$43.20 sale price when purchased online
$54.00 list price
Target Online store #3991
About this item
The perfect blend of comfort and versatility. This wirefree wonder features wide straps and a bottom band perfect for anything from cozy days to athleisure style. Lightly padded, molded cups offer natural shape and support, while the smooth, seamless cups and stitch-free wings create a flawless silhouette. The wide bottom band with comfort elastic keeps everything anchored, and the wide adjustable straps can convert to a racerback for added versatility. The Aurora is your go-to for a seamless, supportive, effortless look!
Sizing: Womens Plus
Material: 85% Nylon, 15% Spandex
Fabric Name: Microfiber
Garment Style: Back Hook
Sheerness: Opaque
Garment Details: Adjustable Strap
Bra cup construction details: Lightly Lined Cup
Garment back type: Plain
Care and Cleaning: Hand Wash, Line Dry or Lay Flat to Dry
TCIN: 93716325
UPC: 722286109252
Origin: imported
The above item details were provided by the Target Plus™ Partner. Target does not represent or warrant that this information is accurate or complete. On occasion, manufacturers may modify their items and update their labels.
We recommend that you do not rely solely on the information presented. If you have a specific question about this item, you may consult the item's label, contact the manufacturer directly or call Target Guest Services at 1-800-591-3869.
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Shipping details
Estimated ship dimensions: 6 inches length x 5 inches width x 1.5 inches height
Estimated ship weight: 0.5 pounds
item ships from third party seller: Leading Lady
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 30 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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4.5 out of 5 stars with 6 reviews
Not my favorite
2 out of 5 stars
SRH - 3 months ago
originally posted on leadinglady.com
Good quality, just not the best style for me. I do better with a more narrow band.
1 reply from Leading Lady Customer Service team - 3 months ago
Perhaps this style would work for you: https://www.leadinglady.com/products/the-brigitte-full-coverage-wirefree-molded-padded-bra-5042-blcp Thank you for shopping with Leading Lady Family owned for 85+ years
My new favorite bra
5 out of 5 stars
Michelle - 1 year ago
originally posted on leadinglady.com
I love this bra. Such great support and so comfortable to wear all day.
1 reply from Leading Lady Customer Service team - 1 year ago
Customers are loving how comfy the microfiber is on this new style. We're so happy to hear that it is your new favorite! Thank you for shopping with Leading Lady Family owned for 82+ years
Soft and cool to wear
5 out of 5 stars
Vic58 - 1 year ago
originally posted on leadinglady.com
Supportive even without wire, band also stays in place
1 reply from Leading Lady Customer Service team - 1 year ago
Other great features on this NEW style is the soft microfiber fabric and the convertible straps! Thanks for the 5-stars & for shopping with Leading Lady Family owned for 82+ years
Soft and supportive!
5 out of 5 stars
chmhowel - 1 year ago
originally posted on leadinglady.com
[This review was collected as part of a promotion.] This bra is very comfortable. I wore it all day without any discomfort. The material is lovely and soft. The bra is full coverage and I didn't have any problems with not covering everything. I normally prefer underwire but felt that this bra offer the same support. I am very pleased with this bra and wear it often!
1 reply from Leading Lady Customer Service team - 1 year ago
Thanks for the 5-stars! This style is available in 4 colors, including our new Canyon Clay which is so pretty. Check it out, https://www.leadinglady.com/products/the-aurora-lightly-lined-microfiber-wirefree-bra-5979-cacl?variant=40494761181233 Thank you for shopping with Leading Lady Family owned for 82+ years
Great comfort
5 out of 5 stars
sherri - 1 year ago
originally posted on leadinglady.com
I normally wear a wire garment, however this wire-free is amazing soft and no seams show thru the shirt. Lite weight on the body and comfortable for leisurely day or a hard working day.
1 reply from Leading Lady Customer Service team - 1 year ago
Bye-bye wire & hello comfort! Thank you for the 5-stars on our NEW style. Leading Lady appreciates you! Family owned for 82+ years
Softest support without a wire
5 out of 5 stars
Barbara - 1 year ago
originally posted on leadinglady.com
[This review was collected as part of a promotion.] The Aurora is one of the softest wirefree bras I own. It supported me all day long with a light weight feeling and great coverage. Love the Canyon Clay color, a pretty new neutral for under anything. Nice coverage under my arms too.
1 reply from Leading Lady Customer Service team - 1 year ago
We are so happy our NEW Aurora style works for you! It's also has an added convenience of a versatile back for when you need a criss-cross version. Thank you for shopping with Leading Lady! Family owned for 82+ years