Lola Ela E Carioca Nourishing Mask - 15.83 oz - Your Hair's Post-Adventure Rescue: Deep Nourishment with a Rio Glow

This is the ultimate, nourishing hair rescue, straight from the vibrant heart of Rio de Janeiro. The Lola Cosmetics Ela É Carioca Nourishing Mask is a hydro-nutritive treatment designed to give you that iconic, post-beach softness and shine, even if you’re miles from the sand. It’s a decadent, creamy texture that envelops every strand, bringing life back to hair that’s seen a little too much sun, saltwater, or post-workout sweat. Go ahead and dive into life’s adventures—this mask is your secret weapon for vibrant, deeply moisturized hair that bounces back with ease.

This hardworking formula is packed with Brazilian-sourced, hair-loving goodness that delivers major results without heaviness or gunk. Key players like Cica Repair and Mate do Rio (a powerful Yerba Mate Extract) work together to strengthen your hair fiber and protect it from external aggressors and daily environmental stress. By restoring optimal moisture levels and locking in natural lipids, the mask combats frizz and helps seal those vulnerable split ends, leaving you with a uniform, silky feel. The rich, tropical gourmand scent is simply chef's kiss, giving you a sensory-rich experience that transports you straight to the lively beaches of Ipanema.

Because we believe great hair shouldn't come at the expense of our planet, the Ela É Carioca mask features a 100% vegan and cruelty-free formula you can feel great about using. It’s a conscious beauty choice that skips the sulfates, mineral oils, silicones, and parabens while focusing on intense hydration and repair for all hair types. Whether your hair is coily, straight, wavy, or color-treated, treat yourself to a powerful weekly dose of deep nourishment and embrace a beautiful, resilient mane that’s ready for anything.