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About this item
Highlights
- Willard Zangwill's study of the innovation he addresses world-class practices of leading companies like General Electric, 3M, Canon, and others, providing a multi-step strategy for cultivating new products and development.
- About the Author: William I Zangwill is the author of Light Strategies For Innovation, a Simon & Schuster book.
- 380 Pages
- Business + Money Management, Development
Description
Book Synopsis
Willard Zangwill's study of the innovation he addresses world-class practices of leading companies like General Electric, 3M, Canon, and others, providing a multi-step strategy for cultivating new products and development. Zangwill also explains the philosophy behind concurrent engineering, rapid learning cycles, target pricings, and more--in order to influence and promote the innovative process.About the Author
William I Zangwill is the author of Light Strategies For Innovation, a Simon & Schuster book.Dimensions (Overall): 9.02 Inches (H) x 6.02 Inches (W) x 1.0 Inches (D)
Weight: 1.35 Pounds
Suggested Age: 22 Years and Up
Number of Pages: 380
Genre: Business + Money Management
Sub-Genre: Development
Publisher: Free Press
Theme: Business Development
Format: Paperback
Author: William I Zangwill
Language: English
Street Date: October 1, 1998
TCIN: 1006472062
UPC: 9780684863979
Item Number (DPCI): 247-10-4259
Origin: Made in the USA or Imported
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Shipping details
Estimated ship dimensions: 1 inches length x 6.02 inches width x 9.02 inches height
Estimated ship weight: 1.35 pounds
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