed Oskar - 16 days ago
originally posted on ivory.com
I thought I was buying the original soap that has been America's tried and true soap for decades. I was terribly disappointed to find (during my bath) that it wasn't the same. The bar didn't float! I knew something was amiss and had to research it for myself. The formula has changed! WHY??? Why would you do that? Why would you mess with something that people have known and used for GENERATIONS? The purity (99.44% pure), the smell, the floating soap. I'm so disappointed. I'll not be buying tour soap until you go back to the original formula.
1 reply from Customer Care team - 13 days ago
Thank you for being a loyal consumer of our products and for taking the time to share your feedback on our Ivory Gentle Bar Soap Original Scent. We truly regret to hear that you’re disappointed with the recent changes, and we’ll make sure to pass your comments along to our Quality Assurance Team as well as the rest of our Ivory family. We occasionally update and improve our products, always aiming to deliver the same superior benefits you've come to expect from the Ivory brand. Our new formula, made with plant-based cleansers, continues our commitment to no animal testing on any of our products. The updated Ivory Gentle Bar Soap Original Scent remains 99.44/100% pure, gentle on the skin, and dermatologist tested, even if it doesn’t float as before. Your opinion matters greatly to us, and we’d love to hear more about your experience. Whenever you have a moment, please feel free to call us at (800) 395-9960 or email us through the Contact Us page on our website.
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Gross red color on soap

1 out of 5 stars
Grossesout - 16 days ago
originally posted on ivory.com
Why do all the soap bars have a reddish color on the sides of the soap and on the packaging? Is this blood
1 reply from Customer Care team - 14 days ago
We appreciate you for getting in touch about our Ivory Original Bar Soap. What you've shared with us has been unexpected and we are glad that you reached out. Nothing is more important to us than the safety of our products and those who use them because safety is at the heart of all we do. We have many tests and checks in place to ensure every product arrives in perfect condition, and we're sorry to hear this situation occurred. Please know that this is not the experience we want with our brand so it's important for us to understand. In order for us to investigate further, we do ask that you get in touch. When you have the time, please write to us through our Contact Us page so we can better assist you.
1 guest found this review helpful. Did you?

New Formula Sucks

1 out of 5 stars
New Formula Sucks a lot - 18 days ago
originally posted on ivory.com
• Not tallow • Doesn't float The new formula sucks.
1 reply from Customer Care team - 13 days ago
Thank you for sharing your feedback about our Ivory Gentle Bar Soap Original Scent. We’re genuinely sorry to hear that you’re disappointed with the recent changes, and we’ll definitely pass along your comments to the Ivory Team. We truly aimed to deliver the same great experience you’ve come to expect from the Ivory brand. Our new formula features plant-based cleansers, and we are proud to maintain our commitment to no animal testing on any of our products. You’ll be pleased to know that the Ivory Bar Soap Original Scent remains 99.44/100% pure, gentle on the skin, and dermatologist tested, even if it no longer floats. We’d love to learn more about your experience and assist you in finding the right product for your needs. Please don’t hesitate to give us a call at (800) 395-9960 or reach out through the Contact Us page on our website.
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Stay with what Works

1 out of 5 stars
jm14 - 18 days ago
originally posted on ivory.com
The new recipe is not as good as the old. Doesn't clean as well and doesn't float which is a huge bonus for lake life.
1 reply from Customer Care team - 18 days ago
We want to thank you for being such a longtime loyal consumer of our products and for taking the time to share your thoughts on our Ivory Gentle Bar Soap Original Scent. We are really sorry to hear that you are disappointed in the changes we made, and we will be sure to share your comments with the rest of the Team. We truly expected you to get the same amazing benefits you have come to associate with the Ivory Brand. We are bringing you this new Ivory Bar Soap that is now made with plant-based cleansers. The bar is still 99.44/100% pure, gentle on the skin, and dermatologist tested, even if it doesn't float. Furthermore, we are proud to say that we still conduct no animal testing on any of our products. Ivory is all about the satisfaction of those who use our products, and we would like to learn more from your experience. Please feel free to give us a call at (800) 395-9960 or send us an email via the Contact Us page on our website.
Did you find this review helpful?

New formula…bad idea

1 out of 5 stars
Chem - 21 days ago
originally posted on ivory.com
The new formula is terrible. I used the old bars to track my chemistry about what is different in ivory soap compared to others. They would always be amazed and super into the lesson. The new bar doesn’t do anything that the old did…so disappointing. Will not purchase ivory going forward unless they bring the old formula back.
1 reply from Customer Care team - 18 days ago
We appreciate you for getting in touch about our Ivory Original Bar Soap. We love being part of such fun memories and are disappointed to hear that you aren't happy with the new formulation. We understand how frustrating change can be and we want to assure you that your comments will be shared with the rest of our team. We're saddened to hear that you're no longer interested in being part of the Ivory Family. We truly hope you come back to us soon. When you have the time, please write to us through our Contact Us page so we are able to assist you further.
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THEY RUINED IT

1 out of 5 stars
- 22 days ago
originally posted on ivory.com
THEY CHANGED THE SOAP. DO NOT BUY. I finally found a soap that didn't make my skin itch and you changed it? Actually, you ruined it. The thing that made Ivory soap "Ivory soap" was the fact that it used tallow and it was whipped at the factory. It doesn't even float anymore. Wasn't the original marketing "the soap that floats"? I take baths all the time, and now I have to go back to searching around for the soap before it melts at the bottom of the tub. Change it back.
1 reply from Customer Care team - 20 days ago
We appreciate you for reaching out and providing thorough feedback on our Ivory Original Bar Soap. Your loyalty to our product has been greatly appreciated and we'd like to apologize deeply for any disappointment you may have for our new formula. We understand how frustrating change can be and we truly wanted nothing but the best for our Ivory consumers. From time to time we like to improve our products and we want to assure you that our plant based formula is still 99.44/100% pure and gentle on the skin. It still also offers a great lather while keeping that iconic Original scent. It saddens us to hear that you're no longer interested in being part of the Ivory family and you can rest assured that we are sharing your comments with the appropriate people on our team. We hope to see you return to us soon. Please, when you have the time, write to us through our Contact Us page so we can better assist you.
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Nasty perfume smell

1 out of 5 stars
ginnyL - 23 days ago
originally posted on ivory.com
This soap is too perfumed for me. Fragrance free should be fragrance free.
1 reply from Customer Care team - 21 days ago
We really appreciate the feedback on our Ivory Gentle Bar Soap Original Scent, and we are really sorry to hear that you didn't quite care for the fragrance. Please know that we conduct tons of research and consumer product testing with the goal of creating features that we believe will be a hit with our consumers. We do, however, realize that scent is a personal preference, and not everyone will agree on what is considered to be pleasant. Still, we really appreciate the input as it helps us with making future decisions on improving or enhancing our products. Rest assured, we will be sharing your comments with the rest of our Ivory Team. In the meantime, if you are looking for a fragrance-free alternative, you may want to try our Ivory Sensitive Skin - Fragrance-Free Body Wash. This product is designed to give you a rich, creamy lather, leaving your skin feeling soft and smooth, and is perfect for the entire family. Your satisfaction is very important to us, and we would love to help you find the most suitable product for your needs. Please don't hesitate to give us a call at (800) 395-9960 or drop us an email through our website's Contact Us page.
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Bad, really bad

1 out of 5 stars
Cyndihdz - 24 days ago
originally posted on ivory.com
Not good, the smell.is different, the ingredients are not the same. It does NOT float!! Why did you change this? There are so few old items left in this world that worked just as they were and this was one of them. I have excezma and i now cannot use this as it causes extreme dryness and itchness. My kids also complained of it making them itchy. This used to be famous for its "pure"ingredients and the fact that it floated. Now it is going to be known for selling out and being useless. Good going....
1 reply from Customer Care team - 20 days ago
Thank you so much for taking the time to review our Ivory Gentle Bar Soap Original Scent. We are so sorry to hear that you are disappointed with the changes, and we will be sure to share your comments with our Health and Safety Team as well as with the rest of our Ivory Team. Please know that we truly aimed to provide you with the same superior benefits you have come to associate with the Ivory brand. We can assure you that all of our ingredients have been carefully evaluated for their safety and effectiveness when used as directed. However, we do understand that some of our consumers may have individual sensitivities that might render a certain ingredient or formulation unusable. We kindly suggest that you discontinue use of this product, and we encourage you to reach out for further assistance. Please, at your earliest convenience, feel free to give us a call at (800) 395-9960 or send us an email through the Contact Us page located on our website.
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Plant based!

5 out of 5 stars
Evolveppl - 26 days ago
originally posted on ivory.com
Thank you thank you thank you for removing the animal fat from the ingredients. I can go back to using my all-time favorite bar soap!!
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